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All Journal OCTOPUS : Jurnal Ilmu Perikanan Akuatikisle: Jurnal Akuakultur, Pesisir dan Pulau-Pulau Kecil AGRIKAN Jurnal Ilmiah Agribisnis dan Perikanan Akuatikisle: Jurnal Akuakultur, Pesisir dan Pulau-Pulau Kecil Movere Journal
Muhammad Adam Asgar
Program Studi Agrobisnis Perikanan, Fakultas Perikanan, Universitas Cokroaminoto Makassar, Jl. Perintis Kemerdekaan KM 11, Sulawesi Selatan
Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Earth & Planetary Sciences Environmental Science Immunology & microbiology Other

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Journal : Akuatikisle: Jurnal Akuakultur, Pesisir dan Pulau-Pulau Kecil

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Analysis of Ornamental Fish Marketing before and during the covid-19 pandemic in Balang Baru Village, Makassar City Andi Ummung; Roswiyanti Roswiyanti; Muhammad Adam Asgar; Andi Nur Apung Massiseng
Akuatikisle: Jurnal Akuakultur, Pesisir dan Pulau-Pulau Kecil Vol 6, No 1 (2022)
Publisher : Sekolah Tinggi Ilmu Pertanian Wuna

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29239/j.akuatikisle.6.1.47-50

Abstract

Ornamental fish is one of the largest foreign exchange earners that have a strategic role in the Indonesian economy. During the COVID-19 pandemic, almost all economic sectors experienced a decline, including the marine and fisheries sectors. This study aims to examine how the impact of the COVID-19 pandemic on the marketing of ornamental fish in Balang Baru Village. The results showed that sales of ornamental fish before the pandemic were sold on a large scale with relatively uniform sizes and prices, while during the pandemic, sales were mostly done on a small scale or per head with prices that varied depending on size and color
Business Model Canvas for local salt business in Bangkala District, Jeneponto Regency (Case Study of Bangkala Ramah Local Salt Business Group) Muhammad Adam Asgar; Irfan Ramis; Andi Ummung; Andi Nur Apung Massiseng
Akuatikisle: Jurnal Akuakultur, Pesisir dan Pulau-Pulau Kecil Vol 6, No 2 (2022)
Publisher : Sekolah Tinggi Ilmu Pertanian Wuna

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29239/j.akuatikisle.6.2.109-117

Abstract

This study aimed to identify the potential of local salt in the Bangkala Ramah salt business group and to analyze the Business Model Canvas of the local salt business in the Bangkala Ramah salt business group, Bangkala District, Jeneponto Regency. Data collection techniques through observation, interviews and documentation. This research was carried out in Minasatene Subdistrict, Pangkep Regency, South Sulawesi Province, from March - June 2022. The results of this study are the potential for people's salt business in the Bangkala Ramah salt business group is Rp. 698,000,000/year, with a total production of 13,960 Kg/year, produced on an area of 9,095 M² with an entire production plot of 107 plots. The results of the Business Model Canvas analysis on the Bangkala Ramah salt business group need improvements to the BMC elements: (1) Customer Segments: added dried fish processors, restaurants, supermarkets, minimarkets, stalls, and traditional markets. (2) Value Propositions: making smaller packaging of coarse salt with its brand and refined iodized salt with its brand. (3) Channels: adding emails as email transactions and data storage. (4) Customer Relationship: forming a salt producer community group. (5) Revenue Streams: income streams from business diversification and invoice generation for marketing administration needs. (6) Key Resources: capital/financial, production machinery and storage warehouse. (7) Key Activities: use production technology and build partner alliances. (8) Key Partnership: Government agencies managing PUGAR and KUGAR throughout Jeneponto Regency. (9) Cost Structure: Transportation rental costs and product storage warehouse rentals.
Analysis of Ornamental Fish Marketing before and during the covid-19 pandemic in Balang Baru Village, Makassar City Andi Ummung; Roswiyanti Roswiyanti; Muhammad Adam Asgar; Andi Nur Apung Massiseng
Akuatikisle: Jurnal Akuakultur, Pesisir dan Pulau-Pulau Kecil Vol 6, No 1 (2022)
Publisher : Sekolah Tinggi Ilmu Pertanian Wuna

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29239/j.akuatikisle.6.1.47-50

Abstract

Ornamental fish is one of the largest foreign exchange earners that have a strategic role in the Indonesian economy. During the COVID-19 pandemic, almost all economic sectors experienced a decline, including the marine and fisheries sectors. This study aims to examine how the impact of the COVID-19 pandemic on the marketing of ornamental fish in Balang Baru Village. The results showed that sales of ornamental fish before the pandemic were sold on a large scale with relatively uniform sizes and prices, while during the pandemic, sales were mostly done on a small scale or per head with prices that varied depending on size and color
Co-Authors Andi Ummung Asni Anwar Asriandi, Asriandi Heriansyah Heriansyah Heriansyah Irfan Ramis Kattya Nusantari Putri Lukman Daris Massiseng, Andi Nur Apung