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All Journal Jurnal Siasat Bisnis Jurnal Ilmu Komunikasi Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Jurnal Penelitian Pendidikan IPA (JPPIPA) Al Qalam: Jurnal Ilmiah Keagamaan dan Kemasyarakatan Coverage: Journal of Strategic Communication Acta Diurna: Jurnal Ilmu Komunikasi Jurnal Abdimas Bina Bangsa ASPIRATION Journal ATHENA: Journal of Social Culture and Society Publish : Basic and Applied Research Publication on Communications
Anna Agustina
Universitas Pancasila
Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Decision Sciences, Operations Research & Management Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Physics Social Sciences Other

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PENGEMBANGAN WISATA RELIGI MAKAM RADEN MAS ARIA WANGSAKARA MELALUI PENGUATAN LITERASI DIGITAL Umar Halim; Anna Agustina; Nurul Hidayat
Jurnal Abdimas Bina Bangsa Vol. 4 No. 2 (2023): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v4i2.825

Abstract

Indonesia has enormous religious tourism potential and must be developed because religious tourism has a broad economic driving force which has implications for improving the economy and welfare of local communities. One of the potential religious tourism destinations is Raden Mas Aria Wangsakara, who is the founder of Tangerang Regency and also a National Hero. However, this religious tourism is not widely known by the public. The aim of this PkM is to increase public awareness of the potential of religious tourism by promoting social media and improving the digital soft skills of the Lengkong Kulon Village Community. This PkM uses the Participatory Action Research (PAR) method, an approach whose process aims at learning in overcoming problems and meeting the practical needs of society, as well as the production of knowledge and the process of socio-religious change. PKM was carried out from 29 May 2023 to 1 August 2023 in Lengkong Kulon Village, Pagedangan District, Tangerang Regency. The result of this Community Service Activity is the creation of a social media account to provide information on religious tourism and also training to improve soft skills in video editing and content creation
Pertentangan Kecemasan dan Perilaku dalam Membentuk Sikap Politik Masyarakat di Masa Pandemi COVID-19 Anna Agustina; Umar Halim; Nurul Hidayat; Rustono Farady Marta
Jurnal Ilmu Komunikasi Vol 22, No 1 (2024): April 2024
Publisher : Univeritas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jik.v22i1.7068

Abstract

COVID-19 telah menyebabkan kecemasan pada masyarakat yang timbul dari emosi dan persepsi yang negatif terkait wabah COVID-19. Informasi yang simpang siur dan kebijakan penanganan COVID-19 yang tidak jelas dari pemerintah memunculkan pandangan negatif dari masyarakat dan menurunkan tingkat kepercayaan terhadap Pemerintah saat ini. Penelitian ini bertujuan untuk mengetahui apakah persepsi, emosi dan perilaku tentang COVID-19 berpengaruh terhadap sikap politik masyarakat. Penelitian ini menggunakan metode kuantitatif dengan desain survei di mana data-data dalam penelitian ini melakukan analisis dengan menghitung secara statistik dengan bantuan SPSS versi 25.0. Hasil penelitian ini menunjukan bahwa masyarakat merasa cemas akan COVID-19, karena dapat membahayakan kesehatan keluarga dan teman terdekat serta berharap wabah COVID-19 segera berakhir dan dapat diatasi. Selanjutnya, efek dari kecemasan tersebut menimbulkan perubahan sikap politik di mana masyarakat merasa peristiwa wabah COVID-19 memunculkan sikap politik kurang percaya dan ketidaksukaan terhadap pemerintah dan bisa menimbulkan peluang untuk melakukan perubahan sosial di Indonesia. Dari hasil uji regresi juga mendapatkan bahwa persepsi, emosi dan perilaku berpengaruh terhadap sikap politik masyarakat. Kontribusi penelitian ini memberikan masukan kepada pemerintah dan masyarakat serta para aktor politik bagaimana kecemasan terkait informasi dan penanganan COVID-19 bisa berpengaruh terhadap sikap politik.
Tingkat Kesadaran Masyarakat Mengenai Program Pengurangan Penggunaan Plastik Melalui Konten Instagram @pemkotbogor (Studi pada Followers Instagram @pemkotbogor) Wina Kris Indriati; Anna Agustina
Publish: Basic and Applied Research Publication on Communications Vol 1 No 1 (2022)
Publisher : Fakultas Ilmu Komunikasi Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (173.781 KB) | DOI: 10.35814/publish.v1i1.3498

