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PEMBERDAYAAN REMAJA DESA PESANGGRAHAN DALAM MENGEMBANGKAN BISNIS FASHION MELALUI MEDIA SOSIAL DAN PENGOLAHAN INFORMASI Ahmad Munir Hamid
Jurnal Pengabdian Masyarakat : BAKTI KITA Vol 3 No 2 (2022): Jurnal Bakti Kita
Publisher : LPPM Universitas Islam Darul 'Ulum Lamongan

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Abstract

The changing media landscape and technological advancements have had a significant impact on consumer behavior, especially among teenagers, who are increasingly engaged in the digital world. This study aims to investigate the influence of social media in shaping information processing and perceptions of adolescent consumers in Sanggrahan Village, especially on fashion products. The research method uses a qualitative approach with data collection techniques through in-depth interviews, observation, and analysis of social media content. The study participants consisted of teenagers in Pesanggrahan Village who actively used social media to get information related to fashion products. The results showed that social media acts as the main platform in providing information and designing perceptions related to fashion products among adolescents in Pesanggrahan Village. Their information processing process is driven by visual content, product reviews, and trends uploaded online. In addition, social media also plays an important role in shaping brand image and fashion product preferences.
The Effect of Price and Brand Image on Interest in Buying Rabbani Hijab (Case Study of Students of Universitas Islam Darul 'Ulum Lamongan) Riyanika, Dilla; Syuhada', Syuhada'; Hamid, Ahmad Munir
AJER: Advanced Journal of Education and Religion Vol 1 No 2 (2024): May
Publisher : Advance Journal of Education and Religion (AJER) published by Fakultas Agama Islam Universitas Islam Darul 'Ulum Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52166/ajer.v1i2.6505

Abstract

This study aims: 1) To determine the effect of price on purchase intention of Rabbani hijab. 2) To determine the effect of brand image on the purchase intention of Rabbani hijab. 3) To determine the effect of price and brand image on the intention to buy Rabbani hijab. This research uses quantitative methods. The research population was 113 female students at Darul Ulum Lamongan Islamic University. The Slovin formula determined the research sample, so 89 respondents were obtained. The data collection technique used a questionnaire with 15 statement items measured using a Likert scale of 1 to 5 and tested for validity and reliability. The data analysis technique used is multiple linear regression analysis to answer the hypothesis. The results showed that the partial test of the price variable had a significant effect on buying interest with 2.312 > ttable 1.987 and a substantial value of 0.023 <0.05. From the brand image variable, it has a significant effect on purchase intention, showing 4,564 > 1,987 with a substantial value of 0.000 <0.05. Then, the simultaneous test of price and brand image variables has a significant effect on the purchase intention of Rabbani hijab, showing 22.119 > 3.10 with an essential value of 0.000 <0.05. The R Square result of 34.0% shows the influence of Islamic business ethics and creativity on business people's profits. Meanwhile, 66.0% is influenced by other variables outside the research.
The Influence of Fashion Trend and Socialization on Consumptive Lifestyle Nadiyah, Nurul Awalinah; Syuhada', Syuhada'; Hamid, Ahmad Munir
AJER: Advanced Journal of Education and Religion Vol 1 No 2 (2024): May
Publisher : Advance Journal of Education and Religion (AJER) published by Fakultas Agama Islam Universitas Islam Darul 'Ulum Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52166/ajer.v1i2.6509

