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All Journal CEMARA Performance Dinar: Jurnal Ekonomi dan Keuangan Islam LENSA (Lentera Sains): Jurnal Pendidikan IPA Technomedia Journal Media Mahardhika Aptisi Transactions on Management Performance : Jurnal Bisnis dan Akuntansi ADI Bisnis Digital Interdisiplin (ABDI Jurnal) Jurnal Abdiraja International Journal of Education, Social Studies, And Management (IJESSM) BISMA (Bisnis dan Manajemen) Journal MISSY (Management and Business Strategy) Jurnal Informasi Pengabdian Masyarakat Journal of Management and Innovation Entrepreneurship (JMIE) Jurnal Garasi Buku dan Obrolan Keilmuan Jurnal Inovasi Pembelajaran Matematika (JIPM)
Sayyida Sayyida
Universitas Wiraraja
Religion Agriculture, Biological Sciences & Forestry Humanities Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Nursing Physics Public Health Social Sciences Other

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Journal : Aptisi Transactions on Management

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Phenomenon Of SMEs (Small and Medium Enterprises) and Community Mindset Sayyida, Sayyida; Alwiyah, Alwiyah
APTISI Transactions on Management (ATM) Vol 4 No 2 (2020): ATM (APTISI Transactions on Management)
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (278.219 KB) | DOI: 10.33050/atm.v4i2.1262

Abstract

Small and medium enterprises (SMEs) are the core of modern economic life that is very important for economic development in Indonesia, so the government seeks to empower SMEs. Bluto - Sumenep has many SMEs but is difficult to develop. This study aims to analyze the phenomenon of SMEs in Bluto related to the success of their business in relation to education, skills and funds. Questionnaires were used to obtain data from 100 entrepreneurs. The result of correlation analysis shows that there is no relationship between business success with education, skill and fund. This result proves the unique phenomenon of the mindset of the Bluto people who consider that "being an employee is the main one, and the certificate is more important than the skill." The duties of society and government change the mindset of the Bluto people through approach and socialization.
The Impact of the Covid-19 Pandemic on Retail Consumer Behavior Sayyida, Sayyida; Hartini, Sri; Gunawan, Sri; Husin, Syarief Nur
APTISI Transactions on Management (ATM) Vol 5 No 1 (2021): ATM (APTISI Transactions on Management: January)
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/atm.v5i1.1497

Abstract

The COVID-19 pandemic that occurred throughout 2020 has an impact on economic sector. Consumers tend to use online channels to reduce face-to-face contact with marketers or other consumers. On the other hand, the consumer's need to see, touch and feel a product directly is only available in physical stores. This study aims to analyze the impact of the COVID-19 pandemic on retail consumer behavior. This study uses quantitative methods with secondary data sources obtained from several countries including the United States, England, Germany, France, Canada and Latin America. The results show that the shopping trends during the COVID-19 pandemic are webrooming and pure online shopping. Retail sales data in these countries shows that retail sales in physical stores exceed 70% of total retail sales and retail e-commerce sales are less than 30% of total retail sales. This research is expected to be useful for marketers in improving retail marketing strategies during the COVID-19 pandemic
Co-Authors Abolfazl Tajik Adi Soeprijanto Alwiyah Alwiyah Anik Anekawati Apriliasari, Dwi Atfalina Unsa Hidayatin Bambang Hermanto Bhandari, Hari Bahadur Dhungana, Gokul Dina Wardana Dwi Ratmawati Edy Sugianto Febriyanti, Dewi Fendy Suhariadi Fredy Kurniawan Harus Laksana Guntur Husin, Syarief Nur Ika Fatmawati Pramasari Ika Wahidawati Imam Abadi Isdiantoni Isdiantoni Isnaini, Nur Hidayah Iwang Suwangsih Maghfiratul Azizah Mahdaly, Alwiyah Mahendra Wardhana, Mahendra Minggani, Fitriana Moh. Kurdi Nindria Untarini Nurdody Zakki Nuzulul Fatimah Po Abas Sunarya Sanju Kumar Singh Selvi Marcellia Shah, Yogendra Prasad Sri Gunawan Sri Hartini Yesi Aprilatul Marisa