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STRATEGI PENGEMBANGAN WISATA HALAL KOTA BOGOR DENGAN MENGOPTIMALKAN INDUSTRI KREATIF Hariani, Dina; Dinitri, Seruni
JURNAL SYARIKAH : JURNAL EKONOMI ISLAM Vol. 6 No. 2 (2020): Jurnal Syarikah
Publisher : Program Studi Ekonomi Islam FEI UNIDA Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30997/jsei.v6i2.2234

Abstract

Penelitian ini bertujuan untuk mengetahui potensi wisata halal yang ada di kota Bogor, dan mencari strategi pengembangan industri kreatif yang bisa digunakan dalam pengembangan wisata halal di kota Bogor terutama di kawasan Bangbarung. Penelitian ini menggunakan analisis deskriptif kuantitatif, kualitatif, dan tehnik analisis yang digunakan adalah analisis SWOT.  Hasil penelitian menunjukan kawasan Bangbarung siap menjadi kawasan wisata halal di Bogor. Kawasan Bangbarung didukung dengan beberapa industri kreatif seperti kuliner, fesyen dan spa yang sudah mengikuti persyaratan pariwisata Halal seperti ketersediaan Logo atau sertifikasi Halal, ketersediaan ruang sholat dan wudhu, toilet yang bersih, pakaian pelayan yang sesuai  Strategi untuk pengembangan produk di daerah Bangbarung masuk ke dalam kesadaran untuk menjaga dan mempertahankan. Meskipun daerah Bangbarung siap menjadi tujuan wisata halal di Bogor tetapi masih membutuhkan dukungan dari pemerintah daerah untuk sertifikasi halal karena masih ada restoran dan tempat makan di daerah itu yang tidak memiliki sertifikasi halal atau logo dan membuat paket wisata halal untuk menambah jumlah wisatawan muslim ke daerah Bangbarung. Peran masyarakat juga penting untuk menjaga dan mempertahankan pengembangan pariwisata halal di daerah Bangbarung. Kata Kunci: Wisata Halal, Bogor, Industri Kreatif 
THE RELATIONSHIP BETWEEN MARKETING MIX AND JBOUND VISITORS’ DECISION MAKING Dina Hariani; Fadhil Hammadi
Jurnal Inovasi Penelitian Vol 2 No 7: Desember 2021
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jip.v2i7.1049

Abstract

Educational tourism is a new trend that is in demand by several tourists, especially by families, educational institutions, and others. Jbound Bogor is an educational tourism and family recreation located in the city of Bogor, West Java, Indonesia. The Covid-19 pandemic that hit the world, including Indonesia, caused huge losses in the tourism sector. JBound is one of the tourist attractions affected by the pandemic, the policy for large-scale social restrictions carried out by the Indonesian government during the pandemic limited the number of tourist visitors and caused domestic tourists to postpone their traveling plans. Managers of tourist attractions must find strategies to market their products or services to consumers/tourists to survive in the midst of the coronavirus pandemic. Jbound Bogor reopened its tourist area in November 2020. One of the optimizations carried out by jbound is to maximize the marketing mix strategies including product, price, promotion, and place. This study uses a quantitative approach which is carried out through data collection at the object location using secondary data and primary data. This study aims to determine and explain the relationship or influence of product, price, promotion, and place on JBound visitor decision-making both partially and simultaneously. The sample analyzed was 100 respondents using non-probability sampling technique and purposive sampling method, namely tourists who have visited the Jbound Bogor. The research instrument used a questionnaire and was analyzed using multiple regression analysis. This research was conducted to determine which variables have an influence on decision-making. In this research, the independent variable used is product (X1), price (X2), promotion (X3), and place (X4) while the dependent variable is the visitors’ decision-making (Y). Based on the calculation of multiple linear regression analysis resulted in marketing mix has a significant influence both partially and simultaneously on visitor decision-making.
INDONESIAN MUSLIM WOMEN TOURIST: MOTIVATION AND NEEDS IN TOURIST DESTINATION Dina Hariani; Puput Dewi Anggraeni
Jurnal Ilmiah Hospitality Vol 11 No 1: Juni, 2022 (Sepcial Issue)
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jih.v11i1.1615

Abstract

Muslim women who travel continue to increase every year, whether solo traveling, with friends, or with family. As a Muslim, especially a woman, there are obligations that must be carried out when traveling. Muslim women must also be more careful when traveling because Islamophobia and discrimination against them still exist. A Muslim woman is obliged to perform worship 5 times a day, eat halal food, and maintain her appearance. Halal tourism is undoubtedly necessary to fulfill Muslim women's needs. This study aims to examine the typology, motivation, and needs of Indonesian Muslim women who travel. Indonesia is a vast country that is influenced by indigenous and foreign cultures, allowing for differences in typology, motivation, and needs between Indonesian Muslim women and Muslim women from other countries. A study published by Crescent Rating in 2019 has identified the following “key faith-based needs for Muslims travelers” including Halal food, prayer facilities, water-usage friendly washrooms, Ramadhan services, avoidance of non-Halal activities, recreational facilities, and services with privacy (gender segregation). This study also tries to answer whether the needs of Indonesian Muslim women tourists are in accordance with the study of Halal tourism by Cresent Rating. The method used in this study is a descriptive method with a quantitative approach. The data collection method used was convenience sampling of Indonesian Muslim Women tourists with various backgrounds with age at least 18 years old. This research is expected to help stakeholders to fulfill the needs of Indonesian female Muslim tourists during the post-Covid-19 pandemic.
FACTORS INFLUENCING INDONESIAN TOURIST TRAVELLING TO TURKEY DURING THE PANDEMIC Dina Hariani
Jurnal Ilmiah Hospitality Vol 10 No 1: Juni 2021
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jih.v10i1.555

