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PERAN PENYULUH PERTANIAN TERHADAP PERILAKU PETANI PADI DALAM MENINDAKLANJUTI KEGIATAN PENYULUHAN DI KABUPATEN MAGELANG Setyo Rahyunanto; Sunarru Samsi Hariadi; Roso Witjaksono
Widya Komunika Vol 10 No 2 (2020): JURNAL KOMUNIKASI DAN PENDIDIKAN WIDYA KOMUNIKA
Publisher : Jurusan Ilmu Komunikasi Fakultas Ilmu Sosial dan Ilmu Politik Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20884/1.wk.2020.10.2.3352

Penyuluh sebagai narasumber dalam menyampaikan informasi harus mampu melaksanakan perantersebut kepada petani yang memiliki keterbatasan dalam mengakses informasi pertanian. Adanyaperubahan lingkungan strategis (desentralisasi, demokratisasi, isu globalisasi dan pembangunanberkelanjutan), dalam menjalankan tugasnya sebagai fasilitator, edukator, mediator, motivator,tidak semua penyuluh menyediakan waktu yang cukup untuk berkoordinasi dengan petani sebabseorang penyuluh harus mendampingi lebih dari 1 desa. Penyuluh bertugas mendampingi petaniuntuk mengadopsi informasi, teknologi inovasi yang disampaikan pada saat penyuluhan.Penelitian ini bertujuan untuk mengetahui peran penyuluh pertanian terhadap perubahan perilakupetani dalam menindaklanjuti kegiatan penyuluhan pertanian. Metode penelitian adalah deskriptifkualitatif. Hasil penelitian menunjukkan bahwa peran penyuluh terhadap petani dalammenindaklanjuti kegiatan penyuluhan menyebabkan beberapa hal, yaitu keaktifan proses produksijarang dilakukan oleh petani, keaktifan peningkatan usaha, keaktifan proses belajar dan keaktifankerja sama masih kadang-kadang dilakukan. Dalam pemasaran produk hasil pertanian, rata-ratapetani menjual kepada pembeli tetap dalam bentuk tebasan atau produk mentah, sementara dalamkegiatan proses produksi mulai dari pasca panen, sortasi, grading, pengemasan dan pemasaranproduk jadi masih jarang dilakukan. Rekomendasi dari hasil penelitian adalah strategi penyuluhandengan fokus meningkatkan kerjasama dan menjaring kemitraan antara petani dengan pelakuusaha, pelatihan pengolahan produk olahan hasil pertanian untuk meningkatkan nilai ekonomi danpendapatan petani beserta keluarganya, pelatihan dan penerapan digital marketing/pemasaranonline.

PERAN PENYULUH PERTANIAN TERHADAP PERILAKU PETANI PADI DALAM MENINDAKLANJUTI KEGIATAN PENYULUHAN DI KABUPATEN MAGELANG Setyo Rahyunanto; Sunarru Samsi Hariadi; Roso Witjaksono
Widya Komunika Vol 10 No 2 (2020): JURNAL KOMUNIKASI DAN PENDIDIKAN WIDYA KOMUNIKA
Publisher : Jurusan Ilmu Komunikasi Fakultas Ilmu Sosial dan Ilmu Politik Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20884/1.wk.2020.10.2.3352

