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All Journal Jurnal Ilmiah Telaah Manajemen Jurnal Bisnis dan Ekonomi Fokus Ekonomi Proceeding Fakultas Ekonomi Gema Stikubank JDM (Jurnal Dinamika Manajemen) Students´ Journal of Accounting and Banking Students´ Journal of Economic and Management Proceeding SENDI_U J-MAS (Jurnal Manajemen dan Sains) SEIKO : Journal of Management & Business Jesya (Jurnal Ekonomi dan Ekonomi Syariah) YUME : Journal of Management Jurnal Ilmiah Edunomika (JIE) Management Studies and Entrepreneurship Journal (MSEJ) Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Riwayat: Educational Journal of History and Humanities IIJSE
Alimuddin Rizal
Faculty Of Economics And Bussines, Universitas Stikubank (UNISBANK), Semarang, Indonesia1
Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Social Sciences

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Journal : Proceeding Fakultas Ekonomi

 1 
Co-opetition dalam Pengelolaan Bisnis Pariwisata di Indonesia Rizal R, Alimuddin
Proceeding Fakultas Ekonomi 2011: 2011
Publisher : Proceeding Fakultas Ekonomi

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Abstract

This article intended to explain about the concept of co-operation and competition in the tourism industry. Because of the tourism business has the characteristics of interdependent requires to can not be avoid from cooperation at the same time despite having to compete with one another. Therefore, in managing the tourism businesses need a strong basis of collaboration is a positive businessmen conduct, and has a strategic resources/strategic assets which greatly benefits of each business so that the intensity of cooperation that is built to support the creation of synergy between organizations. Competition is raised is how every business can create a unique and "beauty contest" over the entire front end consumers of tourism products are produced. This conceptual study elaborated from theoretical ideas, and a variety of empirical findings about co-opetition and synergy of cooperation that does not mean to infer that the competing hostile, but competing is competing to give the best for the end consumer.
UPAYA PENINGKATAN KERAGAMAN PRODUK MELALUI PENGEMBANGAN PENGAMBILAN RISIKO BERINOVASI Rizal R, Alimuddin; Tjahjaningsih, endang
Proceeding Fakultas Ekonomi 2013: 2013
Publisher : Proceeding Fakultas Ekonomi

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Abstract

This research aims to develop a new theoretical approach in solving the relationship between risk taking with the marketing environment to learn and analyze the development process of risk taking, andlater risk taking innovation influences towards the diversity of the product. The research was conducted at the district and municipality of Pekalongan in Central Java Province. The empirical test model usedwas Structural Equation Modeling (SEM). The sample size of the research was 200 owners/ leaders/managers of Small and Medium Scale Enterprises based on the consideration as the person mostresponsible and accountable in managing Small and Medium Enterprises (SMEs) better overall problem of capital, marketing, and human resources. The result showed that adaptibility to marketingenvironment, knowledge of marketing strategy, and employees working skill affects positively towards risk taking innovation. The result of the study also showed that risk taking innovation influencespositively towards the diversity of the product. This research incorporates Resources Based Theory, and Prospect Theory. The limitation and implication for the future study and the managerial implication arealso discussed in this study.Keywords: Adaptibility to marketing environment, competence, risk taking innovation, innovation diversity
MEMBANGUN LOYALITAS NASABAH MELALUI KUALITAS RELASIONAL BERBASIS PADA MANFAAT-MANFAAT RELASIONAL YANG DIBERIKAN KEPADA NASABAH (Studi Empiris pada BPR Agung Sejahtera Semarang) Rizal R, Alimuddin; Mustthofa, H.; H Prayitno, Teguh
Proceeding Fakultas Ekonomi 2011: 2011
Publisher : Proceeding Fakultas Ekonomi

