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All Journal Jurnal YIN YANG Jurnal KOMUNIKA Jurnal INSANIA Al-Ulum Farabi ISLAMICA: Jurnal Studi Keislaman Ilmu Dakwah: Academic Journal for Homiletic Studies Jurnal Riset Mahasiswa Dakwah dan Komunikasi (JRMDK) Jurnal Riset Jurnalistik dan Media Digital Hujjah: Jurnal Ilmiah Komunikasi dan Penyiaran Islam Da'watuna: Journal of Communication and Islamic Broadcasting
Aris Saefulloh
IAIN Sultan Amai Gorontalo
Religion Arts Humanities Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Library & Information Science Social Sciences Other

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KOMODIFIKASI ISLAM DALAM DAKWAH DIGITAL: TELAAH KRITIS PERSPEKTIF INDUSTRI BUDAYA Ramdani, Diki; Harianto, Sugeng Dwi; Saefulloh, Aris
Jurnal Riset Mahasiswa Dakwah dan Komunikasi Vol 7, No 2 (2025)
Publisher : Universitas Islam Negeri Sultan Syarif Kasim Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24014/jrmdk.v7i2.36840

Abstract

Penelitian ini mengkaji komodifikasi Islam dalam dakwah digital melalui perspektif teori industri budaya Frankfurt, khususnya gagasan Adorno dan Horkheimer mengenai standar, reproduksi, dan logika pasar dalam produksi budaya. Menggunakan metode studi pustaka (library research), artikel ini menganalisis literatur akademik mengenai dakwah digital, ekonomi media, dan komodifikasi agama. Hasil kajian menunjukkan bahwa dakwah digital telah bergeser dari orientasi spiritual menuju praktik berbasis pasar, di mana nilai-nilai Islam dikemas sebagai produk yang dapat dikonsumsi secara massal. Dakwah menjadi bagian dari sistem produksi kapitalistik yang menstandarkan pesan, menyederhanakan nilai-nilai keagamaan, dan mengutamakan daya tarik komersial. Meskipun demikian, aspek resistensi terhadap komodifikasi dan implikasi spiritual jangka panjang masih minim dieksplorasi. Studi ini berkontribusi dalam memperkaya kritik terhadap praktik dakwah digital sebagai bentuk budaya industri dan menawarkan refleksi kritis atas penyebaran agama di era ekonomi media.
Islam di Layar Kaca Global: Studi Komparatif Narasi Dakwah Televisi di Indonesia dan Mesir Abiyyu, Livyo Faiq; Khasanah, Eva Lutfiati; Saefulloh, Aris
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 5 No. 4 (2025): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v5i4.8773

Abstract

This study explores the dynamics of Islamic broadcasting in the digital era through a comparative analysis of Islamic television in Indonesia and Egypt. Using a qualitative approach based on literature review and media content analysis, the research highlights how socio-political variables, media regulations, and religious authority shape da'wah strategies, broadcast narratives, and responses to digital disruption in both countries. The findings reveal that in Indonesia, a relatively open democratic climate and the diversity of religious actors have encouraged the emergence of Islamic television that is communicative, innovative, and responsive to digital media. In contrast, in Egypt, Islamic broadcasting operates within a more centralized system tightly controlled by the state and official religious institutions, tending to maintain conservative broadcasting patterns despite beginning to adopt digital formats. This comparison underscores that Islamic broadcasting is not merely a religious phenomenon, but also a reflection of the configuration of power and media policies in each country. This study contributes conceptually to the understanding of the relationship between digital da'wah, media politics, and cross-cultural religious configurations.
TIPOLOGI UMAT ISLAM DI BUMI NGAPAK: TIPOLOGI UMAT ISLAM DI BUMI NGAPAK (Kajian Fenomenologi Umat Islam di Purwokerto) Saefulloh, Aris; Muhajarah, Kurnia; Macpal, Sunandar
Farabi Vol 22 No 1 (2025): Farabi
Publisher : LPPM IAIN Sultan Amai Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30603/jf.v22i1.3299

