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Strategies to Increase Marketplace Customer Loyalty Tri Lestari
Jurnal Administrasi Bisnis Vol. 2 No. 1 (2022): Mei 2022
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In recent years, the marketplace has become a favorite as a trusted distribution channel to get sales profits and loyal customers, especially during the COVID-19 pandemic in Indonesia in March 2020, where people prefer to make purchases online. Everyone needs both primary needs and secondary needs. The study was conducted using quantitative methods with multiple linear regression, F test, coefficient determination, normality test, heteroskedasticity test, and multicollinearity test. The tests were based on questionnaires distributed using Google forms to 168 respondents consisting of 72 percent of women and 28 percent of men, to see how much influence predictive variables used had on increasing customer loyalty. Customer loyalty to the marketplace depends not only on the services provided by the marketplace provider but also on the product or service provider. The combination of predictive variables from marketplace providers and product or service providers in the form of prices, shipping costs, logistics, and payment systems in this study significantly influenced customer loyalty output variables. A determination coefficient of 51.62 percent also provides evidence that the predictive variables used in this study effectively increase customer loyalty variables.
Payback Period Analysis on Joint Analisis Payback Period pada Usaha Pembesaran Udang Maju Bersama Santi Rusmayanti; Ulta Rastryana; Tri Lestari; Dedi Damhudi
Jurnal Administrasi Bisnis Vol. 2 No. 2 (2022): November 2022
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jab.v2i2.1416

Abstract

Tujuan didirikan sebuah perusahaan yaitu untuk mendapatkan keuntungan yang sebanyak-banyaknya. Selain keuntungan, didalam suatu usaha juga penting dilakukan perhitungan R/C, BEP (Unit) untuk menentukan berapa banyak jumlah produksi yang harus diperoleh agar perusahaan mengalami titik impas, ROI dan Payback Period (PP) untuk menghitung  berapa lama waktu yang dibutuhkan agar modal yang dikeluarkan bisa Kembali. Dengan melakukan perhitungan Analisa Payback Period maka perusahaan akan mengetahui berapa lama waktu yang dibutuhkan untuk mengembalikan modal atau nilai investasi yang dikeluarkan.Usaha Pembesaran Udang Maju Bersama merupakan perusahaan yang bergerak di bidang bisnis udang yang berlokasi di Serang, Banten.  Metode penelitian ini adalah metode deskrptif dengan pendekatan kasus untuk mendapatkan gambaran yang lebih jelas dan terperinci berdasarkan penelitian ini menunjukan bahwa perusahaan dengan memperhitungkan penilaian investasi berupa R/C, BEP, ROI, dan PP (payback period) dimana perusahaan dapat memperkirakan berapa lama waktu yang dibutuhkan agar modal kembali. Nilai R/C yang dicapai oleh usaha pembesaran udang maju bersama mencapai Rp.1,25, BEP (Unit) sebesar 114 Kg, ROI 44,78% dan PP(Payback Period) yang dicapai oleh Usaha Pembesaran Udang Maju Bersama mencapai 2,2 tahun dan angka ini lebih kecil dibandingkan umur investasi, maka investasi layak dijalankan. Owner usaha pembesaran udang Maju Bersama, sebaiknya menerapkan analisis Payback Period sebagai salah satu alat untuk mengetahui kondisi keuangan yang telah dicapai untuk mempersingkat waktu pengembalian modal yang telah dikeluarkan.
Analisis Laporan Keuangan Untuk Meningkatkan Kinerja Keuangan Pada Koperasi BMT NUKAS Kabupaten Bojonegoro Aulia Zahrotun Nafisah; Iwan Asmadi; Tri Lestari
Jurnal Manajemen Kreatif dan Inovasi Vol. 1 No. 4 (2023): Oktober : Jurnal Manajemen Kreatif dan Inovasi
Publisher : Universitas Katolik Widya Karya Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmki-widyakarya.v1i4.1240