Abstract

This study aims to determine: 1) The influence of fashion trends on consumptive lifestyles for female students, 2) The influence of associations on consumptive lifestyles for female students, 3) The influence of fashion trends and associations on consumptive lifestyles for female students. This study focuses on the consumptive lifestyle of female students at Darul Ulum Lamongan Islamic University. The population in this study was 46 female students in the 2022/2023 school year. The sampling technique in this study is a nonprobability sample using saturated sampling due to the relatively small population. The data collection technique used a questionnaire which contained 19 statement items which were measured using a Likert scale of 1 to 5 and tested by validity and reliability. Data analysis techniques to answer the hypothesis using multiple linear regression analysis. Research results: From the partial test it was found that the fashion trend variable (X1) has a significant effect on consumptive lifestyle (Y) because T count > T table or 5.062 > 2.017. If the fashion trend increases the level of consumptive lifestyle, it can be concluded that H1 is accepted or in other words that the fashion trend variable has a significant influence on the consumptive lifestyle. Then from the social variable (X2) it has a significant effect on the consumptive lifestyle (Y) because T count > T table or 4.519 > 2.107, if the association makes the consumptive lifestyle increase, it can be concluded that H2 is accepted or in other words that the social variable has a significant influence significantly to the consumptive lifestyle of female students at Darul Ulum Lamongan Islamic University. The R square value indicates that 78.1% of the consumptive lifestyle variables can be explained by all the variables used in this study, namely fashion trends and association. Meanwhile, 21.9% of the consumptive lifestyle variables are explained by other variables not observed in this study.
The Influence of Halal Certification and Product Quality on Interest in Purchasing Wardah Cosmetic Products at The Raudlotul Muttaqin Islamic Boarding School Nisa, Bintii Kholifatun; Syuhada', Syuhada'; Hamid, Ahmad Munir
AJER: Advanced Journal of Education and Religion Vol 1 No 3 (2024): September
Publisher : Advance Journal of Education and Religion (AJER) published by Fakultas Agama Islam Universitas Islam Darul 'Ulum Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52166/ajer.v1i3.7778

Abstract

This study examines the influence of halal certification and product quality on interest in buying Wardah cosmetic products at the Raudlotul Muttaqin Islamic Boarding School, Talun Sidogembul Sukodadi, Lamongan. The study was conducted using a quantitative approach and using a survey method. Data obtained through the distribution of questionnaires using a Google form which was processed and analyzed using the SPSS tool. The population in this study refers to all consumers who use Wardah cosmetic products at the Raudlotul Muttaqin Islamic Boarding School. The sample used in this study amounted to 30 respondents who were consumers of Wardah cosmetic products. The results of the study show that: 1) Halal certification has a positive and significant effect on interest in buying Wardah cosmetic products, this was obtained from the T test, where the calculated t of 3.011 is greater than the t table of 2.051 or the significance value of the t test is 0.006 less than 0.05 (a = 5%).and product quality significantly influences consumer interest in buying Wardah cosmetic products at the Raudlotul Muttaqin Islamic Boarding School. 2) Product Quality has a positive and significant effect on the interest in buying Wardah cosmetic products. This is obtained from the T test, where the calculated t of 9.464 is greater than the t table of 2.051 or the significance value of the t test of 0.006 is smaller than 0.05 (a = 5%). 3) Halal Certification and Product Quality have a positive and significant effect on the interest in buying Wardah cosmetic products. This is obtained from the results of the F test which shows the results of the F test value of 52.838 with a significance value of 0.000, thus it can be seen that the calculated f is greater than the f table, namely 52.838> 3.34 with a significance value of 0.000 <0.05.
Pengaruh Penerapan Etika Bisnis Islam Terhadap Tingkat Transaksi Jual Beli Di Pasar Tradisional Sita Hidayati; Syuhada' Syuhada'; Ahmad Munir Hamid
ADILLA : Jurnal Ilmiah Ekonomi Syari'ah Vol 5 No 1 (2022): Januari
Publisher : Universitas Islam Darul 'ulum Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52166/adilla.v5i1.2889

