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Pengaruh Konflik Peran Ganda Dan Stress Kerja Terhadap Kinjerja Karyawan Fisip Universitas Lambung Mangkurat Halimah; Setio Utomo
JURNAL BISNIS DAN PEMBANGUNAN Vol. 14 No. 3 (2025): Jurnal Bisnis dan Pembangunan
Publisher : Program Magister Ilmu Administrasi Bisnis FISIP Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/jbp.1414i3.104

Abstract

Abstract: This research investigates the influence of bidirectional dual role conflict and work stress on female employee performance at the Faculty of Social and Political Sciences, Lambung Mangkurat University. The study addresses the critical gap in understanding how work-family and family-work conflicts impact performance through stress mediation mechanisms in Indonesian higher education contexts. Employing quantitative methodology with descriptive-explanatory design, data were collected from 56 female employees using structured questionnaires measured on five-point Likert scales. Partial Least Square-Structural Equation Modeling (PLS-SEM) was utilized to evaluate measurement and structural models simultaneously. Results demonstrate that work-family conflict does not exhibit direct significant influence on performance (P-value 0.161), yet significantly amplifies work stress (coefficient 0.492, P-value 0.000). Family-work conflict shows marginally significant negative impact on performance (P-value 0.050) and significantly increases stress levels (coefficient 0.323, P-value 0.008). Work stress demonstrates substantial negative influence on performance (coefficient -0.509, P-value 0.000), confirming its critical mediating role. Indirect effect analysis reveals that stress significantly mediates the relationship between dual role conflicts and performance, despite non-significant direct pathways. The study contributes theoretical insights into bidirectional conflict mechanisms and stress mediation pathways, providing empirical evidence for developing strategic human resource interventions focused on work-life balance policies and comprehensive stress management programs in academic institutions
Determinants of Brand Loyalty in the Skincare Industry: The Influence of Brand Satisfaction and Brand Trust among MS Glow Consumers Julaiha; Humaidi; Hairudinor; Setio Utomo
Journal of Business Transformation and Strategy Vol. 3 No. 1 (2026): Journal of Business Transformation and Strategy
Publisher : Magister Administrasi Bisnis ULM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/jbts.33i1.80

Abstract

Abstract: This study aims to test the partial and simultaneous influence of brand satisfaction and brand trust on brand loyalty on MS Glow products in Banjarmasin City. The method used is a quantitative approach. The sample in this study amounted to 96 respondents who were MS Glow users obtained through purposive sampling techniques. Data collection was carried out using a questionnaire and analyzed using multiple linear regression. The results of the study indicate that brand satisfaction has a positive and significant effect partially on brand loyalty. Meanwhile, brand trust has a positive but not significant effect partially on brand loyalty. Simultaneously, brand satisfaction and brand trust have a positive and significant effect on brand loyalty on MS Glow products in Banjarmasin City