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PENGARUH PELATIHAN DAN MOTIVASI KERJA TERHADAP KINERJA KARYAWAN PADA PT. BRINGIN GIGANTARA Jeffry H. Sinaulan; Fitryan Gofifah Fitroh
Jurnal Perspektif Manajerial dan Kewirausahaan (JPMK) Vol 2 No 1 (2021): Jurnal Perspektif Manajerial dan Kewirausahaan (JPMK)
Publisher : Fakultas Bisnis dan Ilmu Sosial Universitas Dian Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (823.692 KB) | DOI: 10.59832/jpmk.v2i1.102

Abstract

Penelitian ini dibuat bertujuan untuk mengetahui pengaruh pelatihan dan motivasi kerja terhadap kinerja karyawan pada PT. Bringin Gigantara. Penelitan inimenggunakan sampel sebanyak 60 responden dan pengumpulan data menggunakan metode kuisioner dan diuji dengan metode analisis data secara komputerisasi SPSS 24. Hasil penelitian ini terbukti dengan pengujian hipotesis yaitu: Uji T untuk menguji dengan membandingkan t hitung dengan t tabel atau dengan melihat kolom signifikan pada masing- masing t hitung. Sedangkan Uji F untuk menguji apabila variabel bebas secara simultan mempunyai pengaruh yang signifikan atau tidak signifikan dengan variabel terikat. Uji T untuk variabel pelatihan (X 1 ) diperoleh t hitung = 3.821 dengan nilai signifikan sebesar (3.821 > 1,671) dan untuk variabel motivasi (X 2 ) diperoleh t hitung = 5.140 dengan nilai signifikan sebesar (5.140 > 1,671)) maka Ho ditolak sehingga Ha yang berpengaruh signifikan pelatihan dan motivasi terhadap kinerja karyawan diterima. Uji F pengujian hipotesis secara simultan diperoleh F hitung = 49.108 dengan nilai signifikan sebesar (49.108. > 3.160) maka Ho ditolak. Dapat disimpulkan bahwa variabel pelatihan (X 1 ) dan motivasi (X 2 ) secara bersama-sama berpengaruh secara signifikan terhadap variabel kinerja (Y 1 ). Kata Kunci: Pelatihan, Motivasi, Kinerja Karyawan
EFFECT OF WORK ENVIRONMENT AND COMMUNICATION ON EMPLOYEE PERFORMANCE AT PT ARYAN INDONESIA Jeffry H. Sinaulan; Hilda Aulia
Jurnal Perspektif Manajerial dan Kewirausahaan (JPMK) Vol 2 No 2 (2022): Jurnal Perspektif Manajerial dan Kewirausahaan (JPMK)
Publisher : Fakultas Bisnis dan Ilmu Sosial Universitas Dian Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (330.675 KB) | DOI: 10.59832/jpmk.v2i2.174

Abstract

Abstract: This study aims to determine, describe, and analyze the influence of the work environment and communication on employee performance variables in a company. Either Simultaneously or Partially. The results showed that the work environment and communication variables had a significant effect on employee performance variables. Based on the t-test, the t-count value = 9.878 with a significance value of 0.000 <0.05 for the Work Environment Variable, and the t-count = 4.831 with a significance value of 0.001 <0.05 for the Communication Variable. The Work Environment Variable has a greater influence on Employee Performance with a Regression Coefficient of 0.844 compared to the Communication Variable of only 0.318. From the overall results of the study, it can be concluded that the Work Environment and Communication Variables have a significant influence on the Employee Performance Variables either Simultaneously or Partially. Keyword: Work Environment, Communication, Employee Performance
Learning Independence and Learning Motivation as Determinants of Increasing Students' Critical Thinking Ability in 21st Century Learning Dafid Ginting; Jeffry H. Sinaulan; Nurlelasari Ginting; Fredrik Warwer; Lukman Affandi; Ade Onny Siagian
Edumaspul: Jurnal Pendidikan Vol 7 No 1 (2023): Edumaspul: Jurnal Pendidikan
Publisher : Universitas Muhammadiyah Enrekang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33487/edumaspul.v7i1.5755

Abstract

This research is motivated by the importance of critical thinking skills. The purpose of this study was to examine and analyze learning independence and learning motivation as determinants of increasing students' critical thinking in 21st century learning. This study used a quantitative approach with a survey method. The sampling technique used purposive sampling of 100 students. The instruments used are tests and questionnaires. The data analysis technique used is the classical assumption, correlation analysis, and multiple linear regression analysis including hypothesis testing T test, F test and R2 test. 1) Learning independence has a positive and significant effect on students' critical thinking skills in 21st century learning, 2) Learning motivation has a positive and significant effect on students' critical thinking skills in 21st century learning, and 3) Learning independence and learning motivation have a positive effect and significant effect on students' critical thinking skills in 21st century learning. The findings of this study indicate the importance of independent learning and learning motivation in improving students' critical thinking skills.
THE ROLE OF DIGITAL MEDIA IN MARKETING TRANSFORMATION: A COMPARATIVE STUDY OF VARIOUS INDUSTRIES Rudianto; Ignatius Septo Pramesworo; Jeffry H. Sinaulan
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 1 No. 7 (2025): INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS (IJEFE)
Publisher : CV. Adiba Aisha Amira

