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Pemberdayaan Masyarakat melalui Urban Farming di Rusun Marunda Jakarta Utara Nisa Maidah Rahmawati; Joko Winarno; Agung Wibowo
AGRITEXTS: Journal of Agricultural Extension Vol 44, No 2 (2020): November
Publisher : Universitas Sebelas Maret

Agricultural land in the city has decreased because of land-use transition. They people who lived in worst area or state-owned land has to move in the flats was provided by government. Public space in front of Marunda flats used for urban farming and man’s skill in agriculture who participated empowerment activity is not still enough, flats’ irrigation has defiance and group working isn’t fair so yet, it makes the society chooses to do agriculture activities by themselves. The purpose of this research is: to know external and internal factors are obstruct empowerment activities arranged in Marunda flats, to know empowerment activities in Marunda flats, and also to give recommendation about empowerment activities according to condition in Marunda flats. This research used purposive sampling in Marunda flats Jakarta Utara. Informants are selected by snowball sampling technique and data validity obtained by data source triangulation method. According to this research there are some external and internal factors which obstruct empowerment activities in Marunda flats. Marunda flats is society’s flats relocation in Jakarta consists of 4 cluster (cluster A,B, C and D) external factor obstruction are natural resources, environments, dynamics group, networking, human resources, policy, facilities and infrastructure. Internal factors obstruction are skill, non-formal education, and income. There some activities to fulfill empowerment implementation process held in Marunda flats are extension, training, controlling and evaluation. Design of activity according to situation of Marunda flats which are strengthening community organizations, optimizing the role of companions, and persuasive communication.

KAJIAN KELEMBAGAAN AGRIBISNIS WORTEL UNTUK MENDUKUNG PENGEMBANGAN KAWASAN AGROPOLITAN SUTHOMADANSIH DI KABUPATEN KARANGANYAR Sutarto Sutarto; Dwiningtyas Padmaningrum; Agung Wibowo
Caraka Tani: Journal of Sustainable Agriculture Vol 25, No 1 (2010): March
Publisher : Universitas Sebelas Maret

So far, development of rural agribusiness institutions is commonly far from expectation to solve related problems. The model of partnership between farmers and agribussiness entrepreneurs indicated an unsatisfactory performance. The underdevelopment of the partnership’s model was due to philosophically, it had not united stakeholders within a common purpose which provided benefits proportionally. The objective of the research aimed at (i) describing the local agribussines institution having potential to suppot a carrot agribussiness; (i) to assess the local institutional performance in order to support a carrot agribussiness; (ii) to examine the opinion of its stakeholders towards institutional development for carrot. This study used a descriptive method. The location have been selected purposively. The Subdistrict of Tawangmangu had been selected as the produce of carrot was the highest compared to other subdistricts in District of Karanganyar. The information was collected from a number of key informants. The informants get confused about the concept of ‘agropolitant itself; even some of the farmers did not care about that concept. Area of agropolitant which formerly planned to become agro-tourism and the promotion of the local product was regarded far from expectation. In fact, there was no marketing activities for those local products. Some programs was considered to be reasonable to implement in order to achieve the objectives. First, in order to improve the bargaining positions, it was reasonable to increase the intensity of asssistance. Particularly, it was suggested to increase the quality of organization management and entreprenurship. Second, it is necessary for the local government to facilitate the networks among the subdistricts or with outer districts with special attention to connect the carrot farmers. As the institution which is commodity base is effective for implementing the function of development, advocation, and promotion relevant to carrot. Third, there is necessary for local government to improve the effectiveness, especialy at the stage of socialization, in regard with the agropolitant development.

Implementasi Program Corporate Social Responsibility PT. Pertamina Terhadap Pemulihan Bisnis UMKM Binaan Akibat Pandemi Covid-19 Bharata Dharmacahya; Dwiningtyas Padmaningrum; Agung Wibowo
Jurnal KIRANA Vol 3 No 1 (2022): Jurnal KIRANA Volume 3 Nomor 1
Publisher : Fakultas Pertanian Universitas Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/jkrn.v3i1.29082

The pandemic of Covid-19 has become a problem for SMEs in Indonesia. SMEs experience a shortage of labor which causes people to lose income. PT Pertamina through Corporate Social Responsibility offers assistance to tackling the problems faced by SME actors during the pandemic by running partnership and community development program. The goal is to help SMEs to be able to survive and develop their businesses in pandemic situation. This study aims to determine the form, the stages and the performance of PT. Pertamina CSR implementation in the process of recovering the SME businesses causes by the pandemic. The basic research method uses a qualitative descriptive method. The location and informant selection was carried out purposively. Research data obtained from observation, interviews and documentation. The validity of the research using the method and source triangulation technique. The results of the study found that the form of the CSR program implemented by PT. Pertamina from before the pandemic until now has not experienced any changes, namely community development. CSR implementation by PT. Pertamina didn’t find any changes from before and during this pandemic, but what has been done in this pandemic situation is adjustment of activities. The adjustments are intensively carried out by PT. Pertamina in this pandemic is to encourage the digitization of SMEs. CSR Implementation of PT. Pertamina is carried out in four stages, starting from planning, implementation, evaluation and reporting. CSR Performance of PT. Pertamina during the pandemic can be seen through eight CSR performance indicators, namely leadership, aid proportion, transparency and accountability, area coverage, planning and evaluation, stakeholder involvement, sustainability and outcome

Edukasi Pengembangan Budidaya Alpokat pada Kelompok Tani Rukun Makaryo Desa Pereng, Mojogedang, Karanganyar Putri Permatasari; Joko Winarno; Suwarto Suwarto; Sapja Anantanyu; Agung Wibowo; Suryono Suryono
PRIMA: Journal of Community Empowering and Services Vol 5, No 1 (2021): June
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/prima.v5i1.43975