Abstract

This study aims to determine the Financial Performance of the BMT NUKAS Cooperative in Bojonegoro Regency during the 2020-2022 period. This research will assist in making decisions and determining policies in the future, especially in terms of the financial performance of cooperatives. The variable in this study is financial performance, with a population and sample of all financial report data, especially balance sheets and income statements for the period 2020 - 2022. Meanwhile, the data analysis technique used is ratio analysis with criteria based on the Decree of the Minister of Cooperatives and Small and Medium Enterprises of the Republic of Indonesia Number 06/Per/M.KUKM/V/2006. The results showed that the financial performance of the BMT NUKAS Cooperative in Bojonegoro Regency (1) based on the liquidity ratio: a) Current Ratio average value of 92.72% in very unhealthy conditions. b.) Quick Ratio average value of 96.46% in very unhealthy conditions. c) Cash Ratio average value of 9.60% in very unhealthy conditions (2) solvency ratio: a) Total Assets to Debt Ratio has an average of 106.56% including in unhealthy conditions. b) Total Equity to Debt Ratio has an average of 6.56% in unhealthy conditions (3) profitability ratios: a) Return On Investment has an average of 58.01% in healthy conditions b) Return On Equity has an average an average of 13.61% in unhealthy conditions.
Analisis Laporan Keuangan Untuk Meningkatkan Kinerja Keuangan Pada Koperasi BMT NUKAS Kabupaten Bojonegoro Aulia Zahrotun Nafisah; Iwan Asmadi; Tri Lestari
Jurnal Manajemen Kreatif dan Inovasi Vol. 1 No. 4 (2023): Oktober : Jurnal Manajemen Kreatif dan Inovasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmki-widyakarya.v1i4.1240

Abstract

This study aims to determine the Financial Performance of the BMT NUKAS Cooperative in Bojonegoro Regency during the 2020-2022 period. This research will assist in making decisions and determining policies in the future, especially in terms of the financial performance of cooperatives. The variable in this study is financial performance, with a population and sample of all financial report data, especially balance sheets and income statements for the period 2020 - 2022. Meanwhile, the data analysis technique used is ratio analysis with criteria based on the Decree of the Minister of Cooperatives and Small and Medium Enterprises of the Republic of Indonesia Number 06/Per/M.KUKM/V/2006. The results showed that the financial performance of the BMT NUKAS Cooperative in Bojonegoro Regency (1) based on the liquidity ratio: a) Current Ratio average value of 92.72% in very unhealthy conditions. b.) Quick Ratio average value of 96.46% in very unhealthy conditions. c) Cash Ratio average value of 9.60% in very unhealthy conditions (2) solvency ratio: a) Total Assets to Debt Ratio has an average of 106.56% including in unhealthy conditions. b) Total Equity to Debt Ratio has an average of 6.56% in unhealthy conditions (3) profitability ratios: a) Return On Investment has an average of 58.01% in healthy conditions b) Return On Equity has an average an average of 13.61% in unhealthy conditions.
Pengaruh Motivasi Kerja Dan Disiplin Kerja Terhadap Produktivitas Kerja Karyawan di CV. Yon Mitra Abadi Usran Masahere; Tri Lestari; Selly Tri Rosanti
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 4 No. 1: November 2024
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v4i1.5479

Abstract

This study aims to determine the effect of work motivation and discipline on work productivity at CV Yon Mitra Abadi, a company procuring goods and services. The study involved 45 respondents using a saturated sampling technique. The method used is quantitative, with data collected through research instruments and data analysis conducted using SPSS 27. The analysis results show that work motivation does not significantly affect employee productivity (count 1.220 < table 2.018, significance 0.229 > 0.05). However, work discipline has a positive and significant effect on productivity (tcount 2.118 > ttable 2.018, significance 0.040 < 0.05). Simultaneously, motivation and work discipline together have a positive and significant impact on work productivity (Fcount 102.491 > Ftable 3.22, significance 0.050 < 0.05). This study shows that work discipline has a greater influence on increasing productivity compared to motivation.
FAKTOR-FAKTOR YANG MEMPENGARUHI PENDAPATAN UMKM PADA MASA PANDEMI COVID-19 Dedi Damhudi; Tri Lestari; Faizal Roni
Jurnal Manajemen Bisnis Krisnadwipayana Vol 9 No 3 (2021): Jurnal Manajemen Bisnis Krisnadwipayana
Publisher : Program Studi Magister Manajemen Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