Penyuluh sebagai narasumber dalam menyampaikan informasi harus mampu melaksanakan perantersebut kepada petani yang memiliki keterbatasan dalam mengakses informasi pertanian. Adanyaperubahan lingkungan strategis (desentralisasi, demokratisasi, isu globalisasi dan pembangunanberkelanjutan), dalam menjalankan tugasnya sebagai fasilitator, edukator, mediator, motivator,tidak semua penyuluh menyediakan waktu yang cukup untuk berkoordinasi dengan petani sebabseorang penyuluh harus mendampingi lebih dari 1 desa. Penyuluh bertugas mendampingi petaniuntuk mengadopsi informasi, teknologi inovasi yang disampaikan pada saat penyuluhan.Penelitian ini bertujuan untuk mengetahui peran penyuluh pertanian terhadap perubahan perilakupetani dalam menindaklanjuti kegiatan penyuluhan pertanian. Metode penelitian adalah deskriptifkualitatif. Hasil penelitian menunjukkan bahwa peran penyuluh terhadap petani dalammenindaklanjuti kegiatan penyuluhan menyebabkan beberapa hal, yaitu keaktifan proses produksijarang dilakukan oleh petani, keaktifan peningkatan usaha, keaktifan proses belajar dan keaktifankerja sama masih kadang-kadang dilakukan. Dalam pemasaran produk hasil pertanian, rata-ratapetani menjual kepada pembeli tetap dalam bentuk tebasan atau produk mentah, sementara dalamkegiatan proses produksi mulai dari pasca panen, sortasi, grading, pengemasan dan pemasaranproduk jadi masih jarang dilakukan. Rekomendasi dari hasil penelitian adalah strategi penyuluhandengan fokus meningkatkan kerjasama dan menjaring kemitraan antara petani dengan pelakuusaha, pelatihan pengolahan produk olahan hasil pertanian untuk meningkatkan nilai ekonomi danpendapatan petani beserta keluarganya, pelatihan dan penerapan digital marketing/pemasaranonline.

Pengaruh Pembangunan Sektor Pertanian Terhadap Kesejahteraan Petani di Kabupaten Sragen Indriyani, Sari Fajeri; Lestari, Retna Dewi; Rahyunanto, Setyo
Agridevina : Berkala Ilmiah Agribisnis Vol 13, No 2 (2024): Agridevina : Berkala Ilmiah Agribisnis
Publisher : UPN VETERAN JAWA TIMUR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/agridevina.v13i2.4666

Kondisi terkini kontribusi sektor pertanian di Indonesia terhadap distribusi Produk Domestik Bruto (PDB) menurun sehingga perlu adanya pembanguna terhadap sektor pertanian. Tujuan penelitian ini untuk mengetahui pengaruh pembangunan sektor pertanian terhadap kesejahteraan petani di Kabupaten Sragen. Metode analisis yang digunakan yaitu analisis regresi linear sederhana. Hasil analisis menunjukkan adanya pengaruh anatar variabel independen berupa pembangunan sektor pertanian terhadap variabel dependen berupa kesejahteraan petani. pada hal ini dapat dilihat perbandingan antara t hitung dengan t tabel dimana t hitung dimana t hitung > t tabel yakni -2.109 > 1.667 dan nilai sig 0,038 < 0,05 artinya pembangunan sektor pertanian berpengaruh terhadap kesejahteraan petani.

Participation Of Participants In The Savings And Loan Program And Its Relationship To Farming Financing At Farmer Women Group (KWT) Tani Mulyo Dewi Lestari, Retna; Rahyunanto, Setyo; Fajeri, Sari
Proceeding of the International Conference Health, Science And Technology (ICOHETECH) 2024: Proceeding of the 5th International Conference Health, Science And Technology (ICOHETECH)
Publisher : LPPM Universitas Duta Bangsa Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47701/icohetech.v5i1.4136

The KWT Tani Mulyo savings and loan program aims to help members finance in order to run their farming business. The existence of this program can help the community in improving the family economy through increasing family income. This research was conducted in the Mulyo Farmers Women Group (KWT) Karanganyar Village, Sambungmacan District, Sragen Regency. The method used in this study is descriptive. The data used is primary data and secondary data. The savings and loans program (KWT) has been able to help members and administrators in fulfilling business capital and basic living needs, which has an effect on improving the economy. The savings and loan program has regulations that regulate the mechanism and requirements for savings and loans. Members or administrators who participate in the program every month during regular meetings are allowed to save money or save with a free amount without special provisions, while members who are borrowing money have a provision that every month they are required to pay installments of a predetermined interest rate of 3%. The importance of understanding savings and loans for members so that in the future they can be used according to their proportions and needs

Analysis Of Sugar Planning In PG Mojo Sragen Mayang Puspitasari, Diah; Dewi Lestari, Retna; Rahyunanto, Setyo
Proceeding of the International Conference Health, Science And Technology (ICOHETECH) 2024: Proceeding of the 5th International Conference Health, Science And Technology (ICOHETECH)
Publisher : LPPM Universitas Duta Bangsa Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47701/icohetech.v5i1.4191

