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PENGARUH KEPUASAN KERJA DAN MOTIVASI TERHADAP KINERJA KARYAWAN KANTOR DIREKSI PT PERKEBUNAN NUSANTARA VII BANDAR LAMPUNG Fala, Sofi Elisa Nurul; Nugraha, Adia; Endaryanto, Teguh
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol. 12 No. 2 (2024)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v12i2.6137

Abstract

This research aims to examine  job satisfaction, motivation, and employee performance, and to analyze the effect of job satisfactionand motivation on employee performance. The data collection was conducted at PT Perkebunan Nusantara VII Bandar Lampung Head Office from February to March 2022. The method utilized in  this research was survey method by involving 54 samples of employees from 10 divisions. The samples in this  study were employees of group  III. The data survey  were analyzed using descriptive analysis and multiple linear regression analysis. The results show that employee job satisfaction is  categorized as quite good, employee motivation is  quite good, and employee performance is  categorized as good. It is concluded that job satisfaction and employee motivation have a significant and partial effect on the employee performance of PTPN VII employees group III.  Key words: employee performance, job satisfaction, motivation
EVALUASI KELAYAKAN FINANSIAL DAN SENSITIVITAS USAHA TERNAK AYAM RAS PETELUR SIRUN FARM KECAMATAN NATAR KABUPATEN LAMPUNG SELATAN Safitri, Nindya Cahya; Affandi, Muhammad Irfan; Nugraha, Adia
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol. 12 No. 3 (2024)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v12i3.7311

Abstract

The objective of this research is to assess the financial feasibility and sensitivity of laying hens husbandry. The laying hens husbandry located at Sirun Farm in Natar District, South Lampung Regency, was the subject of this study. The data were gathered from July to October 2022. The sensitivity analysis and financial feasibility assessment employed to analyze the data. The study demonstrates that the development of laying hen husbandry has a favourable financial outlook. The initial cash outflow of the investment can be   recovered in less than 10 years as indicated by the NPV of IDR 13,293,158,715. The gross B/C values is 1.63, while the net B/C values is 6.41. In addition, the Payback Period values is estimated to be 5.25 years, and the IRR values is  28.71 percent, which is higher than  6 percent interest rate. Based on the finding, of the sensitivity analysis, which was assumed a 9 percent decrease in chicken egg production and a 17 percent decrease in chicken egg sales, it is concluded that the laying hen industry is still worth to develop.  Key words: evaluation, feasibility, financial, laying hens, sensitivity
PENGARUH KARAKTERISTIK INDIVIDU, KEPUASAN KERJA, MOTIVASI, DAN KEDISIPLINAN TERHADAP KINERJA KARYAWAN PADA PT INDOKOM SAMUDRA PERSADA Zayyan, Salma Fairus; Sayekti, Wuryaningsih Dwi; Nugraha, Adia
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol. 13 No. 2 (2025)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v13i2.7769

Abstract

The study aims to examine the employee’s personal characteristics, job satisfaction, motivation, work discipline, and performance at different sections as well as the influence of personal characteristics, work satisfaction, motivation and work discipline on employee performance.  This research was conducted at PT Indokom Samudra Persada, South Lampung Regency from December 2022 to January 2023.  The method utilized in the study was a survey method by employing 51 respondents who work for PT Indokom Samudra Persada as permanent employees from different sections, and their superiors.  The data in this study were analyzed by using quantitative descriptive analysis and multiple linear regression analysis. The results show that job satisfaction of PT Indokom Samudra Persada employees is in the satisfied category: employees have a good work motivation, discipline, and have a good performance. Individual characteristics including age, number of dependents, duration of service, and degree of education, and work satisfaction have no significant influence on employee performance. Meanwhile, motivation and work discipline significantly affect the performance of PT Indokom Samudra Persada employees. Key words: discipline, employee performance, individual characteristics, job satisfaction, and motivation.
ANALISIS USAHA TERNAK AYAM PEDAGING MITRA DAN NON MITRA PT ABC DI KABUPATEN LAMPUNG TIMUR Adelia, Yosefine; Haryono, Dwi; Nugraha, Adia
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol. 13 No. 1 (2025)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v13i1.9679

Abstract

The objectives of this study are to (1) clarify the current cooperative model of the cooperative and PT ABC,  (2) analyze the cost structure of poultry farming between the cooperative and other PT ABC members, and. (3) analyze performance of poultry farming by comparing poultry farming affiliated to.  PT ABC and those unaffiliated  This study was conducted in East Lampung District .  This study was conducted from  October to December 2023.  The respondents were 35 PT-ABC breeders and 10 non-PT-ABC breeders.  The data analysis were utilised  a descriptive income analysis, and an independent t-test.  The research results show that (1) the current cooperation system between breeders and PT ABC is an important plasma cooperation and (2) the cost structure ratios of partner companies of PT ABC and other companies have the same standards.  There are significant differences in costs, seed cost (DOC), labor and (3) yield per kg between PT ABC member farmers and non-member farmers. Key words: income, livestock business, partnership
PEMASARAN, SIKAP DAN LOYALITAS KONSUMEN AYAM GORENG SAMBAL LADAS MELALUI E-COMMERCE Rosfenda, Siti Meisa; Indriani, Yaktiworo; Nugraha, Adia
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol. 13 No. 2 (2025)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v13i2.9704

Abstract

This research aims to identify the selected e-commerce platform and assess customer attitudes and loyalty towards the marketing of Ayam Goreng Sambal Ladas (AGSL) products on that platform. This research uses a survey method carried out at the AGSL business center. A total of 75 consumers were selected using purposive techniques and quota sampling. Data was collected between December 2022 and January 2023, then analyzed using descriptive statistics, Fishbein Multiattribute Analysis, and the loyalty pyramid model. Research findings show that Instagram is the platform most frequently used to obtain information because of its up-to-date and clear content, while GoFood is the e-commerce platform most commonly used for purchases because of its more attractive promotions. The consumer attitude score of 348,413 shows a positive attitude in the "like" category. In addition, consumer loyalty calculations reveal that the percentage of committed buyers (78.667%) is higher than switcher buyer (53.333%). Key words:   AGSL, E-Commerce, Fishbein Multiattribute, Loyalty Pyramid