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All Journal Jurnal Dinamika Ekonomi dan Bisnis International Journal of Economics, Business and Accounting Research (IJEBAR) Al-Kharaj: Journal of Islamic Economic and Business Jurnal Ekonomi Efektif Khaira Ummah: Jurnal Pengabdian Kepada Masyarakat Jurnal Industrikrisna International Journal of Business and Quality Research
Sisno Riyoko
Unknown Affiliation
Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Mechanical Engineering Social Sciences Transportation

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STUDI PENENTU DAYA SAING TERHADAP INVESTASI PADA INDUSTRI MEBEL DI KABUPATEN JEPARA Sisno Riyoko
Jurnal Dinamika Ekonomi & Bisnis Vol 9, No 1 (2012)
Publisher : Universitas Islam Nahdlatul Ulama Jepara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34001/jdeb.v9i1.106

Abstract

AbstractThe study aims to find out, describing the identification and testing of the determinant of competitiveness to improve company performance and competitiveness to test the influence of investment. The results showed that the multilevel determinants of competitiveness include the future companies ability to provide product according to market need, company policies, vision and mission of the company, production process, price and design, product development, expects demand growth, professional, production machine, Cooperation with overseas, research funding sources, andcooperation withuniversities. Testing the hypothesis of the independent variable of competitiveness on the dependent variable of investment concluded that the Ha received.Based on the result of research that the main determinants affecting the competitiveness of the extent to which companies can meet the market demand based on consumer demand. For that companies must improve their performance in addition to these to support the competitiveness of the local government should make policies the support therealization of policy of competitiveness. Keywords: competitiveness, determinant of competitiveness, investment, furniture Abstrak Penelitian ini bertujuan untuk menemukan, mengidentifikasi dan menguji penentu daya saing untuk memperbaiki kinerja dan daya saing perusahaan dan menguji pengaruhnya pada investasi. Hasil penelitian memperlihatkan bahwa penentu daya saing meliputi kemampuan perusahaan menyediakan produk sesuai kebutuhan pasar, kebijakan perusahaan, visi dan misi perusahaan, proses produksi, harga dan desain, pengembangan produk, harapan pertumbuhan permintaan, tenaga ahli, mesin produksi, kerjasama dengan perusahaan luar negeri, sumber pendanaan untuk penelitian, dan kerjasama dengan lembaga pendukung (perguruan tinggi). Hasil pengujian hipotesis dari model regresi dengan variabel independen daya saing dan variabel dependen investasi memperlihatkan bahwa daya saing berpengaruh terhadap investasi. Berdasarkan hasil penelitian bahwa faktor utama penentu daya saing adalah kemampuan perusahaan memenuhi kebutuhan pasar, maka perusahaan harus selalu berusaha untuk mengikuti trend yang berkembang. Sedangkan pemerintah daerah harus membuat kebijakan untuk mendukung saya saing industri mebel.Kata kunci: daya saing, penentu daya saing, investasi, industri mebel
PkM Pendampingan UD. Sido Mulyo Untuk Penguatan Ekonomi Di Masa Pandemi Covid-19 Novita Fitriani; Lia Nurfiana; Iffa Anindyawati; R Hadapaningradja Kusumodestoni; Sarwido; Sisno Riyoko; Azzah Nor Laila; Gun Sudiryanto; Dias Prihatmoko
Khaira Ummah Vol. 1 No. 01 (2022): Khaira Ummah Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Islam Nahdlatul Ulama Jepara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (811.922 KB) | DOI: 10.34001/khairaummah.01012022-5

Abstract

UD chips business. Sido Mulyo is a chip business that has grown rapidly so that it can improve the economy of partners. UD. Sido Mulyo is one of the big chip agents in the Batealit sub-district. UD. Sido Mulyo produces various types of chips, which are distributed to consumers in various sizes and prices. The implementation method used by the KKN team in partnering with UD. Sido Mulyo, namely socialization, training, mentoring and evaluation. UD. Sido Mulyo provides an opportunity for people whose age is no longer productive to join their company, so that these people still get income to support their economy during this pandemic
Pengaruh Gaya Kepemimpinan Transformasional terhadap Kinerja dengan Mediasi Perilaku Berbagi Pengetahuan pada Bawaslu Kabupaten Jepara Ainul Mahfudh; Muhammad Anas Arba’ani; Sisno Riyoko; Samsul Arifin
Jurnal Ekonomi Efektif Vol. 6 No. 4 (2024): JURNAL EKONOMI EFEKTIF
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/JEE.v7i1.42816

