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Analisis Pengaruh Job Insecurity Dan Kompensasi Terhadap Kinerja Karyawan Yang Dimediasi Oleh Kepuasan Kerja Pada Toserba Matahari Sragen Yola Putri Januarti Mangunsong; Irmawati Irmawati
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 4 No. 3 (2023): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v4i3.2022

Abstract

The purpose of this study was to investigate the relationship between job insecurity and employee performance, the relationship between job satisfaction and compensation, the relationship between job insecurity and employee performance mediated by compensation, and the relationship between job insecurity and employee performance tested by satisfaction at work. Quantitative research techniques were used to conduct this research. Using the SmartPLS software, a route analysis approach was applied in this investigation. The validity and dependability of the analytic test were evaluated using a measurement model (outer model), and the causality test or predictive model hypothesis was evaluated using a structural model (inner model). As research findings show, job uncertainty substantially reduces job fulfillment. Compensation has a significant impact on job satisfaction. Job insecurity has a significant negative impact on employee performance. Worker execution is basically influenced by salary. Job satisfaction has a significant impact on employee performance. Employee performance is indirectly mediated by job satisfaction when compared to compensation and job insecurity.
THE INFLUENCE OF ONLINE CUSTOMER REVIEWS AND ONLINE CUSTOMER RATINGS ON INTEREST IN PURCHASING PRODUCTS ON SHOPEE WITH TRUST AS A MEDIATION VARIABLE Novita Adelia Dinanti; Irmawati Irmawati
JURNAL ILMIAH EDUNOMIKA Vol 8, No 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.12010

Abstract

The purpose of this study was to analyze the effect of online customer reviews and online customer ratings on product purchase interest at Shopee with trust as a mediating variable. Respondents in this study were 130 respondents who were conducted through an online survey with google form. The sampling technique used purposive sampling technique. Validity and reliability tests using smartPLS analysis on the outer model. Hypothesis testing using smartPLS inner model. The results of the analysis show that online customer reviews do not have a significant effect on purchase interest while online customer ratings have a significant effect on purchase interest. Online customer reviews and online customer ratings have a significant influence on trust. Trust has a significant effect on purchase interest. Trust partially mediates the relationship between online customer reviews and online customer ratings on purchase interest.
PENGARUH CITRA MEREK DAN KEPERCAYAAN MEREK TERHADAP LOYALITAS KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL MEDIASI Bagas Dwi Purnomo; Irmawati Irmawati
JURNAL LENTERA BISNIS Vol. 13 No. 1 (2024): JURNAL LENTERA BISNIS, Januari 2024
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v13i1.1039

Abstract

This study aims to analyze Brand Image and Brand Trust on Consumer Loyalty and Consumer Satisfaction as Mediating Variables. The population of this study were students of Universitas Muhammadiyah Surakarta who used Asus laptops. The sample size of this study was 75 respondents. Data collection using a questionnaire. The analysis method used is path regression analysis and Smart PLs analysis tools with Outer model stages (validity and reliability), and Inner Model (Goodness of Fit, Path Coefficient, Indirect Effect). The results of this study are Brand Image and Trust have a significant positive effect on customer satisfaction. Brand Image and Trust have a significant positive effect on consumer loyalty Consumer Satisfaction has a significant positive effect on consumer loyalty. Customer satisfaction mediates significantly positively between brand image and customer loyalty. Satisfaction mediates significantly positively between brand trust and consumer loyalty. Keywords: Brand Image, Brand Trust, Consumer Loyalty, Consumer Satisfaction
The Effect of E-Service Quality and Website Quality on E-Loyalty with E-Satisfication as an Mediating Variable at the Bluder Cokro Company Eka Wawan Febriyanti; Irmawati Irmawati
Proceedings Series on Social Sciences & Humanities Vol. 15 (2024): Proceedings of International Conference on Management, Accounting, Economics, and Bu
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v15i.930

Abstract

The rise of the Indonesian economy after passing through the Covid-19 pandemic, Madiun city specialty food entrepreneurs have a competitive strategy to achieve customer satisfaction so that customer loyalty is maintained in the long term by improving business quality regularly and periodically.This study aims to analyze the effectiveness of e-service quality and website quality on e-loyalty with e-satisfication as a mediating variable at the Cokro bluder company. The number of respondents in this study were 150 respondents who had experience shopping for bluder Cokro products online. The survey of respondents was conducted online using the google form facility so that the technique used to take samples in this study was purposive sampling technique because it was in accordance with certain considerations based on the objectives of this study. The data that has been obtained from respondents then goes through several test stages using the Smart PLS 3.0 program. Outer model there are several tests carried out such as validity test, reliability test and multicollinearity test while the inner model conducts Godness of Fit (Gof) test and hypothesis testing. The results of the analysis explain that e-service quality has a significant positive effect on e-loyalty, e-service quality has a significant positive effect on e-satisfication, website quality has a significant positive effect on e-loyalty, website quality has a significant positive effect on e-satisfication, e-satisfication also has a significant positive effect on e-loyalty so that e-satisfication successfully mediates the relationship between e-service quality and website quality on e-loyalty.
PENGARUH STRES KERJA DAN WORK FAMILY CONFLICT TERHADAP KINERJA KARYAWAN YANG DIMEDIASI OLEH KEPUASAN KERJA PADA PT. TIRTA INVESTAMA Muchamad Rafii Ar Rasid Mujahidin; Irmawati Irmawati
Jurnal Bina Bangsa Ekonomika Vol. 17 No. 2 (2024): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v17i2.533