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Abstract

med to examine the influence of Social benefits, Special Services benefits, Trust benefits in customer satisfaction, customer satisfoction to the next customer commitment, and how it impacts the customers commitment to positive WoM communication and Customer Loyalty. This study  focused  Rural Semarang, which has been a customer  on the customers credit in the Great Prosperous over a year. Purposive sampling technique was taken on the grounds that: the respondents had sufficient experience with a relationship for  banh so it can answer the questions posed. The number of respondents that can be processed in this study amounted to I2l people. Processing the data using SPSSfor Windows Ver.16. The results showed that there are tvvo hypotheses are rejected, the hypothesis of the impact of the bene;fits of dedicated service to the customer satisfaction (h2) and the impact oJpositive ,t/OM communication to Loyalty (H7). As for  hypothesis: Social Benefits, and Trust in customer satisfaction (hl, h3) proved significant; Effict of Customer Satisfaction on Customer Commitment (h4) also proved significant, and commitment to positive WOM communication(h5) and Loyalty (h6) also proved significant. Each of inJluence between these variables showed a positive direction. So the results of this study prove that loyalty and positive WoM communication can be built from  the Customer Commitment, and Customer Commitment can be achieved if customers are satisfied and is essentially a relational benefits, namely: social benefits and trust benefits perceived by customers.Key word: Relational Benefits, Customer Satisfaction, Customer Commitment, Positive WOM Communication, and Customer Loyalty
EFFECT MODERATING OF SALESPERSONS ON CO-CREATION VALUE Marlien, R.A; Rizal Rivai, Alimuddin; Soliha, Euis
Proceeding Fakultas Ekonomi 2017
Publisher : Proceeding Fakultas Ekonomi

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Abstract

The life insurance industry plays a role in mobilizing and increasing the accumulation of public funds, through savings and investment funds. Besides, it also regulates, allocates manage risk by maintaining the level of liquidity to face the uncertainty later on. The basic concept in this research is departed from the relationship between marketing and services marketing. The concept of collaboration is an extension of the above concept. This study aims to build collaboration as an antecedent of co-creation value. The capacity of salesperson is as a moderating variable in the relationship between customer participation and co-creation value. A set of hypotheses are built to analyze the effect of antecedents on co-creation values. The findings of this study found that customer participation and corporate values have no effect on the value of co-creation. The values of collaboration and salespersons capabilities affect the value of co-creation, while the capability of the salesperson is not as a mediator instead of an independent variable.Keywords: Customer participation, Corporate Values, Collaboration Values, Co-Creation, Salesperson Capabilities
ANALISIS PENGARUH MANFAAT-MANFAAT RELASIONAL TERHADAP KUALITAS RELASIONAL DAN KONSEKUENSINYA PADA KOMUNIKASI WORD OF MOUTH POSITIVE (Positive WOM) DAN LOYALITAS (STUDI EMPIRIS PADA NASABAH PINJAMAN DI BPR “AS” SEMARANG) Rizal R, Alimuddin; Tjahjaningsih, endang; H Prayitno, Teguh; Marlien, RA.
Proceeding Fakultas Ekonomi 2014
Publisher : Proceeding Fakultas Ekonomi

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Abstract

This study aimed to examine the influence of Social benefits, Special Services benefits, Trust benefits in customer satisfaction, customer satisfaction to the next customer commitment, and how it impacts the customers commitment to positive WoM communication and Customer Loyalty. This study focused on the customers credit in the Great Prosperous Rural Semarang, which has been a customer for over a year. Purposive sampling technique was taken on the grounds that: the respondents had sufficient experience with a relationship bank, so it can answer the questions posed. The number of respondents that can be processed in this study amounted to 121 people. Processing the data using SPSS for Windows Ver.16. The results showed that there are two hypotheses are rejected, the hypothesis of the impact of the benefits of dedicated service to the customer satisfaction (h2) and the impact of positive WOM communication to Loyalty (H7). As for hypothesis: Social Benefits, and Trust in customer satisfaction (h1, h3) proved significant; Effect of Customer Satisfaction on Customer Commitment (h4) also proved significant, and commitment to positive WOM communication (h5) and Loyalty (h6) also proved significant. Each of influence between these variables showed a positive direction. So the results of this study prove that loyalty and positive WoM communication can be built from the Customer Commitment, and Customer Commitment can be achieved if customers are satisfied and is essentially a relational benefits, namely: social benefits and trust benefits perceived by customers.Keywords: Relational Benefits, Satisfaction, Commitment, Communication WOM, and Customer Loyalty.
EFFECT MODERATING OF SALESPERSONS ON CO-CREATION VALUE Marlien, R.A; Rizal Rivai, Alimuddin; Soliha, Euis
Proceeding Fakultas Ekonomi 2017
Publisher : Proceeding Fakultas Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (583.205 KB)