During the pandemic of COVID-19, many businesses have been falling and have a declining revenue. By gathering information samplings through online surveys consisted of thirty-two respondents and the usage of Chi-square quantitative analysis data method, the study was conducted by finding out its effect on income during the pandemic. The independent variables consisted of business income before the pandemic, the loans, and the BPUM used to see the correlation with the dependent variable. The findings show that the independent variables had a statistically significant influence on the dependent variable in parallel.
Pengaruh Gaya Kepemimpinan dan Disiplin Kerja Terhadap Kinerja Karyawan Bagian Produksi PT Adicon Bangun Graha Tangerang Wiwin Puji Lestari; Tri Lestari
Jurnal Manajemen dan Administrasi Antartika Vol. 3 No. 1 (2026): Januari
Publisher : Antartika Media Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70052/juma.v3i1.1035

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Gaya Kepemimpinan (X1) dan Disiplin Kerja (X2) terhadap Kinerja Karyawan (Y) PT Adicon Bangun Graha Tangerang. Data dikumpulkan menggunakan kuesioner dengan 66 karyawan bagian produksi. Pada penelitian ini menggunakan pendekatan kuantitatif. Metode pengambilan sampel yang digunakan adalah dengan teknik sampel jenuh. Pengukuran yang digunakan menggunakan skala likert, hasil dari analisis menggunakan perangkat lunak IBM SPSS V.26 menunjukan bahwa gaya kepemimpinan (X1) memiliki pengaruh positif dan signifikan terhadap kinerja karyawan (Y) dengan nilai thitung 4,839 > ttabel1,669 dan tingkat signifikasi 0,000 < 0,05. Sebaliknya disiplin kerja (X2) berpengaruh positif dan signifikan terhadap kinerja karyawan (Y) dimana nilai thitung 2,493 > ttabel 1,669 dan tingkat Signifikasi 0,015 < 0,05. Secara simultan, hasil Uji F menunjukan bahwa gaya kepemimpinan (X1) dan disiplin kerja (X2) berpengaruh positif dan signifikan terhadap kinerja karyawan (Y) dimana nilai fhitung 21, 919 > ftabel 3,143 dan tingkat signifikasi 0,000 < 0,05. Penelitian ini menyimpulkan bahwa gaya kepemimpinan dan disiplin kerja berpengaruh positif dan signifikan secara simultan terhadap kinerja karyawan PT Adicon Bangun Graha Tangerang.   This study aims to analyze the influence of Leadership Style (X1) and Work Discipline (X2) on Employee Performance (Y) of PT Adicon Bangun Graha Tangerang. Data were collected using a questionnaire with 66 employees in the production department. This study used a quantitative approach. The sampling method used was the saturated sample technique. The measurement used was a Likert scale, the results of the analysis using IBM SPSS V.26 software showed that leadership style (X1) had a positive and significant influence on employee performance (Y) with a t-count value of 4.839> ttable 1.669 and a significance level of 0.000 t-table 1.669 and a significance level of 0.015 f table 3.143 and the significance level is 0.000 < 0.05 t-table 1.669 and a significance level of 0.015 f table 3.143 and the significance level is 0.000 < 0.05. This study concludes that leadership style and work discipline have a positive and significant effect simultaneously on employee performance at PT Adicon Bangun Graha Tangerang.
Pengaruh Motivasi Kerja Dan Disiplin Kerja Terhadap Produktivitas Kerja Karyawan di CV. Yon Mitra Abadi Usran Masahere; Tri Lestari; Selly Tri Rosanti
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 4 No. 1: November 2024
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v4i1.5479

