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All Journal Media Ekonomi dan Manajemen JPAP (Jurnal Penelitian Administrasi Publik) (e-Journal) Fokus Ekonomi Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Indonesian Journal Of Business And Economics Jurnal Pengabdian UNDIKMA REKA ELKOMIKA: Jurnal Pengabdian kepada Masyarakat Yayasan Cita Cendikiawan Al Khwarizmi Jurnal Pengabdian Pada Masyarakat Indonesia (JPPMI) Jurnal Suara Pengabdian 45 Perigel: Jurnal Penyuluhan Masyarakat Indonesia Serat Acitya Public Service And Governance Journal Mimbar Administrasi
Endang Swastuti
Universitas 17 Agustus 1945 Semarang
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Edukasi Pencegahan Stunting dan Pengolahan Makanan Tambahan Bagi Balita di Kelurahan Ngadirgo, Kecamatan Mijen Endang Swastuti; Rahmad Purwanto Widyastomo; Christine Diah Wahyuningsih
Jurnal Suara Pengabdian 45 Vol. 3 No. 2 (2024): Juni Jurnal Suara Pengabdian 45
Publisher : LPPM Universitas 17 Agustus 1945 Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/pengabdian45.v3i2.1644

Abstract

Pendampingan dan edukasi Program Penurunan Stunting Berbasis Masyarakat di Kelurahan Ngadirgo melalui kegiatan pengabdian masyarakat bertujuan melaksanakan edukasi keluarga dalam pemahaman kelas ibu hamil, sosialisasi penerapan MP-ASI, penjaringan balita stunting, pemberian makanan tambahan digelorakan di masyarakat melalui pengembangan swadaya masyarakat serta pemberdayaan Kader Kesehatan dan Posyandu ditingkat rukun warga dan kelurahan agar dimasa mendatang semakin baik.
Meningkatkan Daya Saing UMKM Melalui Branding dan Inovasi Digital Laurina, Nia Alna; Swastuti, Endang; Nurchayati, Nurchayati; Yunita, Lisa Erfi
Dedikasi Sains dan Teknologi (DST) Vol. 4 No. 1 (2024): Artikel Periode Mei 2024
Publisher : Information Technology and Science (ITScience)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/dst.v4i1.3636

Abstract

Kegiatan pengabdian ini bertujuan untuk mengatasi tantangan yang dihadapi oleh Usaha Mikro, Kecil, dan Menengah (UMKM) dalam menghadapi persaingan global dan revolusi digital. Strategi branding dan inovasi digital dianggap sebagai solusi untuk meningkatkan daya saing UMKM dan mendukung pertumbuhan ekonomi lokal. Tim pengabdian terdiri dari dosen, mahasiswa, dan praktisi industri melaksanakan serangkaian kegiatan, termasuk pelatihan, dan konsultasi individu. Pengabdian ini dilaksanakan dengan pendekatan partisipatif, melibatkan pemilik UMKM sebagai mitra utama. Metode yang digunakan adalah pelatihan dan pendampingan dengan beberapa tahapan yaitu persiapan, pelaksanaan pelatihan, dan evaluasi praktik branding dan inovasi digital. Hasil survei awal menunjukkan bahwa mayoritas UMKM belum memanfaatkan potensi penuh branding dan inovasi digital untuk meningkatkan daya tarik produk mereka di pasar. Materi edukasi disusun secara komprehensif, mencakup dasar-dasar branding, pemanfaatan media sosial, dan pengenalan teknologi e-commerce. Hasil Kegiatan Pengabdian: Melalui kegiatan ini, UMKM yang terlibat berhasil mengidentifikasi dan memperkuat identitas merek mereka. Adopsi inovasi digital, seperti pembuatan situs web dan integrasi e-commerce, meningkatkan jangkauan online dan tingkat penjualan. Tumbuhnya dukungan masyarakat, tercermin dari partisipasi dalam forum sharing dan peningkatan kesadaran terhadap produk lokal. Kegiatan pengabdian ini memberikan kontribusi positif dalam meningkatkan daya saing UMKM melalui branding dan inovasi digital. Identifikasi merek yang kuat dan integrasi teknologi digital membuka peluang baru bagi UMKM. Adanya dukungan masyarakat dan kolaborasi antar-pihak terkait, harapannya adalah UMKM dapat terus berkembang dan memberikan dampak positif pada pertumbuhan ekonomi lokal.
Potensi Budaya Menjadi Unggulan Desa Wisata Di Kepulauan Karimunjawa, Kabupaten Jepara: Penelitian Tentang Potensi Ragam Budaya Lokal Bagi Daya Tarik Pariwisata Rahmad Purwanto Widiyastomo; Christine Diah W; Endang Swastuti
Public Service and Governance Journal Vol. 5 No. 2 (2024): Juli: Public Service and Governance Journal
Publisher : Universitas 17 Agustus 1945 Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/psgj.v5i2.1900

Abstract

The aim of this research is to describe the potential of various traditions and culture of the community as superior tourism in addition to natural potential, coastal tourism and small islands in the Karimunjawa Islands which are administratively in the Karimunjawa sub-district. The diversity of cultural arts, house buildings and philosophies, traditional customs, marriage and traditional technology in society is a potential for excellence, cultural wealth both in the form of objects and intangible culture (folklore, mythology, stories, pencak silat, sound arts and religious rites, especially religion Islam). Likewise, the development of the creative economy (local culinary, processed staple foods and others). This superior potential is a complement to the development of village tourism in Karimunjawa for both domestic and foreign tourists.
Determinan Kinerja Pegawai dalam Reformasi Birokrasi: Peran Kepemimpinan Transformasional, Budaya Organisasi, dan Manajemen Talenta Fatmawati, Fatmawati; Nurchayati, Nurchayati; Swastuti, Endang; Suprapti, Sri
Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Vol 9 No 1 (2026): Artikel Riset Januari 2026
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi Al-Washliyah Sibolga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36778/jesya.v9i1.2471

Abstract

The increasingly complex dynamics of government organizations present significant challenges in managing human resources to enhance employee performance. Leadership, organizational culture, and talent management play crucial roles in achieving organizational effectiveness, particularly in the education and culture sector. This study examines how transformational leadership, organizational culture, and talent management influence employee performance at the Department of Education and Culture of Batang Regency within the context of bureaucratic reform. This research employs a quantitative approach, with the population consisting of all employees of the institution. A sample of 96 employees in 2025 was selected using purposive sampling techniques. Data were collected through questionnaires and analyzed using multiple regression analysis. The results indicate that transformational leadership has a positive and significant effect on employee performance. Organizational culture also has a positive and significant effect on employee performance. Furthermore, talent management exerts a positive and significant influence on employee performance. These findings suggest that better implementation of transformational leadership, a stronger organizational culture, and more effective talent management lead to improved employee performance. This study underscores the importance of enhancing leadership quality, strengthening organizational culture, and optimizing talent management to promote improved employee performance in the government sector.
Co-Authors Agus Wibowo Christine Diah W Christine Diah Wahyuningsih Danang, Danang Dani Sasmoko Eko Taufik Hidayat Emiliana Sri Pudjiarti Fatmawati, Fatmawati Hermawan Budiyanto Laurina, Nia Alna Nurchayati Nurchayati Rahmad Purwanto W Rahmad Purwanto Widyastomo Rahmad Purwanto Widyastomo Rahmad Purwanto Widyastomo Rahmat Purwanto Ratnawati Dwi Putranti Honorata Sri Suprapti Tri Widiarto Warsono, Albertus Kristiyo Yunita, Lisa Erfi