Abstract

This study aims to analyze the effect of work stress and work family conflict on employee performance mediated by job satisfaction at PT. Tirta Investama. This research method is quantitative. The population of this study is all employees of PT. Tirta Investama and the married.  The sample size of this study was 150 respondents. This study used primary data. The sampling technique used in this study used nonprobability sampling. Data collection techniques in this study used questionnaires. Data analysis techniques used in this study with the help of SMARTPLS 3.0 software. The findings of this study state that Work Stress has a positive and significant influence on Employee Performance. Work Family Conflict has a positive and significant influence on Employee Performance. Work Stress has a positive and significant influence on Job Satisfaction. Work Family Conflict has a positive and significant influence on Job Satisfaction. Job Satisfaction has a positive and significant influence on Employee Performance. Job Stress has a positive and significant influence on Employee Performance mediated by Job Satisfaction. Work Family Conflict has a positive and significant influence on Employee Performance mediated by Job Satisfaction
PENGARUH IKLAN DI MEDIA SOSIAL INSTAGRAM DAN CELEBRITY ENDORSEMENT TERHADAP MINAT PEMBELIAN ULANG YANG DIMEDIASI OLEH KEPUASAN KONSUMEN PENGGUNA INSTAGRAM: STUDI KASUS DI KABUPATEN SUKOHARJO Faizal Al Ghani; Irmawati Irmawati
Jurnal Bina Bangsa Ekonomika Vol. 17 No. 2 (2024): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v17i2.608

Abstract

The purpose of this study is to analyze the influence of advertising on Instagram social media and celebrity endorsements on repurchase interest mediated by consumer satisfaction of Instagram users. The type of research used in the study uses quantitative methods. The population in this study is Instagram users in Sukoharjo district. The sampling technique in this study is non-probability sampling. Since the number of population is unknown, the calculation needed to find out the minimum number of samples is the Malhottra calculation. Through this Maholtra calculation, the minimum number of samples needed in this study was obtained as many as 100 respondents. This study uses primary data in its preparation. Data was obtained through respondents' answers using a questionnaire type. The data analysis technique in this study uses Partial Least Square (PLS) with the help of SMARTPLS Software. The results of this study are that Ads on Instagram and Celebrity Endorsement have a positive and significant influence on Repeat Purchase Interest. Advertising on Instagram and Celebrity Endorsement has a positive and significant influence on Consumer Satisfaction. Consumer Satisfaction has a positive and significant influence on Repeat Purchase Interest. Ads on Instagram have a positive and significant influence on Repeat Purchase Interest through Consumer Satisfaction. Celebrity Endorsement has a positive and significant influence on Repeat Purchase Interest through Consumer Satisfaction
PENGARUH KEPEMIMPINAN DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN YANG DIMEDIASI OLEH KETERLIBATAN KERJA : KASUS PADA PT WANGSA JATRA LESTARI Ahlul Prawira Yoga; Irmawati Irmawati
Jurnal Bina Bangsa Ekonomika Vol. 17 No. 2 (2024): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v17i2.612

Abstract

The purpose of this study is to analyze the influence of leadership and work environment on employee performance mediated by work engagement. The type of research used in this study uses quantitative methods. The population in this study is employees of PT. Wangsa Jatra Lestari. The sampling technique in this study is non-probability sampling. The calculation of the sample of this study is using Maholtra The number of samples of this study is 75 respondents. The data collection method used in this study is by distributing questionnaires. The data analysis technique in this study uses Partial Least Square (PLS) with the help of  SMARTPLS Software. The results of the study show that leadership has a significant positive effect on employee performance. The work environment has a significant positive effect on employee performance. Leadership has a significant positive effect on work engagement. The work environment has a significant positive effect on work engagement. Leadership and work environment have a significant positive effect on employee performance mediated by work engagement
ANALISIS PENGARUH GREEN MARKETING MIX DAN PRODUCT KNOWLEDGE TERHADAP PERILAKU PEMBELIAN PRODUK TEH KOTAK DENGAN VARIABEL NIAT BELI SEBAGAI VARIABEL MEDIASI Evi Kurnia Sari; Irmawati Irmawati
Journal of Economic, Bussines and Accounting (COSTING) Vol. 7 No. 6 (2024): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i1.13736

Abstract

Kemasan plastik menjadi salah satu faktor kerusakan lingkungan yang diakibatkan oleh pola konsumsi berkelanjutan. Produk ramah lingkungan menjadi alternatif bagi perusahaan dalam menjaga kelestarian lingkungan. Salah satu inovasi dalam mengubah kemasan plastik yaitu green product kemasan produk yang ramah lingkungan. Penelitian ini bertujuan untuk meneliti dampak green marketing mix dan product knowledge Penelitian ini mengkaji perilaku konsumen dalam membeli produk teh kotak dengan mempertimbangkan niat beli sebagai variabel yang berperan sebagai mediasi. Pendekatan yang digunakan bersifat kuantitatif, dan analisis data dilakukan melalui Smart PLS. Data dikumpulkan melalui penyebaran kuesioner kepada 131 responden yang ditentukan dengan teknik purposive sampling. Temuan dari penelitian ini mengungkapkan bahwa green marketing mix memberikan pengaruh yang positif serta signifikan terhadap perilaku pembelian, sedangkan product knowledge tidak menunjukkan pengaruh yang signifikan. Selain itu, green marketing mix berpengaruh positif terhadap niat beli, namun product knowledge tidak memiliki dampak serupa. Niat beli diketahui memengaruhi perilaku pembelian secara positif, serta mampu menjadi mediasi dalam hubungan antara green marketing mix dan perilaku pembelian, tetapi tidak dapat memediasi hubungan antara product knowledge dan perilaku pembelian