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BIBLIOMETRIC ANALYSIS OF HALAL LIFESTYLE MARKETING MIX FOR THE PERIOD 2020-2025 WITH VOS VIEWER Harahap, Mastika Sari; Siregar, Rosnani; Cahyani, Utari Evy
JURNAL PROFIT Vol 9, No 1 (2025): Economic And Development
Publisher : Nurul Jadid University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33650/profit.v9i1.11083

Abstract

This study aims to explore research trends on the marketing mix in the context of the halal lifestyle using bibliometric analysis. Using the VOSviewer software, this research analyzes 997 documents published between 2020 and 2025 related to this topic. The findings indicate that the topic of the halal lifestyle marketing mix is gaining increasing attention from researchers, with journal publications being the primary source of information. Network visualization reveals five main clusters related to marketing aspects, religiosity, purchasing decisions, halal supply chains, and digital marketing. This study provides insights into research trends and the future direction of halal product marketing strategies.
Rasionalitas Ekonomi : Homo Ekonomicus VS Homo Islamicus (Analisis Terhadap Sistim Ekonomi) Siregar, Rosnani
Asy-Syir'ah: Jurnal Ilmu Syari'ah dan Hukum Vol 46 No 2 (2012)
Publisher : UIN Sunan Kalijaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/ajish.v46i2.51

Abstract

Sharia  economy  has  an  economic  system characteristics  that  it  is  own  economic  system,  can  be  said  to have differences with other economic systems. All facilities and infrastructure that is used to obtain the necessities of life in the world is not solely oriented to the life of the world alone but are closely related to the afterlife. While other economies;  capitalist and  socialist  economies  are  solely  oriented  to  the  life  of  the world  alone.  Shariah  economic  rationality  can  be  seen  on  the economic principles of Sharia and the basic principles of system used.  Principle  -  the  principle  of  Islamic  Economics,  are  the justice  and  sociological value of wealth. The basic principle of Islamic  banking  system  is  profit-sharing  system  as  an alternative.  Capitalist economic system which gives freedom to every individual to exploit the earth. The capitalist system has several  indicators;  No  uniform,  no  harmony,  con-profit, materialistic,  moral  crisis,  aside  Welfare.  Socialist  Economic System are  all forms of  production and sources of revenue to the state-owned and regulated by the state then, used to all the people. There is no free will on economic system of society that it is contradiction to the human right it shelf.
Pengaruh Trend Halal Lifestyle dan Gaya Hidup Terhadap Perilaku Belanja Mahasiswa Siregar, Rosnani; Aini, Ihdi; Sagita, Noni
Eqien - Jurnal Ekonomi dan Bisnis Vol 13 No 03 (2024): Eqien Journal Of Economics and Business
Publisher : Fakultas Ekonomi dan Bisnis Universitas Islam DR KH EZ Mutaqien

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34308/eqien.v13i03.1843

Abstract

This study explores the impact of the halal lifestyle trend and lifestyle on the shopping behavior of students at the Faculty of Economics and Islamic Business (FEBI), UIN SYAHADA Padangsidimpuan. The research employs a quantitative approach, utilizing both primary and secondary data sources. Data was collected through the distribution of questionnaires to 96 respondents, and the analysis was carried out using SPSS version 23. The results of the study, as determined through partial (t-test) and simultaneous (F-test) analyses, reveal that the halal lifestyle trend does not significantly affect students' shopping behavior. On the other hand, the lifestyle variable demonstrates a positive and significant influence on students' shopping behavior. The combined effect of both the halal lifestyle trend and lifestyle is found to be positively and significantly correlated with the shopping behavior of FEBI UIN SYAHADA Padangsidimpuan students. In conclusion, the presence of the halal lifestyle trend does not result in an increase in students' expenditures or shopping behavior. However, lifestyle choices significantly impact students' shopping behavior, with higher lifestyle preferences leading to increased shopping activities.
FAKTOR YANG MEMPENGARUHI KEPUTUSAN MENGGUNAKAN JASA SEWA GAUN MELALUI NILAI PELANGGAN Devina Pulungan, Mella; Evi Cahyani, Utary; Siregar, Rosnani
NUSANTARA : Jurnal Ilmu Pengetahuan Sosial Vol 12, No 3 (2025): Nusantara : Jurnal Ilmu Pengetahuan Sosial
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jips.v12i3.2025.1310-1320

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Electronic Word of Mouth (E-WOM), Shariah-Compliant Service Quality, dan Digital Customer Experience terhadap keputusan menggunakan jasa sewa gaun pengantin dengan Nilai Pelanggan sebagai variabel intervening. Metode penelitian yang digunakan adalah deskriptif kuantitatif dengan teknik analisis Partial Least Squares-Structural Equation Modeling (PLS-SEM). Data diperoleh dari 214 responden yang merupakan pelanggan jasa sewa gaun pengantin di Kota Padangsidimpuan. Hasil penelitian menunjukkan bahwa E-WOM dan Shariah-Compliant Service Quality berpengaruh positif dan signifikan terhadap Nilai Pelanggan, sedangkan Digital Customer Experience tidak memiliki pengaruh yang signifikan. Nilai Pelanggan tidak berpengaruh terhadap keputusan konsumen. Digital Customer Experience memiliki pengaruh positif dan signifikan terhadap keputusan konsumen, sementara E-WOM dan Shariah-Compliant Service Quality tidak memiliki pengaruh langsung. Pengaruh E-WOM, Shariah-Compliant Service Quality, dan Digital Customer Experience terhadap keputusan konsumen melalui Nilai Pelanggan juga tidak signifikan. Hasil ini mengindikasikan bahwa pengalaman digital memainkan peran lebih besar dalam keputusan konsumen dibandingkan persepsi nilai pelanggan.
Zakat Kelapa Sawit Antara Ketentuan Syariah dan Praktik Masyarakat: Sebuah Analisis Empiris Siregar, Rosnani; Arsad Nasution , Muhammad
Liwaul Dakwah: Jurnal Kajian Dakwah dan Masyarakat Islam Vol. 15 No. 2 (2025): Liwaul Dakwah: Jurnal Kajian Dakwah dan Masyarakat Islam
Publisher : Fakultas Ushuluddin Adab dan Dakwah IAIN Lhokseumawe

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47766/liwauldakwah.v15i2.6768

Abstract

The oil palm farming community in South Labuhan Batu (LABUESEL) area is included in the category of oil palm farmers whose income reaches the zakat nisab, but the culture of increasing zakat from oil palm harvests has not been realized properly. Meanwhile, oil palm farming has become one of the agricultural commodities that must be zakated based on the verse of the Qur'an, Al-Baqarah 267. The problem that then arises is what are the factors causing the oil palm farming community in LABUSEL to not fully pay zakat from their oil palm farming results. The collection of data to answer this problem was carried out through observation and interviews with oil palm farmers in the Muzakki category. The results of the study showed that there were three factors causing The LABUSEL’s oil palm farming community not to fully pay zakat on their oil palm farming products, namely: understanding of Shafi'i fiqh which provides criteria for agricultural zakat that must be paid only on staple foods, following the habits of the community who still do not pay zakat on oil palm farming, not knowing that oil palm harvests are a taxable commodity according to Islamic law, and not knowing that there is a regional regulation regarding oil palm harvests including commodities that must be paid zakat if they meet the requirements.