This study aims to analyze the planning of sugar production capacity is efficient or not in PG Mojo Sragen. Although the level of sugar production capacity in a particular year still exceeds capacity and also lacks capacity. The production capacity planning analyzed includes the available capacity and the required capacity of each station, namely the refining station, evaporation, cooking, turning, Waste Water Treatment Plant (WWTP), and stamfloor (sugar packaging place). The analysis method used is RCCP (Rought Cut Capacity Planning). The results showed that the comparison of the efficiency of each workstation which was said to be inefficient was found at the evaporation workstation, WWTP, and stamfloor. The three stations have lower available capacity compared to the higher required capacity. This research is expected to provide insight for PG Mojo Sragen to increase available capacity through better alternatives.

Income Analysis Of Duck Farming Business In Kedawung District Sragen Regency Widianti, Alfina; Dewi Lestari, Retna; Rahyunanto, Setyo
Proceeding of the International Conference Health, Science And Technology (ICOHETECH) 2024: Proceeding of the 5th International Conference Health, Science And Technology (ICOHETECH)
Publisher : LPPM Universitas Duta Bangsa Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47701/icohetech.v5i1.4196

This study aims to analyze the income factors of duck farming in Kedawung District, Sragen Regency because the majority of the population in the district work as duck farmers. Farmers feel the increase in feed prices caused by the El Nino phenomenon. The price increase will affect production costs. This study analyzed the income of duck farming businesses in Kedawung District where the majority of the population works as duck farmers. This study analyzed production costs, total revenue in one year to determine the total income received. The analysis method used is income analysis, with the formula total revenue minus total production costs. Total revenue can be known from the selling price multiplied by the yield. The results of this study are the total revenue of each farmer in Kedawung Subdistrict, Sragen Regency per year amounting to Rp 23,150,160 while the total costs per year incurred amounted to Rp 18,644,037. By subtracting the total revenue from the total production cost, the net income or profit per year is Rp 4,506,123. The calculated average income per month is IDR 403,456. This figure shows the amount of average income earned by household-scale duck farmers in Kedawung District every month of the year.

Analysis Of Consumer Behavior Related To The Increase In Rice After The 2024 Election In Surakarta City Musthofa Wahyu Utomo, Mohammad Ali; Setiyani, Rahmawati; Rahyunanto, Setyo
Proceeding of the International Conference Health, Science And Technology (ICOHETECH) 2024: Proceeding of the 5th International Conference Health, Science And Technology (ICOHETECH)
Publisher : LPPM Universitas Duta Bangsa Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47701/icohetech.v5i1.4202

This study aims to analyze consumer behavior related to the increase in rice prices after the 2024 election in Surakarta City. The increase in rice prices is often an important issue in the context of the household economy, especially for consumers in urban areas such as Surakarta. Data of this study was obtained by a survey method that includes a quantitative approach from a sample of households in various sub-districts in Surakarta City. Through the analysis of the data obtained, this study explores the impact of rising rice prices on consumption patterns, changes in household budgets, and adaptation strategies implemented by consumers. The study's conclusions demonstrate that consumer spending patterns are not considerably impacted by the rise in rice prices following the election. In addition, the economic impact of the increase in rice prices also causes changes in household budget allocations, where consumers tend to prioritize spending on other basic needs. This study provides insight into how changes in food prices affect the economic well-being of households and provides recommendations for policymakers to consider interventions that can mitigate the negative impact of food price fluctuations

Effectiveness Of Eggshell Nutrition On Oyster Mushroom Productivity In CV. Lembah Spora Thomas Setiyawan, Varnessia; Dewi Lestari, Retna; Rahyunanto, Setyo
Proceeding of the International Conference Health, Science And Technology (ICOHETECH) 2024: Proceeding of the 5th International Conference Health, Science And Technology (ICOHETECH)
Publisher : LPPM Universitas Duta Bangsa Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47701/icohetech.v5i1.4221