Abstract

Purwokerto is known as a city with a distinct cultural identity. Nicknamed the “Ngapak City,” it is characterized by the straightforward and unpretentious dialect of its people, reflecting an open and egalitarian social character. The acculturation between Islam and local culture in this region has given rise to a unique expression of religiosity. Islam did not arrive as a dominating force seeking to replace existing traditions but rather merged harmoniously with long-standing local values. This study aims to explore the dynamics of Islam in Purwokerto using a phenomenological approach to understand religious practices in a deep and holistic manner. The findings reveal that Islam has become an integral part of daily life, evolving through a process of acculturation that fosters diverse yet respectful expressions of faith. At least five typologies of Islamic expression can be identified: Kejawen Islam, Kampung Islam, Sufi Islam (Tarekat), Moderate Islam, and Puritan Islam. This diversity reflects a dynamic and pluralistic face of Islam, yet one that remains harmonious. These typologies represent a contextualized, grounded, and culturally rooted form of Islam in the Ngapak City.
ANALISIS SEMIOTIKA ROLAND BARTHES DALAM IKLAN SHOPEE PAYLATER (BUDAYA KONSUMTIVISME DARI PERSPEKTIF KOMUNIKASI ISLAM) Ersa Balqis, Mardiani; Saefulloh, Aris; Warto
Hujjah: Jurnal Ilmiah Komunikasi dan Penyiaran Islam Vol. 9 No. 2 (2025): Hujjah: Jurnal Ilmiah Komunikasi dan Penyiaran Islam
Publisher : Universitas Nahdlatul Ulama Al Ghazali Cilacap

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52802/hjh.v9i2.1853

Abstract

Abstract Consumerist culture in the digital era has been further reinforced through marketing strategies that employ financial technologies, including paylater services. One such example is the Shopee PayLater advertisement, which constructs excessive consumption as a normal aspect of modern lifestyle. This phenomenon becomes problematic from the perspective of Islamic communication, as it contradicts the principles of moderation, responsibility, and justice. This study aims to critique the consumerist ideology reproduced by the Shopee PayLater advertisement through an analysis of its denotative, connotative, and mythological meanings embedded within its visual and verbal messages. Employing a qualitative descriptive method, this study utilizes Roland Barthes' semiotic analysis and John Fiske’s theory of popular culture to interpret the visual symbols and messages represented in the advertisement. Data were collected through in-depth observation of the advertisement content and a review of literature related to consumerist ideology and Islamic communication. The analysis reveals that the advertisement normalizes indebtedness and the purchase of non-essential goods as expressions of identity and freedom. This reinforces the hegemony of digital capitalism while undermining Islamic ethical and spiritual values. Therefore, this study asserts that Shopee PayLater promotes a consumerist culture that is spiritually and socially problematic, underscoring the need for ideological critique grounded in Islamic communication principles to foster critical awareness within society. Keywords: Islamic Communication, Digital Cinsumerism, Shopee PayLater, Semiotics Abstrak Budaya konsumtif di era digital semakin menguat melalui strategi pemasaran yang memanfaatkan teknologi finansial, termasuk layanan paylater. Salah satu contohnya adalah iklan Shopee PayLater yang mengonstruksi praktik konsumsi berlebihan sebagai gaya hidup modern yang normal. Fenomena ini menjadi problematik dalam perspektif komunikasi Islam karena bertentangan dengan ajaran kesederhanaan, tanggung jawab, dan keadilan. Penelitian ini bertujuan untuk mengkritisi ideologi konsumtif yang direproduksi oleh iklan Shopee PayLater melalui analisis makna denotatif, konotatif, dan mitos yang dibangun dalam pesan visual dan verbalnya. Penelitian ini menggunakan metode desktiptif kualitatif dengan analisis semiotika Roland Barthes dan teori budaya populer John Fiske untuk menafsirkan makna visual, simbol, serta pesan yang direpresentasikan dalam iklan. Data dikumpulkan melalui pengamatan mendalam terhadap konten iklan dan literatur terkait ideologi konsumerisme dan komunikasi Islam. Hasil analisis menunjukkan bahwa iklan tersebut menormalisasi perilaku berutang dan membeli barang tidak esensial sebagai ekspresi identitas dan kebebasan. Hal ini memperkuat hegemoni kapitalisme digital dan melemahkan nilai spiritual dan etika Islam. Oleh karena itu, penelitian ini menegaskan bahwa Shopee PayLater mempromosikan budaya konsumtif yang problematis secara spiritual dan sosial, sehingga diperlukan kritik ideologis berbasis komunikasi Islam untuk membangun kesadaran kritis masyarakat. Kata Kunci: Komunikasi Islam, Budaya Konsumtif, ShopeePayLater, Semiotika
KONSTRUKSI SOSIAL DAN KEADILAN GENDER DALAM FENOMENA ELDEST DAUGHTER SYNDROME (EDS): KAJIAN PERSPEKTIF FEMINISME ISLAM Yusyifa Awwalina, Asri; Saefulloh, Aris
Hujjah: Jurnal Ilmiah Komunikasi dan Penyiaran Islam Vol. 9 No. 2 (2025): Hujjah: Jurnal Ilmiah Komunikasi dan Penyiaran Islam
Publisher : Universitas Nahdlatul Ulama Al Ghazali Cilacap