Abstract

Penelitian ini dilatar belakangi oleh perkembangan zaman yang ditandai dengan perkembangan ekonomi yang semakin pesat sehingga menimbulkan persaingan bisnis yang semakin tinggi. Dengan persaingan yang begitu tinggi untuk meningkatkan tingkat penjualan, pelaku bisnis kadang menggunakan segala cara sehingga sering mengabaikan etika dalam menjalankan bisnisnya.Tujuan dari penelitian ini adalah untuk mengetahui pengaruh penerapan etika bisnis Islam terhadap tingkat transaksi jual beli dan Untuk mengetahui besar nilai pengaruh penerapan etika bisnis Islam terhadap tingkat transaksi jual beli di pasar desa Kapas Bojonegoeo. Penelitian ini merupakan penelitian lapangan. Sampel dalam penelitian ini 64 pedagang. Tehnik pengambilan sampel dalam penelitian ini menggunakan pengambilan sampel secara acak. Metode pengumpulan data dengan cara wawancara, kuesioner, dan riset internet. Analisis datanya bersifat deskriptif analisis dimana data yang diperoleh dianalisis dan disajikan dalam bentuk tabel kemudian diberikan penjelasan dan kesimpulan dari setiap tabel. Berdasarkan hasil observasi dan kuesioner yang diperoleh dari para pedagang diperoleh hasil bahwa Etika Bisnis Islam berpengaruh terhadap Tingkat Jual Beli sebesar 98,2%
Pengaruh Trend Fashion dan Pergaulan Terhadap Gaya Hidup Konsumtif Awalinah Nadiyah, Nurul; ', syuhada; Munir Hamid, Ahmad
Jurnal Murid Vol 1 No 1 (2024): Januari
Publisher : Fakultas Agama Islam

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Abstract

Penelitian ini bertujuan untuk mengetahui: 1) Pengaruh trend fashion terhadap gaya hidup konsumtif mahasiswi, 2) Pengaruh pergaulan terhadap gaya hidup konsumtif mahasiswi, 3) Pengaruh trend dan asosiasi fashion terhadap gaya hidup konsumtif mahasiswi. Penelitian ini berfokus pada gaya hidup konsumtif mahasiswi Universitas Islam Darul Ulum Lamongan. Populasi dalam penelitian ini adalah 46 siswi pada tahun ajaran 2022/2023. Teknik pengambilan sampel pada penelitian ini adalah nonprobability sample dengan menggunakan sampling jenuh karena jumlah populasi yang relatif kecil. Teknik pengumpulan data menggunakan angket yang berisi 19 item pernyataan yang diukur menggunakan skala likert 1 sampai 5 dan diuji validitas dan reliabilitasnya. Teknik analisis data untuk menjawab hipotesis menggunakan analisis regresi linier berganda. Hasil Penelitian: Dari uji parsial diketahui bahwa variabel trend fashion (X1) berpengaruh signifikan terhadap gaya hidup konsumtif (Y) karena T hitung > T tabel atau 5,062 > 2,017. Apabila trend fashion meningkatkan tingkat gaya hidup konsumtif maka dapat disimpulkan bahwa H1 diterima atau dengan kata lain variabel trend fashion mempunyai pengaruh yang signifikan terhadap gaya hidup konsumtif. Kemudian dari variabel sosial (X2) berpengaruh signifikan terhadap gaya hidup konsumtif (Y) karena T hitung > T tabel atau 4,519 > 2,107, jika hubungan tersebut membuat gaya hidup konsumtif meningkat maka dapat disimpulkan H2 diterima atau masuk dengan kata lain variabel sosial mempunyai pengaruh signifikan terhadap gaya hidup konsumtif mahasiswi Universitas Islam Darul Ulum Lamongan. Nilai R square menunjukkan bahwa 78,1% variabel gaya hidup konsumtif dapat dijelaskan oleh seluruh variabel yang digunakan dalam penelitian ini yaitu tren fashion dan asosiasi. Sedangkan 21,9% variabel gaya hidup konsumtif dijelaskan oleh variabel lain yang tidak diamati dalam penelitian ini.
Pengaruh Harga Dan Brand Image Terhadap Minat Beli Hijab Rabbani (Studi Kasus Mahasiswa Universitas Islam Darul ‘Ulum Lamongan) Riyanika, Dilla; ', syuhada; Munir Hamid, Ahmad; Rohmatul Fauziyah, Nina
Jurnal Murid Vol 1 No 1 (2024): Januari
Publisher : Fakultas Agama Islam

