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PENGARUH LINGKUNGAN KERJA DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN DAN MOTIVASI KERJA SEBAGAI VARIABEL INTERVENING PADA PT AQUAVUE VISION INTERNATIONAL Nina Andriyani; Ramadhani Hamzah; Riduan Siagian
Jurnal Ekonomi Bisnis Indonesia Vol. 15 No. 1 (2020): JEBI
Publisher : Sekolah Tinggi Ilmu Ekonomi Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (509.099 KB) | DOI: 10.36310/jebi.v15i01.168

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui pengaruh lingkungan kerja dandisiplin kerja terhadap kinerja karyawan dan motivasi kerja sebagi variabel intervening. Sampelyang didapat adalah sebanyak 96 karyawan. Hasil penelitian menunjukkan lingkungan kerjaberpengaruh positif dan signifikan terhadap motivasi kerja. Disiplin kerja berpengaruh positif dansignifikan terhadap motivasi kerja. Lingkungan kerja berpengaruh positif dan signifikan terhadapkinerja karyawan. Disiplin kerja berpengaruh positif dan signifikan terhadap kinerja karyawan.Motivasi kerja berpengaruh positif dan signifikan terhadap kinerja karyawan. Lingkungan kerjatidak berpengaruh positif dan signifikan terhadap kinerja karyawan melalui motivasi kerja, dandisiplin kerja tidak berpengaruh signifikan terhadap kinerja karyawan melalui motivasi kerja.
PENGARUH DISIPLIN, MOTIVASI KERJA DAN KOMPENSASI TERHADAP KINERJA PEGAWAI TENAGA KERJA OUTSOURCING (TKO) PADA SATUAN KERJA PUSAT PROGRAM TRANSFORMASI BANK INDONESIA Acep; Ramadhani Hamzah; Riduan Siagian
Jurnal Ekonomi Bisnis Indonesia Vol. 15 No. 02 (2020): Jurnal Ekonomi Bisnis Indonesia
Publisher : Sekolah Tinggi Ilmu Ekonomi Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36310/jebi.v15i02.185

Abstract

The purpose of this study was to determine the effect of variables of discipline, jobmotivation, compensation and employee performance. Test results partially for disciplinaryvariables with a statistic value of tcount> t table (4.258> 1.985) and a probability value of 0.000 <0.05, then Ho is rejected means there is a significant effect of the discipline variable on employeeperformance. Partial test results for job motivation variables with a statistic value of t count> t table(1.207 <1,985) and a probability value of 0.207 > 0.05, then Ho is accepted means that there is nosignificant effect of work motivation variables on employee performance. Partial test results forcompensation variables with a statistic value of t count> t table (3.613 > 1.985) and a probabilityvalue of 0.000 < 0.05, then Ho is rejected means that there is a significant effect of the compensationvariable on employee performance. Simultaneous test results with a value of Fcount > Ftable(30.234> 2.70), then Ho is rejected or Ha is accepted which means that there is a significantsimultaneous influence (together) of the variables of discipline, work motivation, and compensationtogether towards variable employee performance.
PENGARUH NILAI PELANGGAN DAN CITRA MEREK TERHADAP LOYALITAS MEREK MELALUI KEPERCAYAAN MEREK INDIHOME (STUDI KASUS PELANGGAN INDIHOME DI TELKOM AKSES MADIUN) Novia Nurma Yuliana; Ramadhani Hamzah
Jurnal Ekonomi Bisnis Indonesia Vol. 17 No. 2 (2022): Jurnal Ekonomi Bisnis Indonesia
Publisher : Sekolah Tinggi Ilmu Ekonomi Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36310/jebi.v17i2.370

Abstract

The purpose of this study to determine the influence of customer value and brand image on brand trust through IndiHome brand loyalty case study Telkom Access Madiun customers. This research method uses qualitative methods which are analyzed through the Structural Equation Modeling test which is processed with the SmartPLS version 3 program and data collection techniques using a questionnaire and literature studies. The data in this study were taken from questionnaires distributed to Telkom Access Madiun consumers with a total sample of 75 respondents. The results of the direct influence research show that customer value has an effect on brand loyalty, brand trust has an effect on brand loyalty, customer value has had an effect on brand trust, brand image has had an effect on brand trust because of the P Value (< 0.05), while brand image has no effect on brand loyalty because of the P Value (> 0.05). The results of this study show that customer value indirectly influences brand loyalty through brand trust, brand image influences brand loyalty through brand trust because of the P value (< 0.05).
Promotion of Bening Skincare Interest on Social Media Frans Sudirjo; Mutmainah Mutmainah; Ramadhani Hamzah; Yuliana Yuliana; Jenneke Widya M. Maasi
Jurnal Mirai Management Vol 8, No 2 (2023)
Publisher : STIE AMKOP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/mirai.v8i2.4933