In Oyster Mushroom cultivation, nutrition is one of the factors that affect productivity. Eggshells are known to contain substances that can be used as nutrients in Oyster Mushrooms because they contain 98.2% calcium carbonate. Other nutritional content is 0.9% magnesium and 0.9% phosphorus, the eggshell membrane consists of 69% protein, 2.5% fat, 1.5% water and 27% ash which are substances needed by mushrooms to live. An experiment to study the effect of three dosage levels of eggshell nutrients on the growth of white oyster mushrooms (Pleurotus ostreatus). The experiment was designed in a completely randomised design with 10 treatments and four replications. The treatments were: Control (without eggshell nutrition), P1 25 grams, P2 50 grams, P3 75 grams. Thus, there were 40 experimental sample units. This experiment was conducted from 1 July to 30 July 2024. The experiment was conducted at CV. Lembah Spora, Polokarto Village, Polokarto District, Sukoharjo Regency. The results showed that eggshell nutrition had a significant effect on productivity, and the dose that had the highest effect on Oyster Mushroom productivity was a dose of 75 grams.

EFEKTIVITAS PROGRAM KELOMPOK WANITA TANI (KWT) DALAM UPAYA MENINGKATKAN PENDAPATAN RUMAH TANGGA DAN PEMBERDAYAAN EKONOMI MASYARAKAT: EFEKTIVITAS PROGRAM KELOMPOK WANITA TANI (KWT) DALAM UPAYA MENINGKATKAN PENDAPATAN RUMAH TANGGA DAN PEMBERDAYAAN EKONOMI MASYARAKAT Rahyunanto, Setyo; Lestari, Retna Dewi; Winahyu, Nastiti; Pramudita, Willy
Journal Science Innovation and Technology (SINTECH) Vol. 5 No. 2 (2025): SINTECH JURNAL BULAN MEI 2025
Publisher : Universitas Duta Bangsa Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47701/sintech.v5i2.4992

The sustainability of a program activity implemented by a farmer institution is important to realize independence and improve knowledge, attitudes and skills with the aim of improving the economy of members and the community. The purpose of this study was to analyze the effectiveness of the women's farmer group program in an effort to increase household income and empower the community's economy. This study was conducted in Karanganyar District, Sragen Regency. Data collection techniques were carried out by observation, surveys and interviews. The population in this study was 30 women farmers with a sample of 30 women farmers taken using the sensus method. Data analysis used the effectiveness ratio. The results of the study showed that the effectiveness value of the indicators measured were 97% target accuracy, 100% socialization level, 97% program objectives and 73% program supervision. From this number, the average level of effectiveness of the farmer group program was obtained with a value of 91.75%.

EVALUATION OF DIGITAL MARKETING EFFECTIVENESS TO IMPROVING SALES PERFORMANCE AT PT MUTIARA BENIH NUSANTARA Sari, Intan Lukita; Setiyani, Rahmawati; Rahyunanto, Setyo
Proceeding of the International Conference Health, Science And Technology (ICOHETECH) 2025: Proceeding of the 6th International Conference Health, Science And Technology (ICOHETECH)
Publisher : LPPM Universitas Duta Bangsa Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47701/n6qqdg22

This study aims to analyze the factors that influence digital marketing of PT Mutiara Benih Nusantara, determine the level of effectiveness of Shopee and TikTok ecommerce, and analyze the most effective e-commerce platform. The variables analyzed in this study are Shopee and TikTok. Shopee and TikTok were chosen because both are platforms that have the same marketing strategy, but sales data shows a difference in the total number of product orders sold on both platforms. The analysis method used is multiple linear regression analysis, normality test, ttest by using primary data on PT Mutiara Benih Nusantara product sales and distributing questionnaires to the relevant employees. The results of the study indicate that the factors that influence the effectiveness of digital marketing on Shopee and TikTok PT Mutiara Benih Nusantara are features and content. Shopee and TikTok have the same statistical significance in improving PT Mutiara Benih Nusantara's sales performance. The e-commerce platform that is quite effective is TikTok e-commerce. These findings emphasize the importance of selecting a digital marketing strategy. However, these aspects were not analyzed further in this study because the focus of the study was directed at evaluating the effectiveness of using the Shopee and TikTok Shop platforms as digital marketing tools

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