Abstract

Penelitian ini bertujuan untuk menentukan gaya kepemimpinan tranformasional berdampak pada kinerja pegawai yang memanfaatkan mediasi budaya berbagi pengetahuan di Bawaslu Kabupaten Jepara. Penelitian ini memanfaatkan seluruh pegawai Bawaslu Kabupaten Jepara, yang berjumlah 361 orang, terdiri dari 20 pegawai Bawaslu Jepara, 156 panwascam dan staf, dan 185 panitia pengawas pemilihan desa dan kelurahan. Sample penelitian berjumlah 163 orang, karena dipilih menggunakan rumus slovin. Untuk menentukan konektivitas antar variabel independen-dependen dalam penelitian, model equation struktural-partial least square (SEM-PLS) digunakan untuk menganalisis data. Untuk menguji validitas dan reliabilitas kuisioner yang digunakan, Penelitian ini menggunakan analisis data linear berganda. Hasilnya menunjukkan bahwa kepemimpinan tranformasional tidak memengaruhi kinerja karyawan di Kantor Bawaslu Jepara. Selain itu, penelitian ini menunjukkan bahwa budaya berbagi pengetahuan, yang merupakan faktor yang signifikan dan positif untuk kinerja, memiliki dampak besar terhadap kinerja karyawan.
The Role Of Product Quality, Service Quality, And Social Engagement In Mediating The Influence Of Brand Image On Gen Z Purchase Decisions At Corner Nyonya Naili Rahma Yuliani; Sisno Riyoko; Mohamad Rifqy Roosdhani
Al-Kharaj: Journal of Islamic Economic and Business Vol. 8 No. 1 (2026): All articles in this issue include authors from 3 countries of origin (Indonesi
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v8i1.9083

Abstract

This study aims to analyze the influence of brand image on purchasing decisions mediated by product quality, service quality, and social media engagement among Generation Z at Corner Nyonya. Corner Nyonya is a contemporary culinary outlet that offers modern-style healthy food and drinks such as Vietnamese spring rolls, vegetable salads, coffee, and non-coffee drinks with distinctive Gen Z flavors, as well as processed banana and honey jackfruit snacks with various topping variants. The phenomenon of the rise of healthy lifestyle-based culinary businesses and social media trends encourages the need for marketing strategies that focus not only on products, but also on brand image and digital interactions with young consumers. This study uses a quantitative approach with the Partial Least Square-Structural Equation Modeling (PLS-SEM) method. Data were collected through an online questionnaire using a Likert scale of 1–10 from 110 Generation Z respondents who had purchased products at Corner Nyonya. The results show that brand image has a significant effect on product quality, service quality, and social media engagement, and indirectly influences purchasing decisions through these three mediating variables. These findings emphasize the importance of building a strong brand image, maintaining consistent product and service quality, and utilizing social media as an effective means of interaction to improve purchasing decisions in the younger generation consumer segment..
Relational Marketing Agility and Entrepreneurial Marketing in Tourism: A Conceptual Frameworks for Sustainable Competitive Advantage Sisno Riyoko
International Journal of Business and Quality Research Vol. 3 No. 04 (2025): October - December, International Journal of Business and Quality Research (IJ
Publisher : Citakonsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijbqr.v3i04.2678

Abstract

This conceptual paper develops an integrative model explaining how Relational Marketing Agility (RMA) operates as a mediating dynamic capability that strengthens the linkage between Entrepreneurial Marketing (EM) and Sustainable Competitive Advantage (SCA) in entrepreneurial tourism. Responding to increasingly dynamic tourism environments, shifting customer expectations, and intensified digital-based competition, this study synthesizes insights from Entrepreneurial Marketing, the Dynamic Capabilities View (DCV), relational capability, and agile marketing. Through systematic literature integration, RMA is conceptualized as a higher-order dynamic capability consisting of customer-sensing agility, relational adaptation agility, and rapid response capability. The proposed framework argues that RMA mediates the influence of EM on SCA by enabling tourism firms to identify relational opportunities, adjust engagement strategies, and respond swiftly to evolving customer needs. This model advances theoretical understanding by positioning RMA as a pivotal mechanism that transforms marketing innovativeness into long-term competitive strength within experience-driven tourism markets. As one of the earliest conceptual articulations of RMA in entrepreneurial tourism, the study contributes to dynamic capabilities literature and provides a foundation for future empirical research. It also offers strategic guidance for tourism SMEs aiming to enhance competitiveness through the development of agile relational capabilities
FROM READINESS TO RESULTS THE MEDIATING POWER OF DIGITAL MARKETING IN THE RELATIONSHIP BETWEEN SUSTAINABILITY AND SME PERFORMANCE Dhaula Patta Raya; Sisno Riyoko; Mohamad Rifqy Roosdhani
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 10 No specialissue (2026): Vol. 10, Special Issue, 2026
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v10ispecialissue.19414

