Article Per Year (5 Year)
p-Index From 2021 - 2026
1.259
P-Index
This Author published in this journals
All Journal Ilmiah Manajemen Bisnis JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) Media Mahardhika YUME : Journal of Management Jurnal Entrepreneur dan Entrepreneurship Airlangga Journal of Innovation Management Journal of Accounting, Entrepreneurship and Financial Technology (JAEF) Journal of Artificial Intelligence and Digital Business Jurnal Ekonomi, Manajemen, Akuntansi Global Art Creativity Conference
Evi Thelia Sari
Dosen STIE Mahardhika Surabaya, Indonesia
Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Health Professions Social Sciences Other

Published : 11 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 11 Documents
Search

 1   2 
Beyond Flexibility: Management Innovation and Algorithmic Control in the Gig Economy Era Purba, Mercidominick Fidelius Conrad Menachem; Sari, Evi Thelia; Purba, Lasman Parulian
Airlangga Journal of Innovation Management Vol. 7 No. 1 (2026): Airlangga Journal of Innovation Management
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/ajim.v7i1.86884

Abstract

The gig economy is growing rapidly and is creating new challenges for those responsible for managing workers. The expansion of digital platforms and technological systems has significantly influenced how work is organized and managed in modern labor markets. This study aims to examine how the gig economy affects the management of workers and to understand how technological systems influence human resource management practices. This study aims to examine how the gig economy affects the management of workers and to understand how technological systems influence human resource practices. The results show that digital systems and algorithms are increasingly used to determine task allocation and worker management. These technological developments are significantly transforming the role of managers in the gig economy. The study also finds that gig economy experiences higher vulnerability due to limited legal protection compared to formal workers. The study reveals a paradox between the flexibility desired by workers and the job instability that accompanies gig work. This condition requires adaptive human resource management strategies. Strategic and regulatory updates are also needed to address the emerging challenges in the gig economy. The findings suggest that the HRM function needs to transform in order to manage boundary-less careers in the digital era. Furthermore, future research is recommended to explore the role of artificial intelligence in human resource management practices.
Co-Authors Anastasia Filiana Ismawati Anggraeni, Siti Asih Dwi Arianti, Dela Cliff Kohardinata Haliza, Siti Nur Inasa, Nasta Fedeta Darari Leonard Adrie Manafe Luky Patricia Widianingsih Malini, Andini Cahya Dwi Mashuri, M. Imam Purba, Lasman Parulian Purba, Mercidominick Fidelius Conrad Menachem Putri, Nadia Satya Reswanti, Ai Resa Safaat, Safaat Safitri, Risma Nur Stanley, Nicklaus Syahputra, Alfin Ramadhan Wahono, Nafa Agustin Yopy Junianto