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All Journal Jurnal Penamas Adi Buana Wahana : Tridarma Perguruan Tinggi Indonesian Journal of Community Services in Engineering & Education (IJOCSEE) EKOBIS ABDIMAS : Jurnal Pengabdian Masyarakat Jurnal Komunikasi Massa
Firdastin Ruthnia Yudiningrum
Universitas Sebelas Maret
Agriculture, Biological Sciences & Forestry Arts Humanities Economics, Econometrics & Finance Education Engineering Languange, Linguistic, Communication & Media Social Sciences Other

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Pelatihan Produksi Konten dan Pengelolaan Sosial Media untuk Pemula dan Pelaku UMKM di Desa Karangtalun Magelang Prahastiwi Utari; Tanti Hermawati; Chatarina Heny Dwi Surwanti; Adolfo Eko Setyanto; Firdastin Ruthnia Yudiningrum
Indonesian Journal of Community Services in Engineering & Education (IJOCSEE) Vol 2, No 2 (2022): October 2022
Publisher : Universitas Pendidikan Indonesia Kampus Purwakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Peran sosial media dan media digital saat ini sudah semakin luas dan berkembang. Motif menggunakan sosial media sudah semakin bervariasi dari memenuhi kebutuhan informasi, hiburan hingga kebutuhan ekonomi. Beda jenis sosial media beda pula cara orang memproduksi konten yang akan di publikasikan di sosial media tersebut. Hadirnya platform sosial media seperti TikTok, Reels Instagram, Story Whatsapp dan lainnya menambah tingkat kreatifiktas pengguna dalam mengembangankan jenis konten yang diproduksi. Selain itu platform sosial media saat ini juga menyediakan analytic tools dimana biasanya seseorang atau sebuah brand dapat memonitor tingkat engagement konten di sosail medianya. Parameter ini memberikan informasi mengenai berapa banyak jumlah likes, comment dan share dalam rentang waktu tertentu. Engagement yang banyak tentunya menunjukkan bahwa audiens berminat dengan konten tersebut. Maka dari itu dengan berkembangnya fasilitas dari produsen media sosial dan semakin luasnya fungsi sosial media yang dapat meningkatkan keuntungan secara ekonomi baik personal maupun brand maka kami bermaksud membuat pelatihan produksi konten dan pengelolaan sosial media untuk pemula dan pelaku UMKM di Desa Karangtalun, Kecamatan Ngluwar, Kabupaten Magelang. Di mana lokasi tersebut dipilih karena adanya peluang bisnis desa wisata yang mulai berkembang daerah Kabupaten Magelang. Diharapkan dengan pelatihan tersebut dapat membantu masyarakat Desa Karangtalun, Kecamatan Ngluwar, Kabupaten Magelang untuk lebih kreatif dalam memasarkan desa wisatanya melalui pembuatan konten sosial media yang lebih menarik dan dapat menjual desa wisatanya tidak hanya untuk lingkup nasional tetapi juga internasional
PENDIDIKAN LITERASI MEDIA TENTANG UJARAN KEBENCIAN DI KALANGAN ORMAS PEREMPUAN Eka Nada Shofa Alkhajar; Sri Herwindya Baskara Wijaya; Firdastin Ruthnia Yudiningrum; Agusniar Rizka Luthfia; Pawito Pawito; Hamid Arifin
Jurnal Penamas Adi Buana Vol 6 No 02 (2023): Jurnal Penamas Adi Buana
Publisher : LPPM Universitas PGRI Adi Buana Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/penamas.vol6.no02.a6355

Abstract

Hate speech is one of the serious problems related to the presence of the internet, particularly social media. Media literacy education on hate speech is one of the efforts to overcome the problem. This community service was held in Klaseman Village, Sukoharjo. It aims to increase the community service target’s media literacy on hate speech. The community service target is expected to be able to access the internet wisely and avoid the practice of hate speech. The result achieved from the community service is that the target of community service had the knowledge and skills to prevent and counter the spread of hate speech on the internet.
Persepsi Wartawan di Kota Surakarta Mengenai Urgensi Media Baru Bagi Praktik Jurnalisme Kontemporer Sri Herwindya Wijaya; Eka Nada Shofa Alkhajar; Pawito Pawito; Hamid Arifin; Firdastin Ruthnia Yudiningrum
Wahana Vol 74 No 2 (2022): Wahana Tridarma Perguruan Tinggi
Publisher : LPPM Universitas PGRI Adi Buana Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/wahana.v74i2.6336

