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Journal : Al-Buhuts (e-journal)

Tingkat Literasi Keuangan Mahasiswa dan Faktor-Faktor Yang Mempengaruhinya pada Sekolah Tinggi Ilmu Ekonomi Tri Dharma Nusantara Makassar Hariyanti Hariyanti; Megawhati Artiyany
Al-Buhuts Vol. 16 No. 2 (2020): Al-Buhuts
Publisher : Institute Agama Islam Negeri (IAIN) Sultan Amai Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (384.727 KB) | DOI: 10.30603/ab.v16i2.1789

Abstract

This study aims to analyze the level of financial literacy and the factors that influence it at the Tri Dharma Nusantara Makassar College of Economics and to analyze how the influence of gender, age, year class, study program and residence affects the level of student financial literacy. The number of samples in this study were 458 (four hundred and fifty eight) respondents. The data analysis method is descriptive statistics and multiple dummy regression. The data collection technique was carried out by distributing questionnaires to students who were research respondents. The sample selection in this study was carried out with the accidental sampling method. The overall level of student financial literacy is> 84% - 100% which is included in the very high category and> 68% -84% which is included in the high category. The test results found that gender has a positive and significant effect on the level of financial literacy. This shows that men are better able to manage their finances than women. Meanwhile, age, year of class, study program and place of residence have no effect on the level of student financial literacy. Higher education institutions are expected to be able to evaluate course material related to the level of student financial literacy. Standardization of material is an important agenda in order to provide equal understanding of students
Analisis Pengaruh Harga dan Kualitas Layanan terhadap Keputusan Konsumen Menggunakan Jasa Transportasi Online Maxim di Makassar Kapriani Kapriani; Asmawiyah Asmawiyah; Salmiyah Thaha; Hariyanti Hariyanti
Al-Buhuts Vol. 17 No. 1 (2021): Al-Buhuts
Publisher : Institute Agama Islam Negeri (IAIN) Sultan Amai Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (553.943 KB) | DOI: 10.30603/ab.v17i1.2251

Abstract

This study aims to determine the effect of price and service quality on consumer decisions to use Maxim online transportation services in Makassar. The data collection technique was done by interview and questionnaire. The data used in this study are primary and secondary data. This research uses incidental sampling method with a sample size of 84 respondents. The results showed that based on multiple linear regression analysis showed that the variable price (X1) and service quality (X2) had a positive influence on consumer decisions. From the results of the calculation of the correlation coefficient (R) test, the R value is 0.828, indicating a very strong correlation. The coefficient of determination (R2) is 0.686. This means that the consumer's decision to use Maxim online transportation services is influenced by the price and service quality of 68.6%. Based on the results of the t test, it shows that the variable price (X1) and service quality (X2) have a significant effect on consumer decisions to use Maxim online transportation services in Makassar. The F test shows that the variable price and service quality simultaneously have a significant effect on consumer decisions to use Maxim online transportation services in Makassar. Thus the hypothesis proposed in this study is accepted.