Article Per Year (5 Year)
p-Index From 2021 - 2026
0.778
P-Index
This Author published in this journals
All Journal Cultoure: Jurnal Ilmiah Pariwisata Budaya Hindu Jurnal Kajian Pariwisata dan Perhotelan
I Wayan Restu Suarmana
Institut Pariwisata Dan Bisnis Internasional
Humanities Economics, Econometrics & Finance Environmental Science Library & Information Science Social Sciences Other

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
KOMODIFIKASI PERAN BALIAN SEBAGAI THERAPIST SPIRITUAL DI FIVELEMENTS HOTEL, DESA MAMBAL, KECAMATAN ABIANSEMAL, KABUPATEN BADUNG Putu Sabda Jayendra; I Wayan Restu Suarmana
Cultoure: Jurnal Ilmiah Pariwisata Budaya Hindu Vol 3, No 1 (2022)
Publisher : Sekolah Tinggi Agama Hindu Negeri Mpu Kuturan Singaraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (191.786 KB) | DOI: 10.55115/cultoure.v3i1.1801

Abstract

The development of tourism and the hotel industry has implications for commodification. Basically, commodification is something that is modified so that it becomes of commodity value. One of these phenomena can be seen in the commodification of Balian's roles and functions at the Fivelements Hotel, which is located in Mambal Village, Abiansemal sub-district, Badung Regency. Balian is actually historically a profession that uses spiritual power to heal someone's illness. For the Balinese people, the Balinese profession is something magical, not just anyone can do it, and has high spirituality. Balian's profession and services are then used by Fivelements hotel to become one of the most iconic attractions. Fivelements Hotel, which is located at Mambal Village, Abiansemal District, Badung Regency, offers Balian services to its guests as healers or spiritual therapists. This phenomenon makes it something that is anti-mainstream and has essentially proven the commodification of its role. Moving on from this, this research analyzes the problem covering three things, namely; 1) the factors causing the commodification of the Balian role, 2) the forms of commodification of the Balian role as a spiritual therapist, and 3) the implications of the commodification of the Balian role as a spiritual therapist at Fivelements Hotel.Keyword : Balian, commodification, therapist, spiritual
Analisis SWOT Berbasis Marketing Mix (7P) Sebagai Strategi Peningkatan Daya Saing Rumah Makan Campur-Campur di Jimbaran I Wayan Restu Suarmana
Jurnal Kajian Pariwisata Dan Perhotelan Vol. 4 No. 1 (2026): Mei-Agustus 2026
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Increasing competition in the culinary business sector requires business owners to implement appropriate strategies to enhance their competitiveness. Rumah Makan Campur-Campur, as a culinary business located in Jimbaran, faces challenges such as intense competition, limited promotional activities, and the suboptimal utilization of digital technology in marketing efforts. This study aims to identify the internal and external factors affecting the business and to formulate appropriate strategies for improving competitiveness through a SWOT analysis based on the Marketing Mix (7P) approach. This research employed a descriptive qualitative method, with data collected through interviews, observations, and documentation. The analysis was conducted by identifying internal factors based on the Marketing Mix (7P) elements, namely Product, Price, Place, Promotion, People, Process, and Physical Evidence, as well as external factors in the form of opportunities and threats. These factors were analyzed using the IFAS and EFAS matrices and subsequently formulated into a SWOT matrix. The results indicate that Rumah Makan Campur-Campur possesses several strengths, including a diverse menu selection, distinctive flavors, a strategic location, prompt service, and a unique traditional atmosphere. The identified weaknesses include limited digital promotion and inadequate supporting facilities. The IFAS and EFAS analyses produced coordinates of (+1.75; +0.69), placing the business in Quadrant I (Growth Strategy). Therefore, the recommended strategy is an aggressive (SO) strategy that focuses on strengthening the restaurant’s positioning as a traditional culinary destination, enhancing digital marketing activities, and developing product and service innovations to improve competitiveness sustainably.
Pengaruh Kualitas Pelayanan Dan Kepuasan Tamu Terhadap Tingkat Kunjungan Tamu Di Cliff Bar at Six Senses Uluwatu I Putu Agus Pradnyana; I Wayan Restu Suarmana
Jurnal Kajian Pariwisata Dan Perhotelan Vol. 4 No. 1 (2026): Mei-Agustus 2026
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to analyze the effect of service quality and guest satisfaction on the level of guest visits at Cliff Bar at Six Senses Uluwatu. This research is motivated by guest complaints regarding service quality and the mismatch between guest expectations and the services received. The research method used is a quantitative approach, with data collected through the distribution of questionnaires to guests. The variables examined in this study include service quality, guest satisfaction, and the level of guest visits. Data analysis was conducted through instrument testing, classical assumption tests, multiple linear regression analysis, coefficient of determination test, as well as F-test and t-test. The results of the study indicate that service quality has a significant effect on guest satisfaction, and guest satisfaction also has a significant effect on the level of guest visits. The conclusion of this study emphasizes that continuous improvement in service quality and guest satisfaction plays an important role in increasing the level of guest visits at Cliff Bar at Six Senses Uluwatu. Keywords: Service Quality, Guest Satisfaction, Guest Visit Level, Hotel
Co-Authors I Putu Agus Pradnyana Putu Sabda Jayendra Retno Juwita Sari