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TASK TECHNOLOGY DAN TECHNOLOGY CHARACTERISTICS; TRANSFORMASI MOBILE BANKING BANK MANDIRI FITUR NEW RELEASE LIVIN' BY MANDIRI DAN PENGARUHNYA TERHADAP KEPUASAN SERTA PENGGUNAAN BERKELANJUTAN PADA NASABAH BANK MANDIRI Safira Safira; Whony Rofianto
Journal of Accounting, Management and Islamic Economics Vol. 1 No. 1 (2023): Journal of Accounting, Management, And Islamic Economics, Volume 01, No. 01, Ju
Publisher : Ibs Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35384/jamie.v1i1.437

Abstract

The rapid development of information technolagy has brought changes to ttte financial industry, especially the banking industry with the emergence of mobile banking whiclt rs defihed as a sysfem where cusfomers can conduct banking transactians ihrough applications on smartphones anytime and anywhere. Through this research by developing further research on cantinuance intention in using mobile banking and adding self-efficacy towards mobile banking users with the concept af tasklechnalogy fit (TTF) whictt will explain the relationship between technotogy characteristics and task technology, the purpase of this study is to analyze the effect of tasktechnology fit on customer satisfactian and sustainable use af mobite banking users. Empirical data in this study were collected through surveys that vvere distributecl online via qttestionnaires to Bank Itlandiri customers domiciled rn Jabodetabek who had used the Livin' by lMandiri application for at least 6 months with a tatal sample data of 81 respondents. This research method uses fhe PIS-SEM (Partiall-easf Square Structural Equatian Model) approach ta measure the estimation of the measurement mode! and the estimation of the structural model. The results showed that there was a positive relatianship between technalogy characteristics and tasklechnology fit, and task'-technology fit proved ta have a positive effect on perceived useft//ness and perceived usefulness proved to have a positive effect on satisfaction ancl continuance intention. lVleanwhile, the positive effect of task technology on task-technology fit and the effect of se{f-efficacy an continuance intention has not been proven in this study.
FAKTOR PEMBENTUK PRODUCT ATTITUDE SERTA DAMPAKNYA TERHADAP PURCHASE INTENTION: PENELITIAN PADA MINAT BELI UPCYCLED PRODUCT Fachry Ali Muzakki; Whony Rofianto
Journal of Accounting, Management and Islamic Economics Vol. 1 No. 2 (2023): Journal of Accounting, Management, And Islamic Economics, Volume 01, No. 02, De
Publisher : Ibs Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35384/jamie.v1i2.472

Abstract

The increase in population is the main factor in increasing the amount of waste. This condition, if there is no effort to handle good waste management, will cause environmental pollution. The emergence of the waste problem in DKI Jakarta is thought to be inseparable from various factors, including a lack of knowledge about the environment and low social factors.This study used a descriptive research design approach with empirical data collected through a sample online survey of millennials in Jabodetabek. The empirical data is then processed using the Structural Equation Modeling approach to test a number of proposed hypotheses. The results of the conclusions of this study are as follows: Green Value has a significant positive effect on Product Attitude,Functional Value has a significant influence on Product Attitude, Emotional Value has a significant positive effect on Product Attitude, Aesthetic Value has a significant positive effect on Product Attitude.Social Value has a significant positive effect on Product Attitude,Self Expressive Value has a significant positive effect on Product Attitude,Product Attitude has a significant positive effect on Purchase Intention.
ANALISIS PENGARUH TASK TECHNOLOGY FIT DAN SATISFACTION TERHADAP CONTINUANCE INTENTION: TELAAH PADA NASABAH LIVIN’ MANDIRI SE- JABODETABEK Rini Afriani Sinaga; Whony Rofianto
Journal of Accounting, Management and Islamic Economics Vol. 2 No. 1 (2024): Journal of Accounting, Management, And Islamic Economics, Volume 02, No. 01, Ju
Publisher : Ibs Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35384/jamie.v2i1.546

Abstract

The mobile banking application is an efficient and effective online banking service. However, the use of mobile banking services is still quite limited. One of the contributing factors is the technological task of the mobile banking application that does not meet customer expectations. Thus, this study aims to examine and analyze the relationship between task technology fit and satisfaction in increasing the intention to continue using the Livin' Mandiri mobile banking application. The data in this study were collected from an online survey (questionnaire) taken from the Jabodetabek area. The author uses the PLS-SEM approach in processing data from 96 Bank Mandiri customer respondents. The results of hypothesis testing show that perceived usefulness has not proven to have a positive effect on satisfaction and attitude has not proven to have a positive effect on continuance intention. Meanwhile, the significant results include: task technology fit has a positive effect on perceived usefulness, perceived value has a positive effect on satisfaction, perceived usefulness has a positive effect on continuance intention, perceived usefulness has a positive effect on attitude, and finally satisfaction has a positive effect on continuance intention.
Co-Creation Experience of Indonesian Gen Z in Mobile Commerce Muhammad Iqbal Firdaus; Cynthia A. Utama; Gita Gayatri; Whony Rofianto
Jurnal Manajemen Vol. 29 No. 1 (2025): February 2025
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jm.v29i1.2424

Abstract

Anchoring on the value of co-creation theories and stimulus-organism-response (S-O-R), the purpose of the study is to examine co-creation experience among Gen Z. First, the study aims to investigate the role of mobile commerce quality in driving Gen Z co-creation experience. Second, it seeks to understand the impact of a positive co-creation experience on the likelihood of engaging in E-WOM. An online survey was designed to collect 679 responses using purposive sampling from mobile commerce users. The data was analysed using PLS-SEM to test the hypotheses. The results demonstrate that mobile commerce quality and personal traits contribute to increased co-creation experience. In addition, the results indicate that E-WOM is determined by learning, personal, and hedonic experiences, which are influenced by content quality, visual appeal, social interaction, and propensity to interact online. The research provides insights for mobile commerce managers into increasing co-creation experience as the source of competitive advantage.