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All Journal Seminar Nasional Aplikasi Teknologi Informasi (SNATI) Jurnal Manajemen Teknologi JAM : Jurnal Aplikasi Manajemen JSEH (Jurnal Sosial Ekonomi dan Humaniora) Jurnal Manajemen dan Bisnis Indonesia Jurnal Manajemen Indonesia Jurnal Entrepreneur dan Entrepreneurship Inobis: Jurnal Inovasi Bisnis dan Manajemen Indonesia Journal of Management and Bussines (JOMB) Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Jurnal Ekonomi Jurnal Abdi Masyarakat Indonesia eProceedings of Management
Jurry Hatammimi
Universitas Telkom
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Public Health Social Sciences Other

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Journal : JAM : Jurnal Aplikasi Manajemen

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The Potential Customer Duration/Visit Characteristic Based on Traffic Source in a Service Provider Web Site prasetio, Adhi; Hatammimi, Jurry
Jurnal Aplikasi Manajemen Vol. 11 No. 1 (2013)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

 The purpose of this research is to find out if there are any significant duration/visit difference between potential customers who come from direct, search and referral traffic sources in a service provider web site. Sample data were collected from google analytics then analyzed using descriptive statistic and ANOVA. The result shows that duration/visit from referral is the lowest and direct is the highest compare to other traffic sources.
Co-Authors Adhi Prasetio Arien Arianti Gunawan Astri Ghina Azzahra, Hanna Vennsalvanya Brhiyawan RH Cendekia Brhiyawan RH Cendekia, Brhiyawan RH Citra, Adriana Widya Darmawan, Syarief Devi Rosniawati Edwin Junetra Farah Alfanur Fauziyah, Yuthika Firdania Zahra Nurafifah Fitria, Siska Eka Hadya Zarifa Marianne Afanassieva Mufida, Tasya Riski Pamela Felita Fuad Putra, Muhamad Singgih Farizki Tediany Dwi Amiranti Tediany DwiAmiranti Wendia Putra Paputungan Yuhana Astuti