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POTENTIAL FOR DEVELOPING A MARKETING STRATEGY FOR CITRONELLA OIL (Cymbopogon Nardus (L.) RENDLE IN PANGKATAN DISTRICT, LABUHANBATU CITY (CASE STUDY: SIDORUKUN VILLAGE) Ida Zulfida; Dora Silvia Dewi
Agros Journal of Agriculture Science Vol 25, No 4 (2023): edisi Oktober
Publisher : Fakultas Pertanian, Universitas Janabadra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37159/jpa.v25i4.3470

Abstract

Citronella is a group of grass plants or the Poaceae family which is one of the producers of essential oil, namely citronella oil. Citronella oil has begun to be produced and marketed in Labuhanbatu Regency, Sidorukun Village, Pangkatan District. However, the citronella oil marketed is not yet optimal due to several factors that are obstacles. The objectives of studying the marketing strategy for citronella oil are to determine the internal and external factors in marketing citronella oil to determine the marketing strategy for citronella oil. The research methodology uses the SWOT analysis method where the analysis is presented as a marketing strategy for citronella oil, namely solving an environmental analysis by identifying existing strengths, weaknesses, opportunities and threats. The results of research with calculations using SWOT diagram analysis of the marketing of serei wangi oil are in the marketing strategy for serei wangi oil in Pangkatan District, namely establishing cooperation with the government to improve marketing. This strategy received the highest score, namely 7.02, by carrying out buying and selling transactions of serei wangi oil online. directly without intermediaries. This strategy can be implemented. This strategy gets the highest score, namely 6.74 and develops infrastructure and supporting facilities for the citronella oil agro-industry. This strategy gets the highest score, namely 5.98. Keywords: SWOT, Marketing of Serei Wangi Oil, Pangkatan District
Pemetaan Wilayah Persebaran Padi dan Kopi dengan Quantum Geographic Information System Versi 3.12.2 Ira Zulfa; Fajrillah; Richasanty Septima; May Handri; Ida Zulfida; Lili Suryati
Resolusi : Rekayasa Teknik Informatika dan Informasi Vol. 3 No. 6 (2023): RESOLUSI July 2023
Publisher : STMIK Budi Darma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30865/resolusi.v3i6.1005

Abstract

QGIS is a Geographic Information System (GIS) software used to analyze and map geographic data. In the context of mapping the distribution of rice and coffee, QGIS can be used to extract spatial data related to factors such as soil type, climate, elevation, or other environmental factors that affect the distribution and growth of these plants. analyzed. This study used QGIS software version 3.12.2 to map the distribution areas of rice and coffee. Rice and coffee are two important crops in agriculture and understanding their distribution can help in farm management and planning. The mapping methods used may include spatial data analysis, including using available spatial data such as satellite imagery or field data to identify and map areas suitable for rice and coffee cultivation and production. Paddy and coffee line mapping can provide an overview of growth patterns, availability of suitable land, or other environmental factors that affect the production of these crops. This information can be used in making decisions about agricultural development, resource allocation or sustainable development planning. ith using QGIS, agricultural researchers or practitioners can combine data from various sources, including satellite imagery, field data, or other data, to build maps that depict areas where rice and coffee grow well. This information can provide insight into crop distribution patterns, identify potential areas for agricultural development, or assist in making decisions regarding agricultural land management.
The Influence of Motivation and Work Discipline on Teacher Performance in Public Elementary Schools in Barumun Selatan Subdistrict, Padang Lawas Regency Surlan; Ali Mukti Tanjung; Ida Zulfida
The Future of Education Journal Vol 4 No 2 (2025)
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v4i2.474

Abstract

Teacher performance is essentially the ability of teachers to transfer knowledge and societal values to students through the learning process. Teacher performance is reflected in how teachers plan, implement, and assess the teaching and learning process, which is influenced by their work ethic and professional discipline in the learning process. The research method used is quantitative with a correlation descriptive approach. Data collection was done using a questionnaire. The results show that motivation significantly affects teacher performance in public elementary schools in the Barumun Selatan Subdistrict, Padang Lawas Regency, with a t-value for the motivation variable of 6.855 > 1.035 and a significance level of 0.000 < 0.05, and a correlation coefficient of 0.545 (54.50%). The better the work motivation, the higher the teacher performance will be. Work discipline also significantly affects teacher performance in public elementary schools in Barumun Selatan Subdistrict, with a t-value for the work discipline variable of 5.236 > 1.989 and a significance level of 0.000 < 0.05, with a correlation coefficient of 0.417 (41.70%). The higher the work discipline, the better the teacher performance will be. Motivation and work discipline, simultaneously, have a significant influence on teacher performance in public elementary schools in Barumun Selatan Subdistrict, with an F-value of 262.625 > the F-table value of 3.105. 85.90% of the variation in teacher performance can be explained by motivation and work discipline together, while the remaining 14.10% is explained by other factors, such as personality competence and social competence variables.
ANALYSIS OF FERTILIZER PURCHASING DECISIONS FOR PALM OIL FARMERS ON THE INFLUENCE OF TYPE, QUANTITY AND PRICE OF FERTILIZER IN PARDAMEAN LABUHANBATU REGENCY Ida Zulfida; L Lindawati
Agros Journal of Agriculture Science Vol 26, No 2 (2024): Edisi Juli
Publisher : Fakultas Pertanian, Universitas Janabadra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37159/jpa.v26i2.4627

Abstract

The aim of this research is to find out how much influence the type of fertilizer, quantity and price of fertilizer has on the decision to purchase fertilizer among oil palm farmers in Perdamean Dalam Village, Rantau Selatan District, Labuhanbatu Regency. In this research, the sample used was 83 oil palm farmers. The data analysis method in this research is quantitative descriptive. The results of this research show that the type of fertilizer, quantity and price of fertilizer have a positive and significant effect on the decision to purchase fertilizer among oil palm farmers in Perdamean Village, Rantau Selatan District, Labuhanbatu Regency, while the type of fertilizer has a positive and but not significant effect on the decision to purchase fertilizer. Based on the results of simultaneous tests, the variables of fertilizer type, quantity and price of fertilizer influence purchasing decisions. Keywords: Fertilizer Type, Price, Purchasing Decision.