Article Per Year (5 Year)
p-Index From 2020 - 2025
0.444
P-Index
This Author published in this journals
All Journal JURNAL PRODUKTIVITAS Science Midwifery
Maulana Filani Rizal
Universitas Panca Bhakti Pontianak
Dentistry Economics, Econometrics & Finance Health Professions Nursing Public Health Veterinary

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Persepsi Tamu Yang Menginap Terhadap Kebijakan Pemasaran Pada Hotel Merpati Pontianak Maulana Filani Rizal; Dina Octaviani; Sigit Sugiardi
Jurnal Produktivitas: Jurnal Fakultas Ekonomi Universitas Muhammadiyah Pontianak Vol 8, No 1 (2021): Jurnal Produktivitas: Jurnal Fakultas Ekonomi Universitas Muhammadiyah Pontianak
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jpr.v8i1.2798

Abstract

Penelitian ini dilakukan untuk mengetahui seberapa besar tanggapan responden mengenai bauran pemasaran 7P yaitu Place, Price, Promotion, Product, People, Process, Physical Evidence. Metode penelitian yang digunakan adalah metode survey dengan objek penelitian masyarakat yang menjadi konsumen dan target dari hotel Merpati Pontianak. Teknik pengumpulan data yang digunakan berupa obesrvasi, wawancara dan kuisioner yang disebarkan terhadap seluruh tamu yang menginap di hotel Merpati Pontianak sebanyak 30 orang responden yang kemudian data dikelompokkan menurut kriteria yang ada dan hasil masing-masing jawaban pertanyaan dijumlahkan, dari hasil penjumlahan tersebut ditentukan persentasenya dan diambil suatu kesimpulan. Berdasarkan hasil penelitian dapat disimpulkan bahwa persepsi pelanggan hotel terhadap kebijaksanaan pemasaran hotel merpati Pontianak seperti place, price, promotion, product, people, process, physical evidence dilihat dari secara keseluruhan baik. Berdasarkan proses perhitungan diperoleh total rata-rata skor sebesar 26,06 dengan nilai rata-rata secara keseluruhan 3,72. Jadi berdasarkan perhitungan tersebut dapat dikatakan bahwa penerapan bauran promosi yakni place, price, promotion, product, people, process, physical evidence yang dilakukan oleh hotel Merpati Pontianak dalam kategori baik, sebesar 3,72 berada pada rentang 3,40 – 4,19.
Effectiveness of the use of various digital applications to promote public health in Indonesia: A study of the impact of technology on public health Budi Sulistiyo Nugroho Nugroho; Maulana Filani Rizal; B.M.A.S. Anaconda Bangkara; Leila Mona Ganiem; Reza Yuridian Purwoko
Science Midwifery Vol 10 No 5 (2022): December: Science Midwifery
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/midwifery.v10i5.930

Abstract

This study was conducted to gain an in-depth understanding of what and how effective the use of digital applications to promote public health is due to the increasingly powerful impact of technology, including public health. This elephant utilizes the data we search electronically on compounds of health publications and technologies released between 2010 and 2022. We examine them under a biological approach that involves a series of techniques such as coding the data, evaluating the data thoroughly, and approaching conclusions so that we will get answers. Finally, digital applications to promote public health, especially in Indonesia, are a non-negotiable necessity, considering the effectiveness and innovation provided by technology that can complete health tasks that have been carried out manually. These findings will be helpful for further studies.
Co-Authors B.M.A.S. Anaconda Bangkara Budi Sulistiyo Nugroho Nugroho Dina Octaviani Leila Mona Ganiem Reza Yuridian Purwoko Sigit Sugiardi