Abstract

According to data from the UNWTO, Indonesians made around 11.7 million outbound departures in 2019. The growth in outbound travel in Indonesia was halted by the COVID-19 pandemic, which resulted in global travel restrictions. In June 2020, Turkey has announced a Safe Tourism Certification program, launched to coincide with the start of the 2020 summer season to increase the number of tourists. In July 2020, travel agencies in Indonesia started promoting Turkey tour packages. Since travel agents sold packages to Turkey, the number of Indonesian tourists going to Turkey during the pandemic has increased. This study explores the Turkey Safe Tourism program and factors that influence Indonesian tourists to travel during the pandemic. Using qualitative descriptive methods and for achieving the research objectives the data were collected from secondary sources; researches, journals, articles, and statistical reports. Primary data were collected through interviews and observations of tourists and travel agent guides who already went to Turkey during the pandemic. As the result of this study, Turkey is ready to welcome tourists. Indonesia tourists who came to visit Turkey felt safe because Turkey's conditions are quiet from tourists and health protocols are running well. Travel agencies in Indonesia sell Turkey tour packages because there is demand and purchase. A combination of pent-up wanderlust and lockdown fatigue is driving demand for international travel among Indonesian tourists. Factors that influenced Indonesian tourist travel to Turkey are security, cleanliness priorities, discounted prices, and flexibility.
PERKEMBANGAN AGEN PERJALANAN WISATA HALAL INDONESIA Hariani, Dina
Bogor Hospitality Journal Vol 8 No 1 (2024): Bogor Hospitality Journal
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Sekolah Tinggi Pariwisata Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55882/bhj.v8i1.125

Abstract

Halal tourism is a growing trend worldwide today. The development of Halal tourism in Indonesia can be seen, for example, in the numerous travel agencies offering Halal tour packages abroad. Muslim-majority destinations such as Uzbekistan, Turkey, Dubai, and Saudi Arabia are popular among Indonesian Muslim tourists. Additionally, non-Muslim countries like Japan, Korea, England, and European countries are also visited by Indonesian Muslim travelers. This study examines 10 Indonesian travel agencies that sell Halal tour packages. Through observation and literature review, it was found that travel agencies in Indonesia predominantly offer Halal tour packages abroad rather than domestically. These Halal tour packages typically include Halal food availability, maintained prayer times, and activities compliant with Islamic law. The countries visited by Indonesian Muslim tourists are also among the top destinations for Muslim travelers globally
Peluang dan Tantangan Dalam Mempersiapkan Desa Wisata Rintisan Menuju Pariwisata Berkelanjutan Yuviani Kusumawardhani; Kurniawan, Taufik; Hariani, Dina
Bogor Hospitality Journal Vol 9 No 1 (2025): Bogor Hospitality Journal
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Sekolah Tinggi Pariwisata Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55882/bhj.v9i1.139

Abstract

SDGs as a global agenda in development in various sectors is still a difficult phenomenon to do, especially in developing countries. Indonesia as a developing country is still experiencing obstacles, especially in the tourism sector. The Indonesian government continues to strive to develop sustainable tourism, one of which is through sustainable certification of tourist villages in Indonesia. Bogor Regency, in West Java Province, is one of the certified tourist villages. However, among other provinces, West Java province only has one certified tourist village located in Bogor District. Other provinces have at least two certified tourist villages.The slow development of tourism villages in Bogor Regency is partly due to the lack of support from stakeholders. Based on this, this study aims to examine more deeply the challenges and opportunities in shaping sustainable tourism villages in Bogor District. This research is exploratory in nature, and the researcher used a qualitative approach based on phenomenology to explore in-depth information related to challenges and opportunities from 11 resource persons who are stakeholders of tourist villages in Bogor Regency. Finally, this research provides an overview of the challenges and opportunities in developing tourism villages in Bogor Regency, so that it will be easier to take preventive action to develop tourism villages towards the principle of sustainability.
Eksplorasi Pengaruh Film Kimi no Nawa Terhadap Minat Berkunjung Wisatawan Indonesia Untuk Berkunjung ke Jepang Logenie Salwas Sabina; Hariani, Dina
Bogor Hospitality Journal Vol 9 No 1 (2025): Bogor Hospitality Journal
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Sekolah Tinggi Pariwisata Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55882/bhj.v9i1.162

