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All Journal Jurnal Bisnis dan Manajemen (JBM) Journal of Business Studies and Management Review International Journal of Management Research and Economics Green Inflation: International Journal of Management And Strategic Business Leadership Harmony Management: International Journal of Management Science and Business Management Dynamics: International Journal of Management and Digital Sciences Global Management: International Journal of Management Science and Entrepreneurship
Rr Erlina
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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Pengaruh Adversity Quotient Dan Occupational Stress Terhadap Komitmen Organisasi Sofina Albarika; Rr Erlina; Mirwan Karim
Jurnal Bisnis dan Manajemen (JBM) JBM Vol 17 (2021): Issue 1
Publisher : Faculty of Economics and Business University of Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jbm.v17i1.209

Abstract

The millennial generation has begun to enter and dominate the workplace in Indonesia. In 2020, the year the demographic bonus started, millennial generations were in the age range of 20 years to 40 years. This age is the productive age which will be the backbone and can provide the best contribution for the company. One of the elements that influence the company's success in achieving company goals is the presence of employees who are committed to the company. Millennial generation employees are known as job hoppers and like to change jobs every 12 to 18 months. Previous studies also found that millennial employees still have a moderate adversity quotient and a higher level of work stress than the previous generation. This study aims to determine the effect of adversity quotient and occupational stress on organizational commitment. The samples of this research were 200 Millennial employees of BUMN (State-owned enterprises). Sampling method non-probability with purposive sampling technique. The data collection method in this study used a questionnaire with a Likert scale. The analytical tool used is multiple linear regression analysis. The results of this study show that the adversity quotient (X1) has a significant positive effect and occupational stress (X2) has a significant negative effect on organizational commitment (Y). Keywords: Adversity Quotient, Occupational Stress, Organizational Commitment, Millenials ABSTRAK Generasi milenial sudah mulai banyak memasuki dan juga mendominasi dunia kerja di Indonesia. Pada Tahun 2020, tahun dimulainya bonus demografi, generasi milenial berada pada rentang usia 20 tahun sampai dengan 40 tahun. Usia tersebut adalah usia produktif yang akan menjadi tulang punggung dan dapat memberikan kontribusi terbaik bagi perusahaan. Salah satu faktor yang memiliki pengaruh terhadap keberhasilan perusahaan dalam mencapai tujuan perusahaan adalah adanya karyawan yang berkomitmen terhadap perusahaan. Karyawan generasi milenial dikenal sebagai job hoppers dan suka berganti pekerjaan setiap 12 hingga 18 bulan. Berdasarkan penelitian-penelitian sebelumnya ditemukan juga bahwa karyawan milenial masih memiliki tingkat adversity quotient yang tergolong sedang dan tingkat stres kerja yang lebih tinggi dari generasi sebelumnya. Penelitian ini bertujuan untuk mengetahui pengaruh adversity quotient dan occupational stress terhadap komitmen organisasi. Jumlah sampel sebanyak 200 orang. Fokus pada penelitian ini adalah karyawan BUMN Generasi Milenial. Metode pengumpulan data pada penelitian ini menggunakan kuesioner dengan skala likert. Pengambilan sampel menggunakan metode non-probability sampling dengan teknik purposive sampling. Alat analisis yang digunakan adalah analisis regresi linier berganda. Hasil penelitian ini menunjukan bahwa adversity quotient (X1) berpengaruh positif signifikan dan occupational stress (X2) berpengaruh negatif signifikan terhadap komitmen organisasi (Y). Kata kunci: Kecerdasan Adversitas, Stres Kerja, Komitmen Organisasi, Milenial
THE IMPACT OF COMPENSATION, TRANSFORMATIONAL LEADERSHIP, AND EMPLOYEE SATISFACTION TOWARD EMPLOYEE PERFORMANCE Cristy Gomgom Ebenzer Sitorus; Rr Erlina; Nova Mardiana
Journal of Business Studies and Management Review Vol. 3 No. 1 (2019): JBSMR Vol. 3 No.1, December 2019
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (288.63 KB) | DOI: 10.22437/jbsmr.v3i1.8518

Abstract

Employee performance in the banking industry is decisive to compete globally. Compensation, transformational leadership, and employee satisfaction are important factors to improve employee performance. This study aims to examine benefits, transformational leadership, and employee satisfaction and its effect on the performance of employees of PT. Bank Negara Indonesia (Persero) Tbk Metro Branch Office, Lampung. The data collection method uses a questionnaire distributed to all employees of 54 people. The analytical tool used is multiple linear regression. This study presents that all data is valid and reliable and meets the classical regression assumptions. The results of the study explained that compensation, transformational leadership, and employee satisfaction have positive and partially positive effects on employee performance.
SWOT Matrix Based Business Strategy Analysis: Case Study of PT Berkah Utama Transsindo East Lampung Hanif Hardiansah; RR Erlina; Zainnur M. Rusdi
International Journal of Management Research and Economics Vol. 3 No. 2 (2025): May : International Journal of Management Research and Economics
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/ijmre-itb.v3i2.3239