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Abstract

This research explores the role of digital media in marketing transformation across various industries, focusing on how these technologies are transforming traditional marketing strategies into more dynamic and focused ones. Analyses were conducted on a comparative basis to understand the different adoption and implementation rates of digital media in sectors such as retail, entertainment, agriculture and manufacturing. Findings show that industries that are more directly connected to consumers, such as retail and entertainment, have been quicker to adopt digital solutions, while industries with more complex supply chains face greater challenges. The study confirms the importance of digital media in providing greater marketing flexibility and efficiency, and encourages companies to adapt and innovate to maintain competitiveness in the evolving digital economy.
MARKETING FUNCTION OPTIMISATION TO INCREASE ADDED VALUE AND COMPETITIVENESS OF PALM OIL PRODUCTS: A LITERATURE REVIEW ON THE INTEGRATION OF PURCHASING, SALES, TRANSPORTATION, STORAGE, FINANCING, RISK INSURANCE, QUALITY STANDARDISATION, CLASSIFICATION, AND MARKET INFORMATION Jeffry H. Sinaulan; Eka budi Yulianti; Sri Sugiarti
INJOSEDU: International Journal of Social and Education Vol. 2 No. 11 (2026): International Journal of Social and Education (INJOSEDU)
Publisher : Adisam Publisher

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Abstract

This study analyses the optimisation of marketing functions to enhance the added value and competitiveness of Indonesian palm oil products through the holistic integration of eight key functions: purchasing, sales, transportation, storage, financing, risk insurance, quality standardisation, classification, and market information. Using a systematic literature review approach, the study consists of two main discussions: (1) the integration of operational functions that reduce transaction costs by 20-30% through the synchronisation of digital supply chains; and (2) the integration of strategic functions that support national downstreaming with a multiplier effect of Rp 3.2 trillion per Rp 1 trillion investment through sharia KUR financing, parametric insurance, and ISPO certification. The findings confirm that current marketing fragmentation causes disparities in farmer margins of £47-305/kg of fresh fruit bunches and only 65% utilisation of palm oil mills, which can be addressed through an integrated ERP-IoT-blockchain platform. Strategically, this optimisation strengthens Indonesia's position as a 55-60% global palm oil producer, supports B40 biodiesel, and meets EUDR regulations for sustainable competitiveness until 2035
OPTIMISATION OF MARKETING AND LOGISTICS SYSTEMS AS A MEANS OF ENHANCING ECONOMIC VALUE AND SUSTAINABILITY IN THE PALM OIL INDUSTRY Jeffry H. Sinaulan; Eka budi Yulianti; Sri Sugiarti
INJOSEDU: International Journal of Social and Education Vol. 3 No. 1 (2026): International Journal of Social and Education (INJOSEDU)
Publisher : Adisam Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.19533309

Abstract

The palm oil industry is a strategic pillar of the Indonesian economy, making a significant contribution to Gross Domestic Product (GDP), exports and employment. However, the industry faces structural challenges in the form of a sub-optimal marketing system, a reliance on raw material exports, a negative image regarding sustainability, and logistical inefficiencies that increase distribution costs and reduce product quality. This study aims to examine strategies for optimising the marketing and logistics systems as an effort to enhance the economic value and sustainability of Indonesia’s palm oil industry. The method employed is a literature review using a descriptive qualitative approach. The research findings indicate that optimising the marketing system through the diversification of high-value derivative products (oleochemicals, biodiesel, oleofoods), strengthening sustainability certification (ISPO and RSPO), digitalising marketing (e-commerce and blockchain), and enhancing national branding can increase export value by up to 25–30 per cent and open access to premium markets. Meanwhile, optimising the logistics system through infrastructure modernisation (plantation roads, specialised ports), the integration of digital technology (Warehouse Management System, IoT, GPS tracking), the implementation of green logistics, and collaboration with state-owned logistics enterprises has the potential to reduce distribution costs by 25–30 per cent, maintain product quality, and lower the carbon footprint of the supply chain. Synergy between these two pillars creates a multiplier effect for enhancing global competitiveness, stabilising farmers’ prices, and ensuring environmental sustainability. This study recommends an integrated approach involving political commitment from the government through coherent cross-ministerial policies, sustainable investment from industry players, and inclusive multi-stakeholder collaboration to build an economical, sustainable, and inclusive palm oil industry for the welfare of the Indonesian people.