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BUSINESS STRATEGIES OF SMALL, AND MEDIUM ENTERPRISES (SMEs) TOWARDS POST-COVID-19 ADAPTATION: A CASE STUDY ON SMEs WEAVING CRAFTSMEN IN TANA TORAJA REGENCY Kaleb Kurniawan Todingallo Payung; Saiful Mangngenre; Syarifuddin Mabe Parenreng
Journal of Industrial Engineering Management Vol 7, No 1 (2022): Journal of Industrial Engineering and Management Vol 7 No 1
Publisher : Center for Study and Journal Management FTI UMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33536/jiem.v7i1.1114

Abstract

Adaptation of post-covid-19 pandemic changes is the government's plan in overcoming economic problems as a result of the Covid-19 pandemic. SMEs as one of the business sectors that most affected by the Covid-19 pandemic must have a business strategy so that they can revived by the adversity due to the pandemic and ready to face the post-covid-19 changes. This study using SWOT analysis to identify internal and external factors of SMEs Weaving in Tana Toraja Regency and formulate the right business strategy. TOPSIS method is used to rank alternative business strategies. Based on the SWOT analysis, there are four alternative business strategies formulated. The alternative business strategies are making woven product innovation, using digital marketing to sell the weaving products, using a business license to obtain capital for the development of a weaving business, creating a special tourist village for Toraja Weaving. Based on the output analysis of the scenario simulation results using the dynamic system method using Powersim 10 software, if the Weaving SMEs applies the four business strategies alternative, there will be an increase the profit value of weaving sales about 571% with a profit rate of Rp. 127,360,773.78 in a year.
Pengembangan UMKM dengan Perbaikan Bisnis Model Yang Responsif Pada Usaha Air Minum Dalam Kemasan Syarifuddin Mabe Parenreng
JURNAL TEPAT : Teknologi Terapan untuk Pengabdian Masyarakat Vol 6 No 1 (2023): Kesadaran Teknologi untuk Mengatasi Permasalahan Kemasyarakatan
Publisher : Faculty of Engineering UNHAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25042/jurnal_tepat.v6i1.364

Abstract

PT. XYZ adalah salah satu perusahaan yang bergerak di bidang produksi air minum dalam kemasan dan masuk dalam kelompok Usaha Mikro Kecil dan Menengah (UMKM). Berdasarkan hasil pengamatan dan evaluasi yang dilakukan terhadap PT. XYZ, perusahaan belum menggunakan model bisnis baku sehingga perusahaan masih berjalan secara alami tanpa intervensi. Padahal model bisnis memiliki tujuan untuk membantu perusahaan atau UMKM dalam melakukan perencanaan bisnis, menetapkan dan memvalidasi poin-poin penting dari lini bisnis, seperti aktivitas utama, sumber daya, hubungan dengan customer, pendapatan, dan pengeluaran. Solusi dalam permasalahan ini adalah dengan melakukan kegiatan pengabdian dalam bentuk penyuluhan/sosialisasi mengenai pentingnya pengembangan UMKM dengan melakukan perbaikan bisnis model. Proses pelaksanan program pengabdian dilakukan dengan memberikan pretest dan post testyang bertujuan untuk mengetahui pemahaman pengelola usaha tentang pengembangan bisnis model UMKM. Pengelola usaha diberi pelatihan terkait bagaimana menyusun bisnis model sederhana dan mendiskusikan hasilnya yang diharapkan menjadi proyeksi usahanya ditahun berikutnya. Berdasarkan hasil pretest dan post test-nya diperoleh data bahwa pemahaman terdapat pentingnya bisnis model dalam menjalankan usaha UMKM menjadi salah satu modal yang dapat berkontribusi pada pengembangan usaha, menemukan strategi-strategi baru serta bertahan dalam kondisi usaha sulit. Mitra akhirnya mampu meningkatkan stategi pengembangan usaha dengan pendekatan bisnis model, memikirkan usaha-usaha baru yang menguntungkan dan tetap bertahan dalam ketatnya persaingan.
Utilization of Dynamic Business Models for Organic Chicken Manure Tablet Fertilizer Syarifuddin Mabe Parenreng; Dwi Handayani; Aprisal Nur; Mutawakkil Samjas; Ilal Khairin Al Hafid; Fitriani .; M. Rizqal Putra Perdana; Eka Lukman; Bhintang Maharani; Fitriani Ramli
JURNAL TEPAT : Teknologi Terapan untuk Pengabdian Masyarakat Vol 8 No 2 (2025): Collaboration for Accelerated Community Achievement
Publisher : Faculty of Engineering UNHAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25042/jurnal_tepat.v8i2.615