Abstract

PT Berkah Utama Transsindo (Butrans) has experienced a decrease in market share, declining from 74% in 2022 to 62% in 2023, while its competitor, PT Adhitama Surya Abadi Express (ASAE), expanded its share from 26% to 38%. This study examines Butrans’s internal strengths and weaknesses as well as its external opportunities and threats by utilizing the Internal Factor Evaluation (IFE) and External Factor Evaluation (EFE) matrices, alongside SWOT analysis and the Quantitative Strategic Planning Matrix (QSPM) Total Attractiveness Score. The aim is to identify key areas for improvement and prioritize strategic initiatives. The results position Butrans in quadrant IV of the Internal-External (IE) Matrix, indicating a relatively strong strategic stance where internal strengths moderately outweigh external challenges. The analysis highlights major strengths such as an extensive fleet and an integrated vehicle monitoring system, while identifying key weaknesses including high operating costs and limited cargo diversification, which reduce adaptability. Opportunities driven by economic growth and infrastructure expansion are counterbalanced by threats from natural disasters and intensifying competition. To strengthen its market position, the study recommends cost reduction, diversification of services, technological enhancements for greater efficiency, stronger client engagement, and the development of contingency strategies to mitigate external risks. By implementing these recommended strategies, based on insights from the IFE and EFE analyses, Butrans is expected to recover market share and maintain its leadership in the logistics industry of East Lampung.
Business Strategy Using The Blue Ocean Strategy Approach in Facing Competition at Lacosta Café in Metro City Fadhilah Anas Shaabiriin; Rr Erlina; Ahmad Faisol
Green Inflation: International Journal of Management and Strategic Business Leadership Vol. 2 No. 2 (2025): May : Green Inflation: International Journal of Management and Strategic Busine
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/greeninflation.v2i2.336

Abstract

This research focuses on Kafe Lacosta in Kota Metro, examining its business strategy implementation using the Blue Ocean Strategy approach to navigate the increasingly competitive market landscape. The study aims to explore and evaluate how Kafe Lacosta applies the Blue Ocean Strategy framework to tackle the competition it faces. As competition in the café sector intensifies, business owners are required to adopt innovative strategies to sustain and grow their enterprises. This research adopts a descriptive qualitative method, utilizing data collection techniques such as observation, interviews, and documentation. The analysis is conducted through tools like the Four Actions Framework, the Eliminate-Reduce-Raise-Create (ERRC) grid, the Strategy Canvas, and the Blue Ocean Idea Index. The results indicate that Lacosta MSME has initiated the Blue Ocean Strategy, particularly through product innovation, service enhancement, and promotional activities. Nonetheless, pricing remains a challenge that needs further attention. In general, applying the Blue Ocean Strategy has enabled Lacosta to develop distinctive value propositions to address market competition, especially by offering affordable value to its customers.
Analysis of Business Strategy Using SWOT and QSPM Method at Topten Printing in Metro City Adafi Imtiyaz Abiyyi; Rr Erlina; Ahmad Faisol
Harmony Management: International Journal of Management Science and Business Vol. 2 No. 2 (2025): International Journal of Management Science and Business
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/harmonymanagement.v2i2.218

Abstract

This study examines Topten Printing, a printing company based in Metro City that offers diverse printing services characterized by competitive pricing, high-quality output, and efficient service. The research addresses the challenge of sustaining competitiveness amid rising market competition and evolving customer preferences. The objective is to analyze the company’s existing competitive strategies and propose viable alternatives for future growth. Employing a qualitative approach through a case study method, the research utilizes SWOT analysis and the Quantitative Strategic Planning Matrix (QSPM) to assess internal and external factors influencing the business. The results reveal that Topten Printing’s key strengths lie in its affordable pricing, reliable print quality, and prompt service delivery. However, the company also faces notable weaknesses, including a limited workforce and insufficient engagement on social media platforms. Opportunities exist in the growing demand for printed materials and government initiatives supporting micro, small, and medium enterprises (MSMEs), whereas significant threats stem from digital transformation trends and raw material price volatility. The synthesis of findings indicates that to enhance its market position, Topten Printing should implement a growth-oriented strategy focused on increasing production capacity by hiring freelance workers and intensifying social media marketing efforts. In conclusion, strengthening human resources and expanding digital marketing activities are essential steps for Topten Printing to maintain competitiveness and seize market opportunities in an increasingly dynamic business environment.
Impact of Entrepreneurship Program and Individual Orientation on Entrepreneurial Intention: Motivation as Mediator Dafa Rafif Pratama; Rr Erlina; Nurul Husna
Harmony Management: International Journal of Management Science and Business Vol. 2 No. 2 (2025): International Journal of Management Science and Business
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/harmonymanagement.v2i2.235