Penyuluhan merupakan proses penyebarluasan informasi agar terjadi perubahan perilaku menjadi tahu, mau, dan mampu dalam melakukan usahatani demi peningkatan produktivitas, pendapatan, serta, perbaikan kesejahteraan petani beserta keluarganya. Kegiatan penyuluhan dilakukan pada Kelompok Tani Rukun Makaryo Dusun Dani, Desa Pereng, Kecamatan Mojogedang yang telah menerapkan One Village One Product (OVOP) buah alpokat. Kegiatan penyuluhan bertujuan untuk meningkatkan kemampuan Kelompok Tani Rukun Makaryo dalam melakukan budidaya alpokat sehingga produktivitas meningkat dan menambah pendapatan masyarakat. Metode dan teknik penyuluhan dilakukan secara kelompok dengan demonstrasi cara, diskusi, dan pemutaran video prospek budidaya alpokat. Demonstrasi cara dapat memberikan gambaran yang lebih jelas mengenai pembiakan vegetatif dengan teknik sambung pucuk dan pembuatan biostarter untuk mempercepat proses fermentasi limbah padat ternak sapi. Kegiatan diskusi dapat memunculkan interaksi dengan petani sehingga petani berpartisipasi aktif dan mampu membantu memecahkan permasalahan yang dihadapi saat ini. Pemutaran video mengenai teknik budidaya alpokat membantu meyakinkan kelompok tani karena dapat menyaksikan secara langsung keberhasilan budidaya alpokat yang dilakukan dengan teknik yang tepat. Kegiatan pengabdian yang dilakukan dengan penyuluhan mampu mengubah pengetahuan, sikap, dan keterampilan petani dalam melakukan budidaya alpokat. Pengetahuan dan keterampilan petani bertambah terutama dalam teknik sambung pucuk dan pembuatan biostarter. Petani dapat membuat pupuk organik dengan memanfaatkan kotoran ternak yang banyak tersedia di sekitar rumah penduduk. Sikap petani juga mengalami perubahan, hal tersebut terlihat pada penggunaan pupuk organik padat oleh petani pada budidaya alpukat. Penggunaan pupuk organik padat mampu mengurangi biaya produksi dan meningkatkan pendapatan.

Strategi Komunikasi Pemasaran melalui Digital Marketing Minyak Kayu Putih pada Kelompok Tani Hutan (KTH) Wonolestari, Desa Wonoharjo Boyolali Sapja Anantanyu; Putri Permatasari; Joko Winarno; Suwarto Suwarto; Agung Wibowo
Jurnal Surya Masyarakat Vol 5, No 1 (2022): November 2022
Publisher : Universitas Muhammadiyah Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26714/jsm.5.1.2022.60-67

Eucalyptus is a type of productive plant in the forestry sector which has a fairly important role in the essential oil industry. Farmers of Wonoharjo Village, Kemusu District, Boyolali Regency cultivate eucalyptus plants and process them into eucalyptus oil products independently. Eucalyptus farmers in Wonoharjo Village are members of the Wonolestari 1 and Wonolestari 2 Forest Farmer Groups (KTH) who are still experiencing problems in carrying out a product marketing system, especially in the utilization of communication technology. Therefore, it is necessary to assist farmers in marketing eucalyptus oil products. The purpose of this community service activity is to provide education, assistance and training as an effort to increase the knowledge and skills of eucalyptus farmers in Wonoharjo Village in processing eucalyptus oil to have a high selling value by implementing online-based integrated marketing communications. The method of implementing service activities is carried out by preparing material handbooks, marketing socialization packaged through workshops, training, digital marketing communication practices with the preparatory and execution stages. The socialization activities carried out are able to increase the knowledge of eucalyptus oil farmers regarding digital marketing through several social media such as Instagram, Youtube and E-Commerce applications namely Shopee. Mentoring activities are expected to be able to increase product marketing by reaching consumers widely so that people's incomes also increase.

Strategi Komunikasi Pemasaran melalui Digital Marketing Minyak Kayu Putih pada Kelompok Tani Hutan (KTH) Wonolestari, Desa Wonoharjo Boyolali Sapja Anantanyu; Putri Permatasari; Joko Winarno; Suwarto Suwarto; Agung Wibowo
Jurnal Surya Masyarakat Vol 5, No 1 (2022): November 2022
Publisher : Universitas Muhammadiyah Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26714/jsm.5.1.2022.60-67

Eucalyptus is a type of productive plant in the forestry sector which has a fairly important role in the essential oil industry. Farmers of Wonoharjo Village, Kemusu District, Boyolali Regency cultivate eucalyptus plants and process them into eucalyptus oil products independently. Eucalyptus farmers in Wonoharjo Village are members of the Wonolestari 1 and Wonolestari 2 Forest Farmer Groups (KTH) who are still experiencing problems in carrying out a product marketing system, especially in the utilization of communication technology. Therefore, it is necessary to assist farmers in marketing eucalyptus oil products. The purpose of this community service activity is to provide education, assistance and training as an effort to increase the knowledge and skills of eucalyptus farmers in Wonoharjo Village in processing eucalyptus oil to have a high selling value by implementing online-based integrated marketing communications. The method of implementing service activities is carried out by preparing material handbooks, marketing socialization packaged through workshops, training, digital marketing communication practices with the preparatory and execution stages. The socialization activities carried out are able to increase the knowledge of eucalyptus oil farmers regarding digital marketing through several social media such as Instagram, Youtube and E-Commerce applications namely Shopee. Mentoring activities are expected to be able to increase product marketing by reaching consumers widely so that people's incomes also increase.

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