Abstract

Sidrap Regency has a reputation as a rice granary and egg production center in South Sulawesi. Currently, the laying hen population reaches 4,940,118 with a daily production of around 100,000 egg racks. This large production volume also produces very high volumes of chicken feces waste. Currently, this waste simply accumulates around the coop without being processed, causing air pollution, disturbing the environment, and causing health problems. The partner in this community service is the EMAS Cooperative, which has many members from various business sectors. However, several livestock businesses within the EMAS Cooperative do not yet have a dynamic business model process that can effectively manage resources, respond to market changes, and ensure business sustainability. Therefore, an innovation is presented in the form of technology for processing chicken feces into solid organic fertilizer in tablet form with market value, accompanied by the development of a dynamic business model to support sustainable business management. This community service activity is carried out in four main stages: field observation, problem analysis and solution determination, tool design and manufacture, and implementation and mentoring. The implementation results showed that farmers gained knowledge and skills in processing chicken feces waste into organic fertilizer inJurnal Tepat (Teknologi Terapan Untuk Pengabdian Masyarakat), Volume 8, Nomor 2, Tahun 20252tablet form, while also being able to apply a dynamic business model in managing the EMAS Cooperative business in a more adaptive and sustainable manner. Furthermore, training effectiveness measurements also showed improvements in all indicators, with the highest achievement being technical knowledge at 91%, followed by practical skills at 71%, conceptual understanding at 41%, and attitude and motivation at 34%. Business planning skills increased by 27%, although lower than other indicators, still indicating positive development and requiring further mentoring. These findings confirm that community service activities not only produce waste management solutions but also strengthen the managerial capacity of farmers in supporting business sustainability.
Optimization of Dynamic Business Models in Increasing the Added Value of Fish Meal Products to Strengthen Nutritious Food for Coastal Communities in Sinjai Regency Syarifuddin Mabe Parenreng; Suleha .; Muhammad Dalvi Mustafa; Mutawakkil Samjas; Ilal Khairin Al Hafid
JURNAL TEPAT : Teknologi Terapan untuk Pengabdian Masyarakat Vol 9 No 1 (2026): Environmental-based Awareness for Agile Community Strength
Publisher : Faculty of Engineering UNHAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25042/jurnal_tepat.v9i1.677

Abstract

This community service activity aims to empower the community of Panaikang Village, East Sinjai District, South Sulawesi, through the downstreaming of fishery products to produce value-added local products. The program, implemented by the PMM-BIMA Sinjai Team, adopts a participatory approach, involving Poklahsar and BUMDes Barugae, with a series of activities including socialization, training, and intensive mentoring. The Dynamic Business Model (BMD) is used to help MSMEs or cooperatives adapt to market changes, improve business strategies, and optimize operations through continuous adjustments based on existing challenges and innovations. The evaluation results show a significant increase in community knowledge and skills related to the application of BMD and fish product processing. The highest increase in BMD was in the action indicator, which rose by 77.57 (from 74.43 in the pre-test to 152 in the post-test), followed by mindset, which rose by 77 (from 75.33 in the pre-test to 152.33 in the post-test), then thinking at 76.66 (from 76.67 on the pre-test to 153.33 on the post-test), and finally problem at 73.75 (from 76.25 on the pre-test to 150 on the post-test). Meanwhile, the community has become skilled in operating the machines used to produce fish flour and fish noodles. This program contributes to strengthening local economic capacity, creating new business opportunities, and diversifying food and nutritional security. The sustainability of this program has the potential to provide a lasting impact.