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All Journal ANIDA : Aktualisasi Nuansa Ilmu Dakwah HUMAN FALAH: Jurnal Ekonomi dan Bisnis Islam Pena Justisia: Media Komunikasi dan Kajian Hukum RESLAJ: RELIGION EDUCATION SOCIAL LAA ROIBA JOURNAL SOSIOEDUKASI : JURNAL ILMIAH ILMU PENDIDIKAN DAN SOSIAL Jurnal khabar: Komunikasi dan Penyiaran Islam G-Couns: Jurnal Bimbingan dan Konseling Jurnal Indonesia : Manajemen Informatika dan Komunikasi Jurnal Akuntansi, Manajemen dan Bisnis Digital Lektur, Jurnal Ilmu Komunikasi Cendekia: Media Komunikasi Penelitian dan Pengembangan Pendidikan Islam
elfi yanti ritonga
Universitas Islam Negeri Sumatera Utara
Religion Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Physics Social Sciences Other

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Pemanfaatan Artificial Intelligence dalam Aktivitas Dakwah Kontemporer: A Systematic Literature Review Suci Ramadhani; Hasan Sazali; Elfi Yanti Ritonga
Anida (Aktualisasi Nuansa Ilmu Dakwah) Vol. 26 No. 1 (2026): ANIDA (Aktualisasi Nuansa Ilmu Dakwah)
Publisher : Fakultas Dakwah dan Komunikasi UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/anida.v26i1.55388

Abstract

This study aims to analyze the utilization of Artificial Intelligence (AI) in contemporary da’wah activities and to identify its opportunities, methodological transformations, and associated challenges. The research employs a qualitative approach using the Systematic Literature Review (SLR) method through the PRISMA procedure. The literature selection results indicate that 10 relevant scientific articles were reviewed in this study. The findings reveal that AI plays a significant role in enhancing the effectiveness of da’wah, particularly in expanding outreach, increasing interactivity, and enabling content personalization through technologies such as chatbots, digital applications, and social media platforms. Furthermore, AI drives a transformation in da’wah methods from conventional approaches to more adaptive and responsive digital practices. However, the study also identifies several challenges, including ethical issues, content validity, algorithmic bias, data security concerns, and the potential diminishing role of scholars (ulama) in guiding the community. Therefore, collaboration between preachers and technology developers, as well as strengthening digital literacy, is essential to ensure that AI utilization remains aligned with Islamic values.
Co-Authors Abdullah Agam Arsyad Ahmad Andrehadi Hasibuan Annisa Aulia Arnan Aulia Fathurrahman Batubara, Abdul Karim Cut Metia Hasan Sazali Hendri Yanto Sitorus Ika Gita Saputri Lahmuddin Lahmuddin M. Imam Malik M. Saripuddin Mutiawati Mutiawati Niatul Mukarramah Razkiatul Fitri Matondang Sherly Alfina Silvi Hibriyanti Suci Ramadhani Suci Wahyu Tami Br Rambe