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Journal : Wardah

OLD AND NEW: PELUANG DAN TANTANGAN ALUMNI KOMUNIKASI PENYIARAN ISLAM DI DUNIA MEDIA Anita Trisiah; Mu’minatul Hasanah Mokhtar
Wardah Vol 19 No 01 (2018): Wardah
Publisher : Fakultas Dakwah dan Komunikasi, Universitas Islam Negeri, Raden Fatah Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (328.613 KB) | DOI: 10.19109/wardah.v19i01.2430

Abstract

This research entitled Old and New: Opportunities and Threats for Alumni of Islamic Broadcasting Communication in Media is conducted due to the development of media, both printed and electronics and online as well which asked a high competency for those who work within. To know how the opportunities and threats for the alumni and how the study program playing its role to form an Islamic Journalists, the researcher will analyze the research qualitatively based on data collected through interview, observation and documentation. The result of this research are the opportunities alumni should take through increasing their competency as a professional journalist which include awareness of ethics, law and career, knowledge of communication and reporting skill, using devices, research, investigation and information technology. Those opportunities should be taken up because challenges never been so easy. The media needs a high skilled journalist to get things done. Keywords: competency, journalist, mass media
Efek Iklim Komunikasi Pada Peningkatan Critical Thinking Skills Peserta Didik Anita Trisiah
Wardah Vol 19 No 2 (2018): Wardah
Publisher : Fakultas Dakwah dan Komunikasi, Universitas Islam Negeri, Raden Fatah Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (295.079 KB) | DOI: 10.19109/wardah.v19i2.5075

Abstract

Abstract This study entitled "The Effects of Communication Climate on Increasing Student Critical Thinking Skills". It is a research that focuses on the state of communication in an organization, in this case, education. Communication climate is a variable which is often researched, yet in educational organizations is still very rare. With the aim to find out how the communication climate effects on increasing critical thinking skills of students, this research will be carried out using qualitative descriptive methods. The data collection techniques used in this study are interviews, observation and documentation. While the main informants were teachers at Sekolah Alam Palembang and supporting informants were students at the SM level. After analyzing the data collected, it was found that a conducive communication climate at Sekolah Alam Palembang (SAPA) was reflected through the dimensions of trust, honesty, joint decision makers, openness in communication downwards, listening to communication upwards, and attention to high performance goals have an impact on increasing critical thinking skills of students which can be seen in the ability to explore information, process information and solve problems creatively based on the information that has been obtained. The communication climate at Sekolah Alam Palembang (SAPA) was also supported by the environment and facilities that support the formation of the creative mindset of teachers to continue to provide stimulants to students become even more critical. Keywords: communication climate, critical thinking skills, students
Starbucks' Marketing Public Relations: A Beverage or a Lifestyle? Muhammad Syendi Apriko; Anita Trisiah
Wardah Vol 24 No 1 (2023): Wardah
Publisher : Fakultas Dakwah dan Komunikasi, Universitas Islam Negeri, Raden Fatah Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19109/wardah.v24i1.17880

Abstract

The old Islamic culture of 'drinking coffee' has become integral to Indonesian people's daily lives. The large variety of Cafés also completes the lifestyle of urban people. The Starbucks brand originating from America, has become an option for many coffee lovers, especially in Palembang. Therefore, researchers want to know whether Starbucks is only a food and beverage brand or is it a lifestyle. Conducting desk research and observation methods at four Starbucks outlets in Palembang and using the 4Ps marketing approach and marketing public relations strategy theory, the researchers found that Starbucks is not only a food and beverages outlet but has embedded its brand as a lifestyle and utilizing a theoretical and digital media to further strengthen the existence of the Starbucks brand to consumers and potential customers.