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All Journal Jurnal Ilmiah Mahasiswa Ekonomi Manajemen International Journal of Economic, Technology and Social Sciences (Injects)
Muhammad Basyir
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Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Public Health Social Sciences

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PENGARUH EFIKASI DIRI,BUDAYA ORGANISASI DAN KEPUASAN KERJA TERHADAP KINERJA PEGAWAI NEGERI SIPIL SEKRETARIAT DAERAH KABUPATEN GAYO LUES Nur baya; Muhammad Basyir
Jurnal Ilmiah Mahasiswa Ekonomi Manajemen Vol 4, No 3 (2019): Agustus
Publisher : Departemen Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jimen.v4i3.11722

Abstract

 This study aims to determine and explain the effect of self-efficacy on employee performance in Gayo Lues Regency. The variables used in this study are self-efficacy, organizational culture and job satisfaction on employee performance. The population in this study is the gayo lues district secretariat. The sample was taken as many as 111 respondents. Hypothesis testing uses multiple regression analysis with the help of SPSS 22 for Windows. The results showed that self-efficacy, and job satisfaction had a significant effect both simultaneously and partially on employee performance. This study has limitations including the limited object of research and is expected in future studies to test different research objects. Therefore stakeholders in the Regional Secretariat of Gayo Lues Regency are expected to pay more attention to Employees through increasing attraction activities or Performance capabilities to attract Employees' interest to give the impression of pleasure in work, increase the development of gayo lues district secretariat creativity both facilities and infrastructure that must be held by stakeholders Secretariat Derah Gayo Lues Regency
PENGARUH PROMOSI, KUALITAS PRODUK, CITRA MERK DAN HARGA TERHADAP PENGALIHAN MERK HANDPHONE YANG DIMEDIASI OLEH KEPUASAN KONSUMEN PADA MAHASISWA FAKULTAS EKONOMI DI UNIVERSITAS SYIAH KUALA BANDA ACEH Muhammad Budiara; Muhammad Basyir
Jurnal Ilmiah Mahasiswa Ekonomi Manajemen Vol 6, No 1 (2021): Februari
Publisher : Departemen Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jimen.v6i1.16005

Abstract

: This study aims to measure the effect of Influence of Promotion, Product Quality, Brand Image, and Price on Mobile Brand switching at Syiah Kuala University Faculty of Economics Students. The sample used in this study was mobile users at the Unsyiah Economics faculty totaling 246 respondents. Data collection equipment used in this study was a questionnaire. The sampling technique used is Non Probability Sampling. Purposive Sampling is used as an analytical method to determine the effect of all the variables involved.The results of this study indicate that promotion, product quality, brand image, and price have a significant positive effect on brand switching, and customer satisfaction, then promotion, product quality, brand image, and price have a significant positive effect on brand switching, and also the results that satisfaction Consumers mediate the relationship between promotion, product quality, brand image, price and brand switching.
KINERJA INDUSTRI PARIWISATA ACEH : DESTINATION IMAGE SEBAGAI VARIABEL MEDIASI Khansa Oktania; Muhammad Basyir
Jurnal Ilmiah Mahasiswa Ekonomi Manajemen Vol 7, No 4 (2022): November
Publisher : Departemen Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jimen.v7i4.22517

Abstract

The performance of tourism sector in Indonesia is still considered weaker compared to other ASEAN countries, such as the low level of infrastructure development as tourist accessibility, the incompetence of human resources to guide tourist trips, and the destruction of natural resources because they are not conserved. This research ains to measure the effect of memorable tourism experiences of revisit intention and word of mouth intention mediated by destination image to domestic tourist visiting Aceh. Data were collected throught a survey of 216 respondents as sample to represent the research populating technique used in this research was nonprobability sampling by type purposive sampling. Structural equation modeling (SEM) was used as analytical method to determine the effect between the variabels involved. The results of the study found that memorable tourism experience significantly affect revisit intention but didn’t find a significant affect word of mouth intention. However, The results did find a destination image was able to mediate the effect of memorable tourism experience to revisit intention and word of mouth intention
Financial Literacy and SME Financial Performance, The Mediating Roles of Marketing Capability and Human Capital Khairun Amala; Sophia Imari; Wirdah Irawati; Muhammad Basyir; Fakhri Ramadhan
International Journal of Economic, Technology and Social Sciences (Injects) Vol. 6 No. 2 (2025): October 2025
Publisher : CERED Indonesia Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53695/injects.v6i2.1553

Abstract

This study examines the effect of financial literacy on financial performance and the mediating roles of marketing capability and human capital. A quantitative cross-sectional survey was conducted with 124 respondents, and data were analyzed using PLS-SEM. The results show that financial literacy has a positive total effect on financial performance (? = 0.595). Financial literacy significantly enhances marketing capability (? = 0.446) and human capital (? = 0.396), which in turn positively influence financial performance. Human capital shows the strongest effect (? = 0.544), followed by marketing capability (? = 0.372). Mediation analysis confirms partial mediation, with indirect effects of 0.166 (marketing capability) and 0.215 (human capital). The model explains 63.2% of the variance in financial performance, indicating strong explanatory power. The findings suggest that financial literacy improves financial outcomes both directly and indirectly through capability development. This study contributes by integrating financial literacy theory, resource based view, and human capital theory into a unified mediation framework.
Co-Authors Fakhri Ramadhan Khairun Amala Khansa Oktania Muhammad Budiara Nur baya Sophia Imari Wirdah Irawati