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All Journal JURNAL MEDIA INFORMATIKA BUDIDARMA Minda Baharu Jurnal Riset Informatika Jurnal Mantik Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Journal of Intelligent Decision Support System (IDSS) Atestasi : Jurnal Ilmiah Akuntansi
Deny Hidayatullah
Gunadarma University
Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering Languange, Linguistic, Communication & Media Social Sciences Other

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PENINGKATAN PENJUALAN UMKM ALBY KEY DENGAN PEMASARAN DIGITAL Mardiani, Eri; Rahmansyah, Nur; Ningsih, Sari; Handayani, Endah Tri Esti; Hidayatullah, Deny; Desmana, Satriawan; Lantana, Dhieka Avrilia; Fachry, Fachry; Suhatmojo, Guing Tri; Nurfaiz, Kelfin; Perdana, Muhammad Rizky; Putro, Prayogo Dwi Cahyo; Dhema, Salestinus Petrus; Prasetyo, Yoga Dwi
MINDA BAHARU Vol 7, No 1 (2023): Minda Baharu
Publisher : Universitas Riau Kepulauan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33373/jmb.v7i1.5330

Abstract

Pandemi covid-19 sangat berdampak sekali terhadap UMKM serta bagi yang baru membuat wirausaha, dengan kondisi peralihan dari masa pandemi ke endemi, penjualan dengan secara konvensional sangat tidak efektif, agar penjualan dapat berjalan dengan baik, maka pelaku usaha harus dapat mengembangkan usahanya. Untuk bangkit kembali mengembangkan usahanya maka pelaku usaha harus mampu meningkatkan potensi diri menyesuaikan kondisi saat ini sehingga pelaku melakukan wirausaha dengan efisien, salah satu untuk meningkatkan penjualan, pelaku usaha harus mengoptimalkan pemasaran penjualan dengan sistem digital, dengan menggunakan potensi diri dan keinginan pelaku usaha untuk mengembangkan pemasaran maka peningkatan penjualan menggunakan sistem digital jauh lebih mudah untuk mengembangkan usaha. Dengan menggunakan Social Customer Relationship Management (SCRM) untuk membantu end-user memanfaatkan jejaring sosial, data internal dan eksternal, umpan berita, serta konten penjualan dan pemasaran yang ada dengan lebih baik. Contohnya dengan menggunakan e-commerce dan media sosial untuk mempermudah promosi. Karena era digital saat ini, pemasaran produk UMKM menggunakan situs web yang tepat, memiliki manfaat yang sangat besar karena promosi penjualan atau pemasaran dapat menjangkau target konsumen dengan jangkauan yang lebih luas dan dengan jaminan layanan yang optimal dengan biaya yang relatif murah dan lebih efisien. Untuk sukses di era digital, UMKM juga perlu mengelola strategi pemasarannya dengan memanfaatkan teknologi digital.
The Effect of Business Process Reengineering (BPR) and Service Quality with Technology Utilization on Educational Institutional Performance through Stakeholder Satisfaction Hidayatullah, Deny; Munir, Munir; Sobandi, A.; Furqon, Chairul
Atestasi : Jurnal Ilmiah Akuntansi Vol. 7 No. 2 (2024): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/atestasi.v7i2.905

Abstract

This study aims to analyze the effect of Business Process Reengineering (BPR) and service quality with the use of technology on the performance of educational institutions at the National University, with stakeholder satisfaction as an intervening variable. The research methodology uses a quantitative approach with data collection through surveys to various stakeholders of the National University, including leaders, lecturers, education personnel, students, and parents, with a total sample of 200 people. The results showed that Business Process Reengineering (BPR) significantly improves educational institutions' performance, reflecting increased operational efficiency, reduced costs, and improved quality of educational services. In addition, the utilization of appropriate and integrated information technology in educational services also shows a significant influence on the performance of educational institutions, as seen in increased student and staff satisfaction and reduced operational time and costs. Implementing BPR also increases stakeholder satisfaction as more efficient processes and better services meet their expectations and needs. Similarly, service quality with effective utilization of information technology increases stakeholder satisfaction through faster service, easy access to information, and simpler administrative processes. This stakeholder satisfaction, in turn, affects the performance of educational institutions as satisfied stakeholders tend to provide more significant support, thus improving the institution's overall performance. Finally, stakeholder satisfaction mediates the relationship between BPR and service quality and technology utilization in educational institutions' performance, indicating that combining BPR and information technology significantly improves institutional performance through increased stakeholder satisfaction.
DESIGN OF WEB-BASED UYU STORE ATTENDANCE INFORMATION SYSTEM USING COLORING METHOD Octavius, Christy; Hidayatullah, Deny
Jurnal Riset Informatika Vol. 4 No. 1 (2021): December 2021
Publisher : Kresnamedia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (714.574 KB) | DOI: 10.34288/jri.v4i1.137

Abstract

Attendance in the world of work is sometimes still done manually. At the Uyu shop, there are still problems that occur in recording and making attendance reports manually, such as mistakes in biodata, forgetting to record the date. Because the Uyu store still doesn't use a computerized employee or staff absence information system in managing data, so the information that can be processed is quite long and storage is not guaranteed safe. The purpose of this researcher is to create an information system that can manage attendance data for employees who work at the computerized Uyu Store and also implement a coloring method on attendance reports that generate reports based on the attendance coloring method according to employee attendance hours that are easy to understand. This method uses the coloring method as a solution to solving problems that can be solved in the greedy method, namely the color problem and the waterfall model as a system development process that uses UML design. The result of this research is that the system can operate attendance data collection as well as report employee data more efficiently and integrated.
Co-Authors Ade Sobandi, Ade Ali, Muhammad Rifqi Chairul Furqon, Chairul Desmana, Satriawan Dhema, Salestinus Petrus Dhieka Avrilia Lantana Dwiramadhan, Farhan Endah Tri Esti Handayani Ernawati Ernawati Fachry, Fachry Fadhilah, Azmi Musyaffa Fauziah Fauziah Firdaus, Hafidh Iskandar Fitri, Iskandar Iwan Wahyudin Kusumanagara, Tasha Fitria Mardiani, Eri Muhammad Ilham Munir Munir, Munir Nurfaiz, Kelfin Octavius, Christy Perdana, Muhammad Rizky Prasetyo, Yoga Dwi Putra, Wisnu Andika Putro, Prayogo Dwi Cahyo Rahmansyah, Nur Sari Ningsih Septi Andryana Suhatmojo, Guing Tri Sujudi, Malik Abdul Aziz Wahyuddin, M Iwan Wahyuddin, Mohammad Iwan Wicaksono, Erwin