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All Journal Jurnal YIN YANG Jurnal KOMUNIKA Jurnal INSANIA Al-Ulum Farabi ISLAMICA: Jurnal Studi Keislaman Ilmu Dakwah: Academic Journal for Homiletic Studies Jurnal Riset Mahasiswa Dakwah dan Komunikasi (JRMDK) Jurnal Riset Jurnalistik dan Media Digital Da'watuna: Journal of Communication and Islamic Broadcasting
Aris Saefulloh
IAIN Sultan Amai Gorontalo
Religion Arts Humanities Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Library & Information Science Social Sciences Other

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KOMODIFIKASI ISLAM DALAM DAKWAH DIGITAL: TELAAH KRITIS PERSPEKTIF INDUSTRI BUDAYA Ramdani, Diki; Harianto, Sugeng Dwi; Saefulloh, Aris
Jurnal Riset Mahasiswa Dakwah dan Komunikasi Vol 7, No 2 (2025)
Publisher : Universitas Islam Negeri Sultan Syarif Kasim Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24014/jrmdk.v7i2.36840

Abstract

Penelitian ini mengkaji komodifikasi Islam dalam dakwah digital melalui perspektif teori industri budaya Frankfurt, khususnya gagasan Adorno dan Horkheimer mengenai standar, reproduksi, dan logika pasar dalam produksi budaya. Menggunakan metode studi pustaka (library research), artikel ini menganalisis literatur akademik mengenai dakwah digital, ekonomi media, dan komodifikasi agama. Hasil kajian menunjukkan bahwa dakwah digital telah bergeser dari orientasi spiritual menuju praktik berbasis pasar, di mana nilai-nilai Islam dikemas sebagai produk yang dapat dikonsumsi secara massal. Dakwah menjadi bagian dari sistem produksi kapitalistik yang menstandarkan pesan, menyederhanakan nilai-nilai keagamaan, dan mengutamakan daya tarik komersial. Meskipun demikian, aspek resistensi terhadap komodifikasi dan implikasi spiritual jangka panjang masih minim dieksplorasi. Studi ini berkontribusi dalam memperkaya kritik terhadap praktik dakwah digital sebagai bentuk budaya industri dan menawarkan refleksi kritis atas penyebaran agama di era ekonomi media.
Islam di Layar Kaca Global: Studi Komparatif Narasi Dakwah Televisi di Indonesia dan Mesir Abiyyu, Livyo Faiq; Khasanah, Eva Lutfiati; Saefulloh, Aris
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 5 No. 4 (2025): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v5i4.8773

Abstract

This study explores the dynamics of Islamic broadcasting in the digital era through a comparative analysis of Islamic television in Indonesia and Egypt. Using a qualitative approach based on literature review and media content analysis, the research highlights how socio-political variables, media regulations, and religious authority shape da'wah strategies, broadcast narratives, and responses to digital disruption in both countries. The findings reveal that in Indonesia, a relatively open democratic climate and the diversity of religious actors have encouraged the emergence of Islamic television that is communicative, innovative, and responsive to digital media. In contrast, in Egypt, Islamic broadcasting operates within a more centralized system tightly controlled by the state and official religious institutions, tending to maintain conservative broadcasting patterns despite beginning to adopt digital formats. This comparison underscores that Islamic broadcasting is not merely a religious phenomenon, but also a reflection of the configuration of power and media policies in each country. This study contributes conceptually to the understanding of the relationship between digital da'wah, media politics, and cross-cultural religious configurations.
TIPOLOGI UMAT ISLAM DI BUMI NGAPAK: TIPOLOGI UMAT ISLAM DI BUMI NGAPAK (Kajian Fenomenologi Umat Islam di Purwokerto) Saefulloh, Aris; Muhajarah, Kurnia; Macpal, Sunandar
Farabi Vol 22 No 1 (2025): Farabi
Publisher : LPPM IAIN Sultan Amai Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30603/jf.v22i1.3299

Abstract

Purwokerto is known as a city with a distinct cultural identity. Nicknamed the “Ngapak City,” it is characterized by the straightforward and unpretentious dialect of its people, reflecting an open and egalitarian social character. The acculturation between Islam and local culture in this region has given rise to a unique expression of religiosity. Islam did not arrive as a dominating force seeking to replace existing traditions but rather merged harmoniously with long-standing local values. This study aims to explore the dynamics of Islam in Purwokerto using a phenomenological approach to understand religious practices in a deep and holistic manner. The findings reveal that Islam has become an integral part of daily life, evolving through a process of acculturation that fosters diverse yet respectful expressions of faith. At least five typologies of Islamic expression can be identified: Kejawen Islam, Kampung Islam, Sufi Islam (Tarekat), Moderate Islam, and Puritan Islam. This diversity reflects a dynamic and pluralistic face of Islam, yet one that remains harmonious. These typologies represent a contextualized, grounded, and culturally rooted form of Islam in the Ngapak City.
Co-Authors Abiyyu, Livyo Faiq Ansoriah, Sitti Harianto, Sugeng Dwi Khasanah, Eva Lutfiati Macpal, Sunandar Malik, Ahmed Abdul Muhajarah, Kurnia Ramdani, Diki Zakiyyatunnisa, Nida Nadia