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All Journal Syntax Literate: Jurnal Ilmiah Indonesia Sekretari & Administrasi (Serasi) AICS Prosiding Seminar Nasional Ekonomi dan Bisnis Universitas Ma Chung
Aristo Surya Gunawan
Universitas Katolik Indonesia Atma Jaya
Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Important Entrepreneurial Characteristics to Survive in the Covid-19 Pandemic Era (Case Study on Alumni Business Administration Program of Atma Jaya Catholic University of Indonesia) Ati Cahayani; Aristo Surya Gunawan
Conference Series Vol. 3 No. 1 (2020): International Conference on Global Innovation and Trends in Economy 2020
Publisher : ADI Publisher

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Abstract

This Covid-19 pandemic era not only caused problems in the health sector but also in the economic sector. Indonesia's neighbouring country, has entered a recession. We have not yet entered a recession, but it seems unavoidable. One important thing that is expected to support national economic resilience from recession is entrepreneurs, especially the MSMEs entrepreneurs. This study will analyze the essential characteristics possessed by six alumni of the Business Administration Program, Atma Jaya Catholic University of Indonesia, who are MSMEs entrepreneurs. The main concept used in this study is the entrepreneurial characteristics from Longenecker and Hornaday. The research method used is qualitative with descriptive data analysis techniques. Researchers used convenience technique sampling and used the first data source by interviewing informant and secondary data sources about informant business activity. The conclusion from this research is that the six informants have the entrepreneurial characteristics from Longenecker.
Analisis Entrepreneurial Characteristics Bagi Keberlangsungan Bisnis di Era Pandemi Covid-19 Pada Wirausahawan UMKM Ekonomi Kreatif di Jakarta Aristo Surya Gunawan; Ati Cahayani
Jurnal Serasi Vol 20, No 1 (2022)
Publisher : Akademi Sekretari Budi Luhur

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Abstract

Pandemi ini membawa dampak negatif yang sangat besar bagi sektor bisnis, terutama bagi usaha mikro, kecil dan menengah (UMKM). Kendati demikian, ekonomi kreatif masih memiliki potensi besar. Penelitian ini bertujuan untuk melihat karakteristik entrepreneurial yang penting bagi keberlangsungan usaha di era pandemi di kalangan wirausahawan UMKM pelaku ekonomi kreatif di Jakarta. Penelitian ini merupakan penelitian deskriptif dengan analisis data kuantitatif yang diperoleh melalui penyebaran kuesioner terhadap 75 orang responden. Analisis data kuantitatif yang digunakan adalah nilai rata-rata. Hasil penelitian menunjukan bahwa aspek kepribadian (memiliki kepekaan, bertanggung jawab, jujur, dewasa) merupakan karakteristik entrepreneurial yang dominan dan dirasakan penting agar bisa mempertahankan bisnis di tengah pandemi COVID-19. Kata kunci    : Karakteristik, entrepreneurial, ekonomi, kreatif, pandemi
Analisis Adversity Quotient Wirausaha UMKM Industri Kreatif di Era Pandemi Covid di DKI Jakarta Ati Cahayani; Aristo Surya Gunawan
Prosiding Seminar Nasional Ekonomi dan Bisnis Vol. 1 (2021): Prosiding Seminar Nasional Ekonomi dan Bisnis
Publisher : Ma Chung Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (657.558 KB) | DOI: 10.33479/sneb.v1i.196

Abstract

Abstrak. Wirausaha, khususnya pemilik UMKM, dalam bidang industri apa pun sering kali menghadapi ketidakpastian dalam menjalankan bisnisnya. Tetapi di era Pandemi Covid-19 seperti sekarang ini, tingkat ketidakpastian sangat tinggi, dan bahkan terjadi disrupsi dalam berbagai bidang. Situasi yang sangat tidak pasti ini menuntut adanya kecerdasan dalam menghadapi masalah atau kesulitan, atau biasa disebut sebagai adversity quotient. Penelitian ini mengkaji adversity quotient yang dimililki oleh wirausaha UMKM khususnya untuk industri kreatif di DKI Jakarta. Penelitian ini menggunakan pendekatan kualitatif. Teknik penentuan informan dilakukan dengan teknik purposif dan convenient. Data yang didapat dianalisis dengan teknik analisis konten. Adapun hasil analisis penelitian ini adalah, informan yang diwawancarai memiliki adversity quotient yang tinggi, di mana mereka tetap berusaha mencari jalan keluar agar bisnis mereka tetap dapat berjalan. Walaupun seluruh informan mengakui mereka mendapat atau menghadapi masalah selama menjalani bisnis, mereka tetap merasa yakin dapat mengatasi masalahnya. Walaupun ada informan yang pernah berganti bisnis, tetapi informan tersebut tidak “kapok” menjadi wirausaha.
Analysis Entrepreneurial Characteristic that Supports Culinary Entrepreneurs to Survive During Covid-19 Pandemic Aristo Surya Gunawan; Ati Cahayani
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v8i11.13943

Abstract

During COVID-19 pandemic, almost all economic sector in Indonesia fell. Accommodation, food and beverage (culinary) sectors were the third largest industry after the manufacturing and construction industry, which laid off workers. There was one interesting point, in this pandemic storm MSMEs were affected quite badly compared to the economic crisis hit in late 90s. Another interesting point was that some of MSMEs suffered from profit decrease to loss and even bankruptcy. However, some MSMEs could survive. What makes them survive? Through researchers observation, we saw that culinary entrepreneurs as respondents consider some behaviors to be the key to their business survival during the pandemic. Based on theory these behaviors are considered as entrepreneurial characteristics. The research objective of this article is to test confirmation among respondents that entrepreneurial characteristic is the key to survival regarding the demographic and experience factors. This research used a descriptive quantitative method and Levane’s test for equality of variances. As the result respondents showed no differences based on their demographic and experience factors to see that entrepreneurial characteristics is the key of their survival during the pandemic.
Co-Authors Ati Cahayani Ati Cahayani