Abstract

This study sought to ascertain the impact of eWOM, expenses, and online media on consumer interest in purchasing Bening skin care.This testing method makes use of numbers.Important information is the information source for this study.Providing respondents with a poll in the form of questions with Likert scale responses is important information employed.Likert scale with five options available.With a student focus, Maranatha University serves as the population source.Purposive testing was employed in this study's testing procedure with a total sample size of 92 respondents.Fractional results reveal that while cost and ewomen greatly influence purchase interest in Bening skin care, online media promotion does not fundamentally affect such interest.The findings maintain that pricing, eWOM, and Webbased media advertising have a significant impact on consumers' intentions to purchase Bening skin care. Keywords : E-wom; Price; Buying interest; Social media promotion
PENGARUH DISIPLIN KERJA, LINGKUNGAN KERJA, DAN BEBAN KERJA TERHADAP KINERJA KARYAWAN DIVISI TRANSIT SHIFT MALAM PADA GUDANG JNE BANDARA MAS Aulia Rahma; Ramadhani Hamzah; Firda Camalia; Rudy; Alaidin Rapani
Jurnal Manajemen Almatama Vol. 1 No. 2 (2022): September
Publisher : Jurnal Manajemen Almatama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58413/jma.v1i2.343

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui pengaruh disiplin kerja, lingkungan kerja dan Beban Kerja terhadap kinerja karyawan Divisi Transit Shift malam Pada gudang JNE Bandara Mas. Metode Penelitian yang digunakan yaitu metode kualitatif yang dikuantitatifkan. Teknik pengambilan sampel ini menggunakan teknik nonprobability sampling dengan menggunakan accidental sampling. Teknik pengumpulan data dilakukan dengan cara observasi, wawancara, kuesioner. Populasi yang digunakan sebanyak 65 karyawan dengan jumlah sampel 56 responden. Hasil penelitian uji t (parsial) menunjukkan bahwa variabel disiplin kerja tidak berpengaruh terhadap kinerja karyawan Divisi Transit Shift malam Pada Gudang JNE Bandara Mas. Sedangkan lingkungan kerja dan beban kerja berpengaruh terhadap kinerja karyawan Divisi Transit Shift malam Pada Gudang JNE Bandara Mas. Hasil penelitian ini menunjukkan bahwa terdapat pengaruh  uji f (simultan) pada disiplin kerja, lingkungan kerja dan beban kerja terhadap kinerja karyawan Divisi Transit Shift malam Pada Gudang JNE Bandara Mas. Penelitian ini memperoleh nilai R sebesar 0,715 hal ini menunjukkan bahwa hubungan antara variabel independen (disiplin kerja, lingkungan kerja, dan beban kerja) dan variabel dependen (kinerja karyawan) kuat dikarenakan nilai R mendekati 1. Penelitian ini memperoleh nilai Adjusted R Square sebesar 0,483. Artinya variabel disiplin kerja, lingkungan kerja, dan beban kerja memberikan kontribusi pengaruh sebesar 48,3% terhadap variabel kinerja karyawan. Sedangkan sisanya 51,7% dipengaruhi oleh variabel lain yang tidak dimasukkan dalam model penelitian ini.
PELATIHAN PEMASARAN ONLINE UNTUK PRODUK PRODUK UNGGULAN BAGI PKK DAN KADER POSYANDU DI DESA KARYAMEKAR, GARUT, JAWA BARAT Ramadhani Hamzah; Rina Nurhayati; Jalaludin, Jalaludin; Astuti, Enny Diah; Maulida, Sofia
JURNAL ABDIMAS PLJ Vol. 5 No. 2 (2025): JURNAL ABDIMAS PLJ, DESEMBER 2025
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/japlj.v5i2.1900

Abstract

Online marketing training for PKK (Family Welfare Movement) and Posyandu (Integrated Service Post) cadres' flagship products aims to increase sales and expand market reach through digital platforms such as social media and e-commerce. This training equips participants with basic digital marketing skills, business account optimization, engaging content creation, and the use of applications such as e-commerce and marketplaces. Furthermore, this activity also improves digital literacy and empowers families and communities economically. This community service program aims to provide online marketing training for PKK women as a continuation of the creative economy program in Karyamekar Village, Garut, West Java. The community service event was held on November 14-15, 2025, in the Karyamekar Village Hall. The method used was presentations, discussions, and a question-and-answer session. During the presentation, the speaker discussed the importance of digital marketing in marketing products. With the advancement of technology, digital marketing is essential for product marketing. Online marketing can transcend the boundaries of time, space, and location, meaning sales can be made anytime and anywhere. A strategy is needed to leverage digital marketing to increase sales.