Abstract

Upaya kota Bogor untuk mengurangi sampah plastik salah satunya dengan program pengurangan penggunaan plastik di pusat perbelanjaan. Salah satu cara mensosialisasikan program tersebut adalah dengan cara mengunggah konten mengenai program tersebut melalui akun Instagram @pemkotbogor. Tujuan dari penelitian ini adalah mengidentifikasi tingkat kesadaran masyarakat mengenai program pengurangan penggunaan plastik sekali pakai yang diunggah oleh akun Instagram @pemkotbogor. Penelitian ini terdiri dari satu variabel yaitu tingkat kesadaran masyarakat yang terdiri atas tiga dimensi, yaitu pengetahuan, sikap, dan tindakan. Metodologi dalam penelitian ini adalah kuantitatif. Populasi penelitian adalah followers akun Instagram @pemkotbogor yang telah memberikan like pada unggahan program pengurangan penggunaan plastik, dengan teknik purposive sampling. Hasil penelitian menunjukkan bahwa tingkat kesadaran masyarakat akan program pengurangan penggunaan plastik sudah pada tahap tindakan atau perilaku di mana masyarakat sudah mengganti kantong plastik sekali pakai dengan tas yang lebih ramah lingkungan yang bisa dipakai secara berulang.
Cyber Public Relations Strategies for Enhancing Public Engagement: A Case Study of Koja Hospital Instagram Leila Mona Ganiem; Anna Agustina
Athena: Journal of Social, Culture and Society Vol. 1 No. 3 (2023): July 2023
Publisher : CV. Media Digital Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58905/athena.v1i3.104

Abstract

The rapid development of information technology that triggers transformation in the field of public relations has driven hospitals to implement cyber public relations in their organizational communication activities. This research analyzes the management of cyber public relations in one of Jakarta's regional general hospitals or health houses, namely the Koja Hospital. This study aims to explore Koja Hospital's efforts in interacting with the public through Instagram social media. Data mining will focus on two aspects: first, what messages Koja Hospital conveys through Instagram, and second, how the public reacts to messages from Koja Hospital. The research method used is a mixed, qualitative, and quantitative method. The quantitative method is used to mine data related to the messages conveyed by Koja Hospital through Instagram, while the qualitative method is used to explore how Koja Hospital manages dialogues with the public on its Instagram account. This research is conducted by analyzing Koja Hospital's Instagram account from January-February 2023. The research findings conclude that Koja Hospital uses Instagram as a cyber public relations platform to convey messages with categories including Health Education, Service Promotion, Hospital Social Programs, Employee Activities, Events, Health Technology Innovations, and Awards and Certifications through photos and videos. However, engagement with users is still not optimized. In conclusion, cyber public relations should utilize all features provided by social media platforms, produce messages optimally, and engage with users interactively
Media Use and Gratification Sought by the Public during the Coronavirus Outbreak in Indonesia: A National Survey Mira Rochyadi-Reetz; Eni Maryani; Anna Agustina
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 5 No. 1 (2020): June 2020 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v5i1.381

Abstract

The recent coronavirus outbreak is without a doubt a global crisis event that has affected almost all nations of the world. This study aims to contribute to crisis communication research from the audience perspective in Indonesia by presenting the public’s media use and gratification sought during the coronavirus outbreak based on a representative national mobile survey with 1,100 respondents. Results show that the majority of Indonesians intensively use (1) private television, (2-4) websites and social media accounts of actors providing information on the crisis and (5) public television to get information regarding the pandemic. The findings indicate that other types of media such as radio and local television are used to a much lower extent. Results also show that there are two media-use gratifications sought during the crisis: (1) information and direction gratification sought and (2) entertainment and comparison gratification sought. Sociodemographic factors such as gender, age and education level demonstrate some significant influence on public media use and the gratification sought during the coronavirus outbreak. Surprisingly, entertainment and comparison sought are demonstrated as having a higher effect on the increasing use of mass media, social media and messenger apps during the crisis event than the information and direction gratification sought.
Co-Authors Alfito Deannova Ginting Arif Nugroho Dwi Salfiani Eni Maryani Fidel Muhamad Isra Gede Moenanto Leila Mona Ganiem Mira Rochyadi-Reetz Mira Rochyadi-Reetz Nathalia Perdhani Soemantri Noman Yaser Qureshi Nurul Hidayat Rifa Aisatu Ulfa Zaini Rustono Farady Marta Selvi Septiani Tribuana Tungga Dewi Umar Halim Widarto Rachbini Widia Ningsih Wina Kris Indriati