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All Journal Isamic Communication Journal Kanigara EKOBIS ABDIMAS : Jurnal Pengabdian Masyarakat
Annisaa Fitri
Universitas Sebelas Maret
Humanities Biochemistry, Genetics & Molecular Biology Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Physics Social Sciences Other

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Belanja on-line mahasiswa di era pandemi covid-19: modifikasi perilaku konsumen Prahastiwi Utari; Annisaa Fitri; Eko Setyanto; Chatarina Henny
Islamic Communication Journal Vol 5, No 2 (2020)
Publisher : Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/icj.2020.5.2.6450

Abstract

The Covid-19 pandemic has changed students consumer behavior from offline to online. The problem in this research is how students’ consumer behavior in online shopping in the era of the Covid-19 pandemic, and the modification of consumer behavior due to regulations and procedures for shopping and buying the products they need. This research is a quantitative study using a survey method. This study is a quantitative research using a survey method. Sampling was done by stratified random sampling, the number of those students FISIP UNS involved as many as 80 people. The results and conclusions of research show that in online shopping, there is a modification of consumer behavior related student needs product, information search, evaluation prior to purchase or an alternative choice, and in the decision to buy or use the product.
Identifikasi kompetensi komunikasi lulusan perguruan tinggi di era gig economy Fitri Annisaa; Prahastiwi Utari; Chatarina Heny Dwi Surwati
Islamic Communication Journal Vol 7, No 1 (2022)
Publisher : Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/icj.2022.7.1.9490

Abstract

This research aims to identify the communication competencies needed by college graduates to face the gig economy era. In addition, this research will look at the latest trends in required competencies in the gig economy era. These competencies are essential to discuss because graduates in the COVID-19 era need to adapt to the needs of the industry and a disruptive work environment. Using a case study method, we conducted this research with six informants' purposive sampling data collection techniques and in-depth interviews. In addition, we also conducted interviews with informants who have different types of gig jobs to enrich the research results. The results of this study are that the communication competencies needed are public speaking, creative writing, networking, and good teamwork in separated team. However, communication competence alone is not enough. The research informants also added that universities must also change and teach various other competencies such as how to read and negotiate contracts and look at job trends and minimum salaries for gig workers in these fields.***Penelitian ini bertujuan untuk mengidentifikasi kompetensi komunikasi yang dibutuhkan lulusan perguruan tinggi untuk menghadapi era gig economy. Selain itu, penelitian ini akan melihat tren terkini kompetensi yang dibutuhkan di era gig economy. Kompetensi tersebut penting untuk dibahas karena lulusan di era COVID-19 perlu beradaptasi dengan kebutuhan industri dan lingkungan kerja yang disruptif. Penelitian ini dilakukan dengan menggunakan metode studi kasus, dengan teknik pengumpulan data purposive sampling dan wawancara mendalam pada enam informan. Peneliti melakukan wawancara dengan informan yang memiliki jenis pekerjaan gig berbeda agar memperkaya hasil penelitian. Hasil dari penelitian ini adalah kompetensi komunikasi yang dibutuhkan adalah kemampuan berbicara di depan umum, menulis kreatif, berjaringan, serta bekerja sama dalam tim yang terpisah. Namun, kompetensi komunikasi saja tidak cukup. Para informan penelitian juga menambahkan bahwa perguruan tinggi juga harus berubah dan mengajarkan berbagai kompetensi lain, seperti cara membaca dan menegosiasi kontrak, serta melihat tren pekerjaan dan gaji minimum pekerja gig di bidang tersebut.
PENGUATAN KOMUNIKASI KELUARGA DALAM PENCEGAHAN PENYEBARAN COVID-19 Prahastiwi Utari; Eka Nada Shofa Alkhajar; Tanti Hermawati; Chatarina Heny Dwi Surwati; Firdastin Ruthnia Yudiningrum; Adolfo Eko Setyanto; Annisaa Fitri
Kanigara Vol 3 No 1 (2023): Kanigara
Publisher : Universitas PGRI Adi Buana Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/kanigara.v3i1.6361

Abstract

Family communication is one of the most important forms of communication. Good family communication can prevent the spread of COVID-19. One of the ways is to share information and messages related to the disease. This community service activity was carried out in Karang Village, Delanggu, Klaten. This service activity provides counseling to the target of community service to be able to strengthen and implement good family communication as a means of preventing the spread of COVID-19. The result achieved from this community service activity is that the target of community service realized the importance of strengthening and implementing good family communication to take care of each other in the family from various bad things including COVID-19.
Pelatihan Komunikasi Pemasaran Terpadu Kewirausahaan Olahan Ikan Nila di Desa Ponggok Kabupaten Klaten Prahastiwi Utari; Tanti Hermawati; Adolfo Eko Setyanto; Firdastin Ruthnia Yudiningrum; Chatarina Heny Dwi Surwanti; Likha Sari Anggreni; Annisaa Fitri; Eka Nada Shofa Alkhajar
Ekobis Abdimas Vol 2 No 1 (2021): Juni
Publisher : Fakultas Ekonomi, Universitas PGRI Adi Buana Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/ekobisabdimas.2.1.3918

Abstract

Kewirausahaan masyarakat memerlukan banyak dukungan dari institusi perguruan tinggi. Salah satunya adalah transfer pengetahuan untuk memberdayakan masyarakat. Kegiatan pengabdian kepada masyarakat ini dilaksanakan di Desa Ponggok. Kegiatan pengabdian ini melatih mitra untuk dapat menerapkan komunikasi pemasaran terpadu dalam usaha olahan ikan. Hasil yang dicapai dari kegiatan pengabdian kepada masyarakat ini adalah mitra menyadari pentingnya mengimplementasikan komunikasi pemasaran terpadu yang mana dapat membantu untuk meningkatkan penjualan dan meningkatkan kualitas usaha mereka.
Co-Authors Adolfo Eko Setyanto Adolfo Eko Setyanto Chatarina Henny Chatarina Heny Dwi Surwati Eka Nada Shofa Alkhajar Eko Setyanto Firdastin Ruthnia Yudiningrum Firdastin Ruthnia Yudiningrum Likha Sari Anggreni Prahastiwi Utari Prahastiwi Utari Prahastiwi Utari Tanti Hermawati Tanti Hermawati