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All Journal BULETIN AL-RIBAATH GERVASI: Jurnal Pengabdian kepada Masyarakat EDUTEC : Journal of Education And Technology Jurnal Ilmiah Edunomika (JIE) JIIP (Jurnal Ilmiah Ilmu Pendidikan) Kontribusi: Jurnal Penelitian dan Pengabdian Kepada Masyarakat Dharma Pendidikan
Hariyono Hariyono
STKIP PGRI NGANJUK
Religion Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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Pelatihan dan Pendampingan Pemasaran Digital Pada UMKM Griya Kreatif Deyalina untuk Meningkatkan Penjualan Hariyono, Hariyono; Andrini, Vera Septi; Aini, Addin Zuhrotul
Kontribusi: Jurnal Penelitian dan Pengabdian Kepada Masyarakat Vol. 5 No. 1 (2024): November 2024
Publisher : Cipta Media Harmoni

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53624/kontribusi.v5i1.490

Abstract

Latar Belakang: Pemasaran digital merupakan elemen krusial dalam strategi bisnis. Namun sejumlah besar UMKM mengalami kendala dalam mengadopsi dan mengoptimalkan teknologi digital untuk keperluan pemasaran. Fenomena ini juga dialami oleh UMKM Griya Kreatif Deyalina. Salah satu penyebabnya adalah belum optimalnya implementasi strategi pemasaran digital. Tujuan: pengabdian kepada masyarakat ini bertujuan untuk mendiskripsikan pelatihan dan pendampingan pemasaran digital Griya Kreatif Deyalina. Metode: Desain pengabdian kepada Masyarakat menggunakan tahapan desain intruksional Kemp Waktu pelaksanaan pengabdian selama 6 bulan. Subyek pengabdian adalah kelompok pemilik dan pengelola “Griya Kreatif Deliyana” di Kelurahan Werungotok, Kecamatan Nganjuk, Kabupaten Nganjuk, Jawa Timur. Hasil: hasil pengabdian kepada masyarakat yakni pelaksanaan pelatihan dan pendampingan pembuatan konten yang menarik melalui alat-alat bantu (tools) baik software atau hardware pada tanggal 20 September 2024, pelatihan dan pendampingan manajemen  DPB pada tanggal 24 September 2024, pelatihan dan pendampingan manajemen platform marketplace pada tanggal 27 September 2024. Kesimpulan: kesimpulan dari kegiatan ini yakni pelaksanaan pelatihan dan pendampingan pembuatan konten yang menarik melalui alat-alat bantu (tools) baik software atau hardware, pelatihan dan pendampingan manajemen DPB, pelatihan dan pendampingan manajemen platform marketplace terlaksana dengan lancar dan menghasilkan pengetahuan baru terkait pemasaran digital pada UMKM Griya Kreatif Deyalina.
Building a Future Generation of Entrepreneurs: An Experimental Study of the Integration of PBL and AI in Entrepreneurial Hariyono Hariyono
EDUTEC : Journal of Education And Technology Vol. 7 No. 4 (2024): June 2024
Publisher : STAI Miftahul Ula Nganjuk

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29062/edu.v7i4.921

Abstract

This study investigates the effectiveness of integrating Project-Based Learning (PBL) with Artificial Intelligence (AI) in teaching entrepreneurship. Using a quasi-experimental design, the research involved two experimental groups: AI-assisted PBL and a control group (traditional PBL and lecture-based learning). The results indicate that, compared to the control group, the entrepreneurial skills of students were significantly enhanced through the integration of PBL and AI. The findings suggest that PBL and AI can be effective methods for teaching entrepreneurship. This study demonstrates that PBL combined with AI can help students develop the necessary skills and knowledge to become successful entrepreneurs.
Guided Note Taking Strategy with PowerPoint to Enhance Vocational Students' Interest in Economic Actions, Motives, and Principles Umi Hidayati; Hariyono Hariyono
EDUTEC : Journal of Education And Technology Vol. 8 No. 1 (2024): September 2024
Publisher : STAI Miftahul Ula Nganjuk

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29062/edu.v8i2.1102

Abstract

Vocational education often faces challenges due to low student interest in subjects like economics. This study investigates the effectiveness of using PowerPoint presentations to enhance the learning interest of Class X students in SMK Negeri 2 Nganjuk, particularly in understanding economic actions, motivations, and principles. A pre-experimental design with a one-group pretest-posttest was employed, involving 34 students selected through random sampling. The study utilized a learning interest questionnaire, and data were analyzed using a paired t-test. The results revealed a significant increase in student interest, with a t-count value of 5.5334 exceeding the t-table value of 1.668. Key indicators such as student happiness, engagement, interest, and attention all showed improvements, with an average increase from 32.76 to 76.62. These findings highlight the effectiveness of PowerPoint-guided teaching methods in fostering greater interest in vocational education. The study suggests the need for ongoing teacher competency development and further exploration of the long-term effects on academic achievement and job readiness.
Co-Authors Addin Zuhrotul ‘Aini Ajeng Zazabilla Andrini, Vera Septi Anjarwati, Dini Eva Desembrianita Hendri Khuan Hendrik Pratama Ikram Yakin Irine Diana Sari W khairunnisa, Hasna khansa Reza Dimas Pravangasta Perdana Sujono Sujono Tri Wahyuni Maduretno Umi Hidayati Umi Hidayati