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52802/hjh.v9i2.1863

Abstract

Abstract Eldest Daughter Syndrome (EDS is a phenomenon that describes the emotional burden and excessive responsibility often felt and borne by the first daughter in a family. This study aims to explore the EDS phenomenon through two perspectives, namely Alfred Adler's birth order theory and how this phenomenon is viewed through the perspective of Islamic feminism, which refers to the principle of gender equality in the Qur'an. The results of the exploration show that the EDS phenomenon is in line with the typology of firstborn children in the birth order theory proposed by Alfred Adler. However, when referring to verses in the Qur'an, this study argues that the EDS phenomenon arises due to socio-cultural constructs, including families that place unbalanced role expectations on firstborn daughters, which contradicts the Qur'anic text that upholds the values of justice and compassion. This study emphasizes the importance of reinterpreting values within the family to align with the Islamic principle of justice, which frees women from gender-based structural burdens. Keywords: Eldest Daughter Syndrome, Birth Order, Gender, Feminism, Islamic Perspektif Abstrak Eldest Daughter Syndrome (EDS) merupakan sebuah fenomena yang menggambarkan beban emosional dan tanggung jawab berlebih yang seringkali dirasakan dan dipikul oleh anak perempuan pertama dalam keluarga. Penelitian ini bertujuan untuk mengeksplorasi fenomena EDS melalui dua perspektif, yakni teori urutan kelahiran Alfred Adler dan bagaimana fenomena ini dilihat melalui perspektif feminisme Islam yang merujuk pada prinsip keadilan gender di dalam Al-Qur’an. Hasil eksplorasi menunjukkan bahwa fenomena EDS ini selaras dengan tipologi anak sulung dalam teori urutan kelahiran yang dikemukakan oleh Alfred Adler. Namun apabila merujuk pada ayat Al-Qur’an, penelitian ini berargumen bahwa fenomena EDS ini muncul disebabkan konstruksi sosial budaya termasuk keluarga yang menempatkan ekspektasi peran yang tidak seimbang bagi anak perempuan pertama, dan hal tersebut bertolak belakang dengan teks Al-Qur’an yang menjunjung tinggi nilai keadilan dan kasih sayang. Penelitian ini menegaskan pentingnya reinterpretasi nilai dalam keluarga agar selaras dengan prinsip keadilan Islam yang membebaskan perempuan dari beban struktural berbasis gender Kata kunci: Eldest Daughter Syndrome, Urutan Kelahiran, Gender, Feminisme, Perspektif Islam
Co-Authors Abiyyu, Livyo Faiq Ansoriah, Sitti Ersa Balqis, Mardiani Harianto, Sugeng Dwi Khasanah, Eva Lutfiati Macpal, Sunandar Malik, Ahmed Abdul Muhajarah, Kurnia Ramdani, Diki Warto Yusyifa Awwalina, Asri Zakiyyatunnisa, Nida Nadia