Abstract

The life insurance industry plays a role in mobilizing and increasing the accumulation of public funds, through savings and investment funds. Besides, it also regulates, allocates manage risk by maintaining the level of liquidity to face the uncertainty later on. The basic concept in this research is departed from the relationship between marketing and services marketing. The concept of collaboration is an extension of the above concept. This study aims to build collaboration as an antecedent of co-creation value. The capacity of salesperson is as a moderating variable in the relationship between customer participation and co-creation value. A set of hypotheses are built to analyze the effect of antecedents on co-creation values. The findings of this study found that customer participation and corporate values have no effect on the value of co-creation. The values of collaboration and salespersons capabilities affect the value of co-creation, while the capability of the salesperson is not as a mediator instead of an independent variable.Keywords: Customer participation, Corporate Values, Collaboration Values, Co-Creation, Salesperson Capabilities
EFFECT MODERATING OF SALESPERSONS ON CO-CREATION VALUE Marlien, R.A; Rizal Rivai, Alimuddin; Soliha, Euis
Proceeding Fakultas Ekonomi 2017
Publisher : Proceeding Fakultas Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (583.205 KB)

Abstract

The life insurance industry plays a role in mobilizing and increasing the accumulation of public funds, through savings and investment funds. Besides, it also regulates, allocates manage risk by maintaining the level of liquidity to face the uncertainty later on. The basic concept in this research is departed from the relationship between marketing and services marketing. The concept of collaboration is an extension of the above concept. This study aims to build collaboration as an antecedent of co-creation value. The capacity of salesperson is as a moderating variable in the relationship between customer participation and co-creation value. A set of hypotheses are built to analyze the effect of antecedents on co-creation values. The findings of this study found that customer participation and corporate values have no effect on the value of co-creation. The values of collaboration and salesperson's capabilities affect the value of co-creation, while the capability of the salesperson is not as a mediator instead of an independent variable.Keywords: Customer participation, Corporate Values, Collaboration Values, Co-Creation, Salesperson Capabilities
EFFECT MODERATING OF SALESPERSONS ON CO-CREATION VALUE Marlien, R.A; Rizal Rivai, Alimuddin; Soliha, Euis
Proceeding Fakultas Ekonomi 2017
Publisher : Proceeding Fakultas Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (583.205 KB)

Abstract

The life insurance industry plays a role in mobilizing and increasing the accumulation of public funds, through savings and investment funds. Besides, it also regulates, allocates manage risk by maintaining the level of liquidity to face the uncertainty later on. The basic concept in this research is departed from the relationship between marketing and services marketing. The concept of collaboration is an extension of the above concept. This study aims to build collaboration as an antecedent of co-creation value. The capacity of salesperson is as a moderating variable in the relationship between customer participation and co-creation value. A set of hypotheses are built to analyze the effect of antecedents on co-creation values. The findings of this study found that customer participation and corporate values have no effect on the value of co-creation. The values of collaboration and salesperson's capabilities affect the value of co-creation, while the capability of the salesperson is not as a mediator instead of an independent variable.Keywords: Customer participation, Corporate Values, Collaboration Values, Co-Creation, Salesperson Capabilities
Co-Authors 08.05.51.0007 Valensia Yukke Vergiana 08.05.51.0050 Ria Arnisya Handayani 08.35.02.0730 Rachmah Sinta 08.3502.0736 Rizky Nur Latifah 12.05.51.0016 Risti Bunga Pertiwi, 12.05.51.0016 Anggun Kusumaningtyas, 14.05.51.0151 Anjani, Rahma Aprilia Aquinia, Ajeng Asyahra, Anissa Aulia, Qisma Cindyana Nanda Saputri Destiyawan Rizki Nugroho, 13.05.51.0184 Destiyawan Rizki Nugroho, 13.05.51.0184 Dhika Septiawan, 13.05.51.0228 Dhika Septiawan, 13.05.51.0228 Endah Mudjiasih Endang Tjahjaningsih Erlin Setiani Prastiwi Euis Soliha Fibrian, Latifah Amanda Firnandes, Devi H. Mustthofa, H. Harmadi, Desya Natalia Kurniasari, Risna Kusumajaya, Robby Andika Lie Liana . Lina Kristan Purnawanti Marlien Marlien Marlien, R. A. Maulida Wati, 15.05.51.0376 Mukti, Manggala Aji Musthofa Musthofa Nisaul Maulidah, 14.05.52.0124 Novizal, Guntur Pilia Kristi Andini Rizkia Putri, 13.05.51.0207 Rizkia Putri, 13.05.51.0207 Saripudin, Ruslan Selly Ana Stefani Teguh H Prayitno, Teguh Theresia Advenia W. R, 14.05.52.0058 Tina Kristianti, 15.05.51.0299 Tommy Trio Herlambang, 14.05.51.0049 Trisno Utomo Wahyudi Wahyudi