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Anis Marjukah
Universitas Widya Dharma
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Pengukuran Mutu Layanan Dan Kepuasan Nasabah Pada PT (PERSERO) Bank Bri Klaten Kantor Kas UNWIDHA Arif Julianto Sri Nugroho; Abdul Haris; Agung Nugroho Jati; Anis Marjukah; Purwo Haryono; Dandang Setyawanti; - Tasari
Praxis : Jurnal Sains, Teknologi, Masyarakat dan Jejaring Vol 3, No 2: Maret 2021
Publisher : Soegijapranata Catholic University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24167/praxis.v3i2.3118

Abstract

Penelitian ini bertujuan menguji kepuasan layanan pada institusi keuangan publik PT Bank BRI (Persero) Kantor Kas Unwidha Klaten melalui uji kesenjangan antara harapan mutu layanan dan persepsi nasabah terhadap mutu layanan yang telah diberikan. Metode riset yang dilakukan melalui uji kuantitatif sampel sebagai responden sebanyak 104 nasabah melalui teknik pengambilan sampel secara Convenience. Uji kuantitatif dilakukan dalam penelitian meliputi uji validitas, uji reliabilitas butir kuesioner dan uji konfirmasi servqual. Hasil riset menjelaskan bahwa semua dimensi dalam Servqual meliputi bukti fisik, reliabilitas, jaminan, daya tanggap dan empati kesemuanya masih memiliki nilai kesenjangan dengan nilai rerata -57.27 poin, yang berarti belum memuaskan nasabah. Dimensi reliabilitas dari uji kuantitatif memiliki nilai kesenjangan terbesar senilai –65.50 poin sehingga harus menjadi prioritas PT Bank BRI dalam memperbaiki mutu layanan
Pengaruh Pelatihan Pemasaran Digital Terhadap Kinerja UMKM di Masa Pandemi Covid Anis Marjukah
Jurnal Keuangan dan Bisnis Vol. 20 No. 1 (2022): Jurnal Keuangan dan Bisnis Volume 20 Nomor 1 Maret 2022
Publisher : Catholic University Musi Charitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (433.09 KB) | DOI: 10.32524/jkb.v20i1.316

Abstract

Research objective to analyze the role of digital training in improving the performance of MSMEs during the Covid-19 pandemic. The history of the Indonesian economy, MSMEs, is a strengthening of the nation's economy. The Covid-19 pandemic storm, requires MSME actors to transform into the digital era in order to maintain resilience and improve their performance. Strengthening MSMEs with digital marketing training needs the government and other stakeholders. MSME actors in DIY, participants in digital marketing training are the population in this study. Sampling technique: simple random sampling, a total of 112 selected samples. SEM approach, with data processing supported by the LISREL program was used as an analytical tool.Finding that digital marketing training has a positive and significant impact on improving the performance of MSMEs.Theoretical implications provide an explanation of the role of digital marketing training in improving the performance of MSMEs. Practical implications: to improve performance, MSME actors need to implement digital marketing, starting with digital marketing training. Key words: Digital Marketing; MSME’s Performace; Training.  
PENDAMPINGAN DAN PEMBINAAN ANALIS PASAR IKM GERABAH/ KERAMIK DI DESA MELIKAN KECAMATAN WEDI KABUPATEN KLATEN Titik Purwanti; Agung N Jati; Oki Kuntaryanto; Syarifah Aini; Zuyina Luklukaningsih; Anna Febrianty; Anis Marjukah; Abdul Haris; Kun Ismawati; Endang Wulandari; Nawang Kalbuana
SURAKARTA ABDIMAS JOURNAL Vol. 2 No. 1 (2023): Surakarta Abdimas Journal
Publisher : FAKULTAS EKONOMI UNIVERSITAS SURAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52429/saj.v2i1.168

Abstract

Abstract The marketing of pottery is getting better because the successors of these SMEs are no longer stuttering technology, they have made sales through various social media, there are even young pottery entrepreneurs who have been able and concentrated on selling their pottery abroad, although the standard of pottery for export must meet the requirements and high standards, so it requires painstakingness as well as caution in its manufacture. The problems experienced by partners are 1) Melikan Village has the potential to develop pottery products, moreover pottery is one of Klaten's brand images (precisely Melikan Wedi village), how to prepare an effective marketing strategy, 2) Pottery in Melikan Village, Wedi District, still has potential and still exists, for that it needs to be supported how pottery marketing can be improved so as to accelerate growth, 3) how to make Melikan Wedi pottery SMEs able to compete with competitors. The objectives of this assistance and coaching are 1) to prepare an effective marketing strategy, 2) to accelerate growth, 3) to be able to compete with competitors. The methods applied to overcome partner problems are a) providing educational provision of mentoring, coaching training so that Melikan pottery SMIs are able to analyse their marketing, b) organising mentoring, training on better marketing methods to produce more effective marketing, c) providing training to pottery human resources in order to strengthen the human resources of Melikan pottery SMIs to be able to compete with other pottery competitors. The targets and outcomes achieved in this mentoring and coaching programme are to provide an identity as a pottery craftsman who is able to compete and continue to grow into a solid pottery SMI, provide direction and guidance to focus on pottery marketing analysis programmes and coaching of stakeholders as well as the effectiveness of pottery marketing. Keywords: Pottery, Tilted Round, Glaze, Melikan Village.
THE VALUE RELEVANCE OF UNREALISED EARNINGS Marhaendra Kusuma; Anis Marjukah; Che Manisah Mohd Kasim
Jurnal Akuntansi Kontemporer Vol. 17 No. 1 (2025)
Publisher : Widya Mandala Surabaya Catholic University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33508/jako.v17i1.5886

Abstract

Research Purposes. To test the relevance of unrealized earnings in financial statements, the impact of implementing fair value accounting on IFRS that has been adopted by countries in Southeast Asia. Research Methods. The object of the study is financial sector companies in Indonesia, Malaysia, Singapore, the Philippines and Thailand, a sample of 156 companies, for the period 2019 – 2022 with observation data of n = 624. Hypothesis testing using multiple linear regression analysis. Research Results and Findings. Unrealized earnings, although income is ephemeral as a result of adjustment to fair value, have value relevance. However, the degree of value relevance depends on the hierarchy of fair value inputs and the possibility of being realized. Unrealized earnings from level 1 inputs and plans to be realized are more predictive and more reacted to by the market than other types. Testing the effect of unrealized earnings based on the hierarchy of fair value inputs and potential to be realized on cumulative abnormal returns as a reflection of market reaction, and on the Altman Z-Score as a reflection of the predictive power of future performance.
Co-Authors Abdul Haris Agung N Jati Agung Nugroho Jati Anna Febrianty Arif Julianto Sri Nugroho Che Manisah Mohd Kasim Dandang Setyawanti Endang Wulandari Kalbuana, Nawang kun ismawati Kusuma, Marhaendra Oki Kuntaryanto Purwo Haryono Syarifah Aini Tasari Tasari Titik Purwanti Zuyina Luklukaningsih