Abstract

The existence of new media, especially the internet and social media, has a broad impact on the life of the human civilization, including the world of the mass media industry. The internet and social media are seen as having significant urgency because their influences on contemporary journalism practices in terms of perception, agenda setting, agenda framing, reporting practices, production and news publication. This study examines the perception of journalists in Surakarta City regarding the urgency of the internet and social media for contemporary journalism practices. This research used a qualitative method in which data were collected through interviews and documentation. The results found that (1) new media as something inevitable for the world of the press; (2) new media as modern technology has a positive impact on the world of the press; (3) new media as modern technology has a negative impact on the world of the press.
Pelatihan Komunikasi Pemasaran Terpadu Kewirausahaan Olahan Ikan Nila di Desa Ponggok Kabupaten Klaten Prahastiwi Utari; Tanti Hermawati; Adolfo Eko Setyanto; Firdastin Ruthnia Yudiningrum; Chatarina Heny Dwi Surwanti; Likha Sari Anggreni; Annisaa Fitri; Eka Nada Shofa Alkhajar
Ekobis Abdimas Vol 2 No 1 (2021): Juni
Publisher : Fakultas Ekonomi, Universitas PGRI Adi Buana Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/ekobisabdimas.2.1.3918

Abstract

Kewirausahaan masyarakat memerlukan banyak dukungan dari institusi perguruan tinggi. Salah satunya adalah transfer pengetahuan untuk memberdayakan masyarakat. Kegiatan pengabdian kepada masyarakat ini dilaksanakan di Desa Ponggok. Kegiatan pengabdian ini melatih mitra untuk dapat menerapkan komunikasi pemasaran terpadu dalam usaha olahan ikan. Hasil yang dicapai dari kegiatan pengabdian kepada masyarakat ini adalah mitra menyadari pentingnya mengimplementasikan komunikasi pemasaran terpadu yang mana dapat membantu untuk meningkatkan penjualan dan meningkatkan kualitas usaha mereka.
Pengaruh Terpaan Media dan Lingkungan Sosial terhadap Perilaku Penyimpangan Seksual Remaja pada Cerita #Boyxboy di Wattpad Niken Ayu Agustina; Firdastin Ruthnia Yudiningrum
Jurnal Komunikasi Massa Vol 17, No 2 (2024): Jurnal Komunikasi Massa Volume 17 Nomor 2 Desember 2024
Publisher : Universitas Sebelas Maret (UNS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/jkm.v17i2.95632

Abstract

This research is a quantitative research and uses the S-O-R theory. This study aims to determine the effect of media exposure (X1) and social environment (X2) on adolescent sexual deviant behavior (Y) in the #boyxboy story on Wattpad partially and simultaneously. This study was conducted with the consideration of Wattpad as a place to work and fulfill reading hobbies, but it is not only filled with useful works but also filled with inappropriate works such as the #boyxboy story. For this reason, it is hoped that this study can provide insight to be more selective in using media and choosing the right environment, as well as a consideration for the next research idea. This study uses primary data from a questionnaire distributed to 96 respondents who read the #boyxboy story with qualifications determined by the researcher according to the research topic. Data processing was carried out with the help of IBM SPSS v.29. The results of this study indicate that all hypotheses are accepted. The variables of media exposure and social environment have a positive and significant effect, both partially and simultaneously, on the variables of adolescent sexual deviant behavior in the #boyxboy story on Wattpad. The coefficient of determination test shows that variables X1 and X2 can provide an influence of 36.7% on variable Y. while the rest, which is 63.3%, is influenced by other variables not examined in this study.
Co-Authors Adolfo Eko Setyanto Agusniar Rizka Luthfia Annisaa Fitri Chatarina Heny Dwi Surwati Eka Nada Shofa Alkhajar Hamid Arifin Likha Sari Anggreni Niken Ayu Agustina Pawito Pawito Prahastiwi Utari Sri Herwindya Baskara Wijaya Sri Herwindya Wijaya Tanti Hermawati