Abstract

The relationship between entrepreneurship programs, individual entrepreneurial orien-tation, and entrepreneurial intention can be strengthened by entrepreneurial motivation, which acts as an internal drive encouraging individuals to take action toward starting a business. Motivated individuals tend to explore ideas and identify market opportunities to build inde-pendent ventures. Universities play a crucial role by organizing programs that inspire students to pursue self-reliance through entrepreneurship, while also equipping them with relevant knowledge and practical experience to enhance their skills and risk-taking ability. At Univer-sitas Lampung (UNILA), these efforts are facilitated by the Center for Career and Entre-preneurship Development (CCED), which supports various entrepreneurship initiatives aimed at increasing students' motivation and providing hands-on experiences. These experiences strengthen students’ drive to start a business, as entrepreneurial intention is influenced by internal factors such as motivation, reinforced through direct program involvement. Hence, motivation can serve as a mediating variable that links entrepreneurship programs and indi-vidual entrepreneurial orientation with entrepreneurial intention.
Supply Chain Management Analysis of Coffee Beans : A Case Study in Ulu Belu District, Tanggamus Regency Azra Wijaya; Rr Erlina
Management Dynamics: International Journal of Management and Digital Sciences Vol. 2 No. 1 (2025): International Journal of Management and Digital Sciences
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/managementdynamics.v2i1.50

Abstract

Coffee is an important commodity in Indonesia with high economic value. In Ulu Belu District, coffee distribution through long channels causes high distribution costs, so supply chain management (SCM) is needed to improve efficiency. This study aims to measure the cost efficiency and effectiveness of coffee distribution using qualitative descriptive analysis method. The results showed that coffee marketing efficiency in Channel I amounted to 11.98%, and Channel II amounted to 11.92%, both classified as efficient. Delivery accuracy was also high, with Channel I reaching 98.89%, while Channel II was 85.83%. Channel II is more cost-effective despite Channel I being more effective in delivery. Cost-efficiency is important because coffee is a perishable product, and weather-related delays are rare. Channel I, which involves many members, increases distribution costs, so Channel II is recommended for optimal efficiency. It is suggested that improvements to transportation infrastructure, road access, and storage facilities at trader locations can increase distribution efficiency, maintain coffee quality, and reduce losses.
Total Quality Management and Business Performance : The Mediating Role of Competitive Advantage in Palm Oil Production in Lampung Province Adinda Rizki Indriani; Rr Erlina; Nurul Husna
Global Management: International Journal of Management Science and Entrepreneurship Vol. 1 No. 4 (2024): November : International Journal of Management Science and Entrepreneurship
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/globalmanagement.v1i4.24

Abstract

This study deals with the influence of Total Quality Management (TQM) on business performance through competitive advantage. The purpose of this study is to determine how the influence of Total Quality Management on business performance with competitive advantage as a mediating variable on oil palm fruit producers in Lampung Province. The sample taken in this study was 115 heads of oil palm fruit farmer groups in Lampung Province. Sampling using a non-probability sampling method with random sampling techniques. This study uses a quantitative research type with descriptive statistical analysis and inferential statistical analysis. The method used is Partial Least Square (PLS) and uses SmartPLS 4 software. The results of this study indicate that Total Quality Management (TQM) has a positive and significant influence on business performance and competitive advantage on oil palm fruit producers in Lampung Province. Competitive advantage in mediating is not full because its influence is smaller than the direct influence.
Examining the Role of Information Technology, Creativity, and Business Capital in Supporting MSMEs Sustainability in Bandar Lampung's Fashion Industry Nesya Maharani Putri; Rr Erlina; Nurul Husna
Global Management: International Journal of Management Science and Entrepreneurship Vol. 1 No. 4 (2024): November : International Journal of Management Science and Entrepreneurship
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/globalmanagement.v1i4.25

Abstract

The Indonesian economy is largely driven by Micro, Small, and Medium Enterprises (MSMEs), which play a vital role in economic growth. MSMEs have proven resilient during economic crises. This study analyzes the impact of Information Technology, Creativity, and Business Capital on MSME sustainability using quantitative methods. Data from 115 MSMEs were gathered through structured questionnaires. The t-test results reveal that Creativity significantly influences MSME sustainability. Similarly, Information Technology and Business Capital have significant positive impacts, aligning with existing literature. The coefficient of determination (R²) of 43.7% shows that these three variables explain variations in MSME sustainability. To enhance Information Technology utilization, MSMEs should improve data systems and provide training for managers. Creativity can be strengthened by fostering innovation and organizing brainstorming sessions. For Business Capital, MSMEs need investment strategies focused on long-term growth. Additionally, increasing market value through product innovation and collaboration is crucial. These efforts are expected to support the sustainability of MSMEs in Bandar Lampung’s fashion sector.
Co-Authors Adafi Imtiyaz Abiyyi Adinda Rizki Indriani AHMAD FAISOL Azra Wijaya Cristy Gomgom Ebenzer Sitorus Dafa Rafif Pratama Fadhilah Anas Shaabiriin Hanif Hardiansah Karim, Mirwan Nesya Maharani Putri Nova Mardiana Nurul Husna Sofina Albarika Zainnur M. Rusdi