Abstract

This study aims to determine the effect of work motivation and discipline on work productivity at CV Yon Mitra Abadi, a company procuring goods and services. The study involved 45 respondents using a saturated sampling technique. The method used is quantitative, with data collected through research instruments and data analysis conducted using SPSS 27. The analysis results show that work motivation does not significantly affect employee productivity (count 1.220 < table 2.018, significance 0.229 > 0.05). However, work discipline has a positive and significant effect on productivity (tcount 2.118 > ttable 2.018, significance 0.040 < 0.05). Simultaneously, motivation and work discipline together have a positive and significant impact on work productivity (Fcount 102.491 > Ftable 3.22, significance 0.050 < 0.05). This study shows that work discipline has a greater influence on increasing productivity compared to motivation.
Strategies to Increase Marketplace Customer Loyalty Tri Lestari
Jurnal Administrasi Bisnis Vol. 2 No. 1 (2022): Mei 2022
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jab.v2i1.1180

Abstract

In recent years, the marketplace has become a favorite as a trusted distribution channel to get sales profits and loyal customers, especially during the COVID-19 pandemic in Indonesia in March 2020, where people prefer to make purchases online. Everyone needs both primary needs and secondary needs. The study was conducted using quantitative methods with multiple linear regression, F test, coefficient determination, normality test, heteroskedasticity test, and multicollinearity test. The tests were based on questionnaires distributed using Google forms to 168 respondents consisting of 72 percent of women and 28 percent of men, to see how much influence predictive variables used had on increasing customer loyalty. Customer loyalty to the marketplace depends not only on the services provided by the marketplace provider but also on the product or service provider. The combination of predictive variables from marketplace providers and product or service providers in the form of prices, shipping costs, logistics, and payment systems in this study significantly influenced customer loyalty output variables. A determination coefficient of 51.62 percent also provides evidence that the predictive variables used in this study effectively increase customer loyalty variables.
Payback Period Analysis on Joint Analisis Payback Period pada Usaha Pembesaran Udang Maju Bersama Santi Rusmayanti; Ulta Rastryana; Tri Lestari; Dedi Damhudi
Jurnal Administrasi Bisnis Vol. 2 No. 2 (2022): November 2022
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jab.v2i2.1416

Abstract

Tujuan didirikan sebuah perusahaan yaitu untuk mendapatkan keuntungan yang sebanyak-banyaknya. Selain keuntungan, didalam suatu usaha juga penting dilakukan perhitungan R/C, BEP (Unit) untuk menentukan berapa banyak jumlah produksi yang harus diperoleh agar perusahaan mengalami titik impas, ROI dan Payback Period (PP) untuk menghitung  berapa lama waktu yang dibutuhkan agar modal yang dikeluarkan bisa Kembali. Dengan melakukan perhitungan Analisa Payback Period maka perusahaan akan mengetahui berapa lama waktu yang dibutuhkan untuk mengembalikan modal atau nilai investasi yang dikeluarkan.Usaha Pembesaran Udang Maju Bersama merupakan perusahaan yang bergerak di bidang bisnis udang yang berlokasi di Serang, Banten.  Metode penelitian ini adalah metode deskrptif dengan pendekatan kasus untuk mendapatkan gambaran yang lebih jelas dan terperinci berdasarkan penelitian ini menunjukan bahwa perusahaan dengan memperhitungkan penilaian investasi berupa R/C, BEP, ROI, dan PP (payback period) dimana perusahaan dapat memperkirakan berapa lama waktu yang dibutuhkan agar modal kembali. Nilai R/C yang dicapai oleh usaha pembesaran udang maju bersama mencapai Rp.1,25, BEP (Unit) sebesar 114 Kg, ROI 44,78% dan PP(Payback Period) yang dicapai oleh Usaha Pembesaran Udang Maju Bersama mencapai 2,2 tahun dan angka ini lebih kecil dibandingkan umur investasi, maka investasi layak dijalankan. Owner usaha pembesaran udang Maju Bersama, sebaiknya menerapkan analisis Payback Period sebagai salah satu alat untuk mengetahui kondisi keuangan yang telah dicapai untuk mempersingkat waktu pengembalian modal yang telah dikeluarkan.