Article Per Year (5 Year)
p-Index From 2021 - 2026
0.61
P-Index
This Author published in this journals
All Journal Jurnal Ilmiah Manajemen Kesatuan Caring : Jurnal Pengabdian Masyarakat Jurnal Ar Ro'is Mandalika (Armada)
Swasta Priambada
Universitas Brawijaya
Religion Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Mathematics Nursing Public Health Social Sciences

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
Expanding pregnant women’s nutrition education access via an integrated model Rahmawati, Widya; Dewi, Mustika; Habibie, Intan Yusuf; Fahmi, Ilmia; Priambada, Swasta
Caring: Jurnal Pengabdian Masyarakat Vol 4, No 3 (2024): CARING Jurnal Pengabdian Masyarakat (Desember 2024)
Publisher : Caring: Jurnal Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.caringjpm.2024.004.03.3

Abstract

Ensuring proper nutrition during pregnancy is essential for fetal development and maternal well-being. The aim of this community service is to provide an integrated nutrition education guide for health workers and pregnant women, along with interesting and accurate nutrition education media for pregnant women. This community service activity is carried out through several stages, including: 1) Situation analysis; 2) Development of educational materials such as an integrated nutrition education guide for health workers, a balanced nutrition guide for pregnant women, and nutrition education videos; 3) Delivery of nutrition education through classes for pregnant women, home visits, and YouTube videos. The results of this community service activity include 1) Preparation of an integrated nutrition education guide module; 2) Preparation of a nutrition guide for pregnant women; 3) Creation of a video series on nutrition education for pregnant women; 4) Implementation of nutrition education for pregnant women; 5) Increasing the knowledge of pregnant women regarding nutrition. Furthermore, this community service activity is integrated into the Nutrition Evaluation, Intervention, and Monitoring course, providing an off-campus experience for students. By using an integrated nutrition education model that combines various approaches and communication channels, it is hoped to increase the reach of nutrition education. This will ultimately enhance the knowledge, awareness, and eating habits of pregnant women to ensure optimal maternal and fetal health. In conclusion, by using an integrated nutrition education model that combines various approaches and communication channels, it is hoped that it can increase the reach of nutrition education, which ultimately increases the knowledge, awareness and eating habits of pregnant women to ensure optimal maternal and fetal health.
Digital Maturity and the Stages of Digital Transformation in Culinary MSMEs in Indonesia Priambada, Swasta
Jurnal Ar Ro'is Mandalika (Armada) Vol. 6 No. 3 (2026): JURNAL AR RO'IS MANDALIKA (ARMADA)
Publisher : Institut Penelitian dan Pengembangan Mandalika Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59613/armada.v6i3.6181

Abstract

Digital transformation is increasingly essential for the sustainability and competitiveness of micro, small, and medium enterprises (MSMEs), including the culinary subsector as a key pillar of Indonesia’s creative economy. However, digital adoption among culinary MSMEs remains fragmented and does not yet reflect comprehensive digital maturity. This article synthesizes the literature on digital maturity concepts, stages of digital transformation (digitisation–digitalisation–digital transformation), and the main barriers and contextual factors shaping digital maturity development in Indonesian culinary MSMEs. Using a narrative literature review, this study analyzes academic publications and institutional reports through thematic synthesis to identify key patterns and research gaps. The findings indicate that digital maturity is a gradual and multidimensional process encompassing strategy, operational processes, technology and data utilization, human resources and organizational culture, and customer management. Digital maturity advancement is constrained by structural barriers such as limited digital literacy, financing constraints, regulatory and infrastructure challenges, platform dependency, and geographical disparities. This article proposes a contextualized conceptual framework linking digital maturity stages with key enablers, barriers, and outcomes, contributing a context-sensitive perspective from a developing country and providing a foundation for future empirical research and MSME policy formulation.
Examining Social Media Marketing and Destination Image Effects on Satisfaction and Revisit Intention with City Branding Moderation Sasmita, Rifka Yusdia; Kusumawati, Andriani; Priambada, Swasta
Jurnal Ilmiah Manajemen Kesatuan Vol. 14 No. 1 (2026): JIMKES Edisi January 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v14i1.4592

Abstract

Tourism drives economic growth, cultural preservation, and regional income, yet the iconic Floating Market in Banjarmasin City has seen visitor numbers drop sharply from 79,120 in 2023 to 61,356 in 2024. Modern land infrastructure, river pollution, and limited facilities have diminished its traditional charm, prompting the need for smarter promotion strategies. This study investigates how social media marketing and destination image affect tourist satisfaction and revisit intention, with city branding acting as a moderator, among visitors to Banjarmasin’s Floating Market. Data were gathered via an online questionnaire from 250 tourists and analyzed using PLS-SEM in SmartPLS version 4. The results show that social media marketing and destination image both positively influence tourist satisfaction. Destination image and tourist satisfaction significantly affect revisit intention, while social media marketing has no direct effect on revisit intention. Most importantly, city branding moderates the relationship between social media marketing and revisit intention, strengthening the path when city branding is high. These findings highlight the urgent need for Banjarmasin authorities and market managers to weave a consistent “City of a Thousand Rivers” brand into social media campaigns. Combining authentic cultural storytelling with improved site conditions can revive visitor interest, enhance satisfaction, and secure long-term loyalty for this unique heritage attraction.
Co-Authors Achmad Fauzi DH Andriani Kusumawati Edy Yulianto Ilmia Fahmi, Ilmia Intan Yusuf Habibie Mustika Dewi Sasmita, Rifka Yusdia Widya Rahmawati