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Abstract

Strategies of Islamic Religious Education Teachers in Instilling Moral Values in the Digital Era: A Study at Madrasah Ibtidaiyah Thoriqotul Hidayah Taman Laren, Lamongan Regency Istichoroh, Lailatul; Hamid, Ahmad Munir; Nihayatus, Hurin In
Jurnal Penelitian Medan Agama Vol 16, No 1 (2025): JANUARY-JUNE
Publisher : Universitas Islam Negeri Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58836/jpma.v16i1.24257

Abstract

The rapid development of digital technology has had a significant impact on the world of education, including instilling moral values. One of the main challenges for Islamic Religious Education (PAI) teachers is how to integrate these values amidst the rapid flow of digital information. This research aims to identify and analyze the strategies implemented by PAI teachers at MI Thoriqotul Hidayah Taman Laren, Lamongan Regency in instilling moral values in students in the digital era. Using a qualitative descriptive approach, data was obtained through observation, interviews and documentation. The research results show that teachers apply strategies such as the use of technology-based media, religious project-based learning, and character building through extracurricular activities with a moral aspect. Wise use of technology has been proven to be able to increase the effectiveness of instilling moral values according to Islamic teachings. This research contributes to the development of PAI learning strategies that are adaptive to digital developments without ignoring the essence of character education.
Assistance and Optimization of Personal Financial Management for Santripreneur in Islamic Campus Environment Muhammad Syahrul Hidayat; Ahmad Munir Hamid; Syuhada'
Sahwahita: Community Engagement Journal Vol. 2 No. 2 (2025): Community Engagement Journal
Publisher : Yayasan Pendidikan Islam Bustanul Ulum Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69965/sahwahita.v2i2.140

Abstract

Weak personal financial management among santripreneurs remains a significant barrier to the sustainable growth of their businesses, particularly within Islamic educational institutions. This study aims to evaluate the effectiveness of a structured mentoring program in enhancing personal financial literacy and management practices among santripreneurs in the Islamic campus environment of Lamongan Regency, Indonesia. Employing a Participatory Action Research (PAR) approach, the program was implemented through four integrated stages: initial needs assessment, action planning, intervention execution, and reflective evaluation. A total of 40 participants were involved over a three-month period. The intervention consisted of training modules on financial record-keeping, budgeting, and the application of Islamic financial instruments. The findings revealed that 85% of participants successfully implemented the separation of personal and business finances, while 24.43% experienced an increase in business turnover. Furthermore, the utilization of Islamic financial services increased from 30% to 65% of participants. The reflective evaluation phase indicated a significant behavioral shift toward financial discipline, especially in cash flow monitoring and capital allocation. This study contributes to the literature on Islamic entrepreneurship by demonstrating the practical impact of financial mentoring in faith-based business environments and highlights the potential for replication in other Islamic boarding school settings.
PERAN MAQASHID SYARIAH DALAM MENDUKUNG KEBERLANJUTAN LINGKUNGAN MELALUI IMPLEMENTASI GREEN ECONOMY: STUDI KASUS TENUN IKAT DI PARENGAN Farikhatus Sa’bandiyah, Umu; Munir Hamid, Ahmad; Ayu, Intan
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol. 4 No. 6 (2025)
Publisher : Penerbit Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v4i6.2769

Abstract

This research aims to analyze the integration of Maqashid syariah principles in supporting environmental sustainability through the implementation of the Green Economy concept, with a case study on the Ikat Weaving industry in Parengan. This study uses a descriptive qualitative approach with data collection techniques through observation, in-depth interviews, and documentation. The results of the study show that the principles of Maqashid Sharia, such as Hifz al-Din, Hifz al-Nafs, Hifz al-'Aql, Hifz al-Mal, and Hifz al-Nasl, have begun to be internalized by weaving industry players, especially in the form of environmental awareness, waste management, and the use of environmentally friendly materials. In addition, Islamic values such as 'adl (justice), ihsan (kindness), and khalifah (human responsibility towards the earth) are in line with the principles of the Green Economy which emphasizes resource efficiency and ecological justice. However, the application of these values still faces challenges, including the limitation of natural raw materials, high production costs, and low market interest in environmentally friendly weaving products. Therefore, synergy is needed between the government, business actors, and the community to support the transition to a sustainable industry based on Islamic values.