Abstract

With the advancement of technology, one of the newest methods of promoting tourism is through the use of movies. However, in Indonesia, tourism promotion using films is still not widely used. Kimi no Nawa film was first released in Japan in 2016. Kimi no Nawa film uses real locations in Japan and makes these locations the background of the film. As a result, more people visit the places that serve as the backdrop for the Kimi no Nawa movie. This study uses a quantitative methodology with the aim of determining effect film tourism of Kimi no Nawa film on Indonesian tourist interest in visiting Japan. Data analysis utilizes a questionnaire processed with the help of SPSS version 25. The researcher managed to get 160 respondents. The results of the t-statistic test show a value of 0.000 < 0.05, which means that there is a positive effect from film tourism of Kimi no Nawa film to Indonesian tourist interest in visiting Japan.. The film tourism variable is considered to influence the tourist interest variable by 45.7%, which can be interpreted as having a significant effect
INCREASING INNOVATION AND HYGIENE OF CULINARY OFFERINGS IN THE IMPLEMENTATION OF TOURISM DESTINATION ACTIVITIES IN BOGOR REGENCY Rahmaniyah Utami, Nisa; Hariani, Dina
Abdi Dosen : Jurnal Pengabdian Pada Masyarakat Vol. 7 No. 1 (2023): MARET
Publisher : LPPM Univ. Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/abdidos.v7i1.1696

Abstract

The Bogor district government is aggressively increasing the need for workers in the tourism sector. One of the activities is by providing training to tourism sector workers in the Bogor district. This activity was sourced from the Republic of Indonesia's Non-Physical Special Allocation Fund (DAK) for the 2022 Fiscal Year. The Bogor Regency Culture and Tourism Office held Training on Increasing Innovation and Hygiene Culinary Serving in Tourism Destinations at Taman Bukit Palem Resort, Pancawati, Bogor Regency. The training participants consisted of 36 participants who worked in the tourism sector such as cafes, hotels, restaurants, and resorts in the Bogor district. The implementation of these activities is in the form of training on creativity and innovation by involving the participation of tourism sector workers.
TRAINING ON PRODUCT DEVELOPMENT AND BRANDING STRATEGY FOR KAMPUNG MANDIRI SUSU SAPI PERAH Hariani, Dina; Rahardian, Wildan Rizky; Utami, Indri Putri; Rahmaniyah, Nisa
Abdi Dosen : Jurnal Pengabdian Pada Masyarakat Vol. 8 No. 4 (2024): DESEMBER
Publisher : LPPM Univ. Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/abdidos.v8i4.2513

Abstract

Bogor City has the potential for natural, cultural, and culinary tourism, including Thematic Tourism Villages. One of the villages that has the potential to be developed as a tourist destination in Bogor City is Kampung Mandiri, located in Kebon Pedes, Tanah Sareal District, which features a dairy farm in the middle of the city. This village is easily accessible from Bogor and Jakarta, with its main economy coming from livestock and culinary businesses. The community service activities aim to enhance the skills of farmers and brand Kampung Mandiri. The first training conducted was on Developing Dairy-Based Products, and the second was on Branding Strategies for Kampung Mandiri. These trainings were based on prior observations that the community in Kampung Mandiri lacked product variety and understanding of the importance of branding. As a result of the first training, participants learned to create dairy products such as dairy nuggets, milk candies, and milk mochi. In the second training on branding, Kampung Mandiri will use the logo KAMPUSS (Kampung Mandiri Susu Sapi Perah) as its identity and create an Instagram account for branding purposes. The training has proven to enhance the skills of farmers, members of the PKK (Family Welfare Program), and MSMEs in Kampung Mandiri, based on the results of pre-tests and post-tests conducted after the training.
Sistem Pendukung Pariwisata Berkelanjutan yang Cerdas Menggunakan Metode AHP Sebagai Rekomendasi Pembangunan Desa Wisata Berkelanjutan Kusumawardhani, Yuviani; Kurniawan, Taufik; Hariani, Dina
Jurnal Ilmiah Pariwisata Vol 29 No 3 (2024): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v29i3.1830

Abstract

SSustainable tourism in Indonesia is needed to see the high environmental degradation so that the worst impact causes a decrease in quality, especially in natural tourist destinations in rural areas. The government has made various efforts to implement sustainable tourism, one of which is through the sustainable tourism village certification programme. Currently, only 0.21% of tourist villages have been successfully certified. One of them is West Java Province, which only has 1 certified tourist village, namely Batulayang tourist village in Bogor Regency. Bogor Regency has the largest percentage of pilot tourism villages, which is 12.6% compared to other regions in West Java. This gap is an indication that there is an urgency to conduct deeper research related to the problem of uneven sustainable tourism in the tourist village of Bogor Regency. The purpose of this research is to build a tourism system through a digital platform (smart sustainable tourism) to make it easier for tourism village stakeholders to know and measure the priority of which indicators or indices for improvement so that in the future a sustainable tourism village will be created through appropriate technology. This research method uses a quantitative approach carried out using AHP (Analysis Hieararchy Process) with delphi method. The approach is carried out in order to determine the weight on each indicator that becomes the benchmark for sustainability in tourist villages. Keywords: communication, tour guide, tourist satisfaction, interaction