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All Journal Humano: Research Journal Tekstual ELS Journal on Interdisciplinary Studies in Humanities Gramatika: Jurnal Ilmiah Kebahasaan dan Kesastraan JURNAL PengaMAS Journal of Language and Literature Community Development Journal: Jurnal Pengabdian Masyarakat JOLLT Journal of Languages and Language Teaching ADMA: Jurnal Pengabdian dan Pemberdayaan Masyarakat Jurnal Ilmiah Pengabdian dan Inovasi
Sutisno Adam
Universitas Khairun
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Nursing Public Health Social Sciences Other

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Pelatihan TOEFL untuk Peningkatan Kemampuan Bahasa Asing Bagi Dosen Universitas Hein Namotemo (UNHENA) Magfirah, Sulmi; Adam, Sutisno
Jurnal Ilmiah Pengabdian dan Inovasi Vol. 1 No. 3 (2023): Jurnal Ilmiah Pengabdian dan Inovasi (Maret)
Publisher : Insan Kreasi Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (963.009 KB) | DOI: 10.57248/jilpi.v1i3.94

Abstract

Test of English as a Foreign Language (TOEFL) is a standardized test to measure the English Language ability of non-native speakers taken by students applying to universities. The ability to understand foreign languages, including the importance of studying TOEFL, is one of the supporting factors for academics in continuing their studies to a higher level, including for lecturers of Hein Namotemo University who are required to continue their studies to Master and Doctoral degrees. However, the problems are the insufficient TOEFL score hindered the scholarship provider's requirements. Departing from these problems, the team sought a solution by conducting TOEFL score improvement training which would then be utilized according to the academic needs. Therefore, this community service training aims to equip educators and staff to improve their foreign language skills through TOEFL training. Thus, the results of the activities carried out had a positive impact on the Lecturers and Staff at UNHENA, as evidenced by the enthusiasm of the participants who took an active role during the activity and asked Unkhair team to continue the program, especially foreign language training, This is in accordance with the purpose of Community Service, which is beneficial to the society.
ANALYSIS OF SPEECH ACTS USED BY DIGITAL CONTENT CREATORS IN ENDORSEMENT VIDEOS OF BEAUTY PRODUCTS Hajar Hajar; Sartika Sailuddin; Sutisno Adam
Tekstual Vol 22, No 2 (2024): Tekstual: Humaniora
Publisher : Universitas Khairun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33387/tekstual.v22i2.9246

Abstract

This study aims to analyze the form of speech acts used by content creators in beauty product endorsement videos on TikTok platform. The research method used is qualitative collecting the data of utterances found in beauty products endorsement videos posted by TikTok content creators. Nine videos were selected from three top beauty content creators who have the highest number of followers. Three videos picked from each beauty content creator were based on the engagement rate that the video got (i.e. number of comments, number of views, and number of likes). The utterances were analysed by applying J.L. Austin's (1962) speech act theory to categorize the types of speech acts at the three levels of locution, illocution, and perlocution, which are used in digital promotional videos. The results showed that content creators mostly used directive and assertive speech acts in their endorsement videos. At the perlocutionary level, comment sections were observed and it was found that the selection of speech acts have created a sense of resonance to the audiences; thus, influencing their evaluations to the promoted products. These findings have brought implications on how communicative actions can shape brand identity leading to audiences engagement and trust towards the products.
SOSIALISASI LITERASI DIGITAL SISWA DALAM BERMEDIA SOSIAL SMAN 2 KOTA TERNATE Sutisno Adam; Sartika Sailuddin
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 5 No. 6 (2024): Vol. 5 No. 6 Tahun 2024
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v5i6.37896

Abstract

Literasi digital menjadi penting karena melimpahnya media dan informasi di dunia digital, literasi digital menjadi lebih dari sekedar kebutuhan. Selain tantangan, peluang besar juga ada di media digital. Hal ini mencakup memberdayakan individu untuk mengakses informasi, berkomunikasi secara efektif, mendapatkan pekerjaan, berpikir kritis, dan menavigasi lanskap digital secara bertanggung jawab. Baik seorang pelajar, profesional, atau sekadar seseorang yang ingin berkembang di era digital, berinvestasi dalam literasi digital adalah pilihan bijak. Kegiatan pengabdian ini berfokus pada sosialisasi literasi media sosial yang menunjukkan pertumbuhan penggunaan paling masif dalam 5 tahun terakhir. Mitra yang disasar adalah SMAN 2 Kota Ternate dengan partisipan guru dan siswa. Dengan melibatkan 35 siswa, kegiatan ini berhasil dilaksanakan dengan metode sosialisasi interaktif dengan aktivitas survei, permainan, hingga penyuluhan. Pada akhir kegiatan, peserta menunjukkan antusiasme tinggi dan ditutup dengan deklarasi anti bullying di media sosial. Ke depannya, diharapkan penyuluhan literasi digital dapat dilaksanakan dengan lebih terukur misalnya menggunakan metode pre-test dan post-test agar capaian berupa pemahaman peserta dapat dievaluasi dengan baik.
Co-Authors Adelia Rahman Hajar Hajar Indra Purnawan Pandjaitan Indry Widyasti Anwar Maricar, Farida Min Jung Jee Sailuddin, Sartika Putri Sartika Putri Sailuddin Sartika Sailuddin Sulmi Magfirah