Abstract

This study aims to examine the effect of sustainability orientation, digital readiness, and entrepreneurial orientation on the marketing performance of small and medium-sized enterprises (SMEs), with digital marketing acting as a mediating variable. The research is grounded in the view that strategic orientations and internal readiness must be effectively translated into digital marketing activities to achieve superior marketing outcomes. A quantitative approach was employed, and data were collected through a survey distributed to SME owners and managers. The collected data were analyzed to assess both direct and indirect relationships among the research variables. The findings reveal that sustainability orientation, digital readiness, and entrepreneurial orientation positively influence marketing performance. Moreover, digital marketing serves as a key mechanism that strengthens the impact of these strategic factors on marketing performance. These results indicate that sustainability values, digital capabilities, and entrepreneurial initiatives generate greater marketing benefits when implemented through effective digital marketing strategies. This study contributes to the literature on SME marketing by highlighting the integrative role of digital marketing in enhancing performance and offers practical insights for SME practitioners and policymakers in developing competitive, digitally driven, and sustainable marketing strategies.
ANALISIS KAPASITAS PRODUKSI DENGAN METODE ROUGH CUT CAPACITY PLANNING PADA SEWING PT WXD LISHENG TON anggraeni, widya; Muhammad Choiru Zulfa; Sisno Riyoko
INDUSTRIKRISNA Vol 15 No 1 (2026): INDUSTRIKRISNA
Publisher : Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61488/industrikrisna.v15i1.799

Abstract

PT WXD Lisheng Ton merupakan perusahaan tekstil yang memproduksi tas kantor berdasarkan pesanan pelanggan. Permasalahan yang dihadapi perusahaan adalah jadwal induk produksi yang belum disusun berdasarkan kondisi aktual kapasitas produksi, sehingga target pesanan sering tidak tercapai. Kebaruan penelitian ini terletak pada penerapan metode Rough Cut Capacity Planning (RCCP) sebagai dasar evaluasi kesesuaian antara kapasitas tersedia dan kapasitas yang dibutuhkan pada bagian sewing. Penelitian ini bertujuan untuk menganalisis perencanaan kapasitas produksi yang optimal guna memenuhi permintaan pelanggan dengan biaya minimum. Metode yang digunakan adalah Rough Cut Capacity Planning (RCCP) dengan membandingkan kapasitas tersedia dan kapasitas yang dibutuhkan pada setiap periode produksi. Hasil penelitian menunjukkan bahwa pada periode Mei–Oktober 2025, PT WXD Lisheng Ton belum mampu memenuhi seluruh permintaan pelanggan akibat keterbatasan kapasitas pada beberapa stasiun kerja. Untuk mengatasi kekurangan kapasitas tersebut, perusahaan memiliki dua alternatif, yaitu penambahan tenaga kerja dan penambahan jam kerja lembur. Penambahan tenaga kerja memerlukan biaya sebesar Rp2.675.000 per bulan untuk setiap tenaga kerja tambahan, sedangkan penambahan jam kerja lembur memerlukan biaya sebesar Rp30.000 per jam. Hasil analisis ini memberikan dasar bagi perusahaan dalam memilih alternatif perencanaan kapasitas yang paling efisien secara biaya.
Co-Authors Ainul Mahfudh Dhaula Patta Raya Dias Prihatmoko Gun Sudiryanto Iffa Anindyawati Laila, Azzah Nor Lia Nurfiana Mohamad Rifqy Roosdhani Muhammad Anas Arba’ani Muhammad Choiru Zulfa Naili Rahma Yuliani Novita Fitriani R Hadapaningradja Kusumodestoni samsul arifin Sarwido Widya Anggraeni, Widya