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Analysis of the Influence Factors of the Human Development Index in Padang City, West Sumatra Suryani, Yosi; Rudy Rinaldy
Economics, Business, Accounting & Society Review Vol. 2 No. 2 (2023): Economics, Business, Accounting, and Society Review
Publisher : International Ecsis Association

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55980/ebasr.v2i2.65

Abstract

This article aims to analyze the influence of GRDP, Life Expectancy, Average Length of School and Number of Poor Population in the 2018-2022 period on the Human Development Index (HDI) of Padang City, West Sumatra Province. The type of data used comes from the Padang City Central Statistics Agency (BPS), West Sumatra Central Statistics Agency (BPS) and Bank Indonesia (BI). While research supporting data also comes from various national and international journals as well as references related to research topics. Data analysis is the Ordinary Least Square (OLS) method, namely multiple regression analysis. The results of the study show that GRDP, life expectancy and average length of schooling are indicators that have a positive and significant impact on the Human Development Index in Padang City, West Sumatra Province. Meanwhile, the indicator for the Number of Poor Population is an indicator that has a negative and significant effect on the Human Development Index. The indicator that has the most dominant effect is the average length of schooling with a standardized coefficient beta of 1.127.
Batang Arau River Analysis As New Potential Original Local Government Revenue Of Padang City-Indonesia Suryani, Yosi; Rinaldy, Rudy
International Journal of Educational Research & Social Sciences Vol. 3 No. 5 (2022): October 2022
Publisher : CV. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijersc.v3i5.471

Abstract

This study aims to analyze the Batang Arau River as one of the potential sources of Padang City's new Original Local Government Revenue from 2017-2021 how much is the projected potential OLGR generated in 2022 as other legitimate OLGR other income. Primary data sources are observations and interviews with the Padang City Regional Revenue Agency and the community around the Batang Arau River. Secondary data was obtained from BPS in 2021. The formula for processing data is the reference of Syafruddin (2002), which compares the realization of levy receipts for ships anchored in the Batang Arau River with the realization of regional revenues, multiplied by 100%.The results showed an increase in Padang City OLGR in 2017: 0.23%, 2018: 0.18%, 2019: 0.23%, 2020: 0.22% and in 2021: 0.25% of the realized value OLGR achieved. The average percentage increase in OLGR over five years is 0.22%. The projected addition of OLGR in 2022 is 0.18% of the PAD target to be achieved. It can be concluded that this area can be a potential source of new OLGR by attracting a levy on ships on the river. The difference between this article and the previous one is that it is found that the projection of the level of income obtained from boat activities on the Batang Arau River for 2022 is found, while the previous article analyzed PAD from 17 sectors as a source of regional income.
Enhancing the Market Competitiveness of a Curtain Small Business through Digital Marketing Mentorship Nurhayati; Suryani, Yosi; Wimeina, Yudhytia; Putra, Rahmat Eka
Warta Pengabdian Andalas Vol 32 No 4 (2025)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jwa.32.04.505-511.2025

Abstract

This community service program aims to enhance the competitiveness of a small curtain business through digital marketing assistance. The home-based enterprise faces challenges in effectively promoting its products, due to lack access to e-commerce platforms, or social media management tools essential for modern marketing. The program, conducted over a one-week period, employed methods including training, technical mentoring, and direct implementation of digital marketing strategies, such as creating social media business accounts, writing compelling descriptions, and utilizing e-commerce platforms to expand market reach. Success is evaluated through indicators such as increased partner knowledge, the number of digital interactions, and increased sales following the mentoring program. The program's results demonstrate significant improvements in partners' ability to manage their business's social media and produce engaging promotional content. This program demonstrates that implementing a practical training-based digital marketing strategy can be an effective solution to address promotional limitations for small home-based businesses and contribute to strengthening the digital-based local economy.