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All Journal JDM (Jurnal Dinamika Manajemen) JAM : Jurnal Aplikasi Manajemen Jurnal Ilmiah ASET International Journal of Economics, Management, Business, and Social Science Fokus Abdimas
Tantri Widiastuti
STIE Widya Manggala Semarang
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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Soft Skill Sebagai Upaya Peningkatan Kualitas Layanan Satu Pintu di Kota Semarang Widiastuti, Tantri; Aditya, Elma Muncar; Paranita, Ekayana Sangkasari
Jurnal Aplikasi Manajemen Vol. 12 No. 1 (2014)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

 The purpose of this research is to increasing the service quality of (BPPT) Kota Semarang staffs by optimizing their soft skills. This research is comparing the service quality of BPPT Kota Semarang staffs before and after training. The result of this research showed that the given soft skill training was only able to contribute positively on permit applicant's satisfaction of four instruments. The four instruments were complaint, staff politeness and hospitality, and staff speed and responsiveness in giving service. However, of the four instruments that were related to human resource were staff politeness and hospitality and staff speed and responsiveness in giving service while the adjustment of paid fee and fixed fee and complaint facility influenced by the system.
Beyond Green HRM: Understanding The Mediating and Moderating Factors in Sustainable Tourism Practices Nugrahanti, Ratri Buda; Widiastuti, Tantri; Afandi, Donny Arif
INTERNATIONAL JOURNAL OF ECONOMICS, MANAGEMENT, BUSINESS, AND SOCIAL SCIENCE (IJEMBIS) Vol. 5 No. 3 (2025): September 2025
Publisher : CV ODIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59889/ijembis.v5i3.476

Abstract

This study systematically reviews the role of Green Human Resource Management (GHRM) in promoting environmental performance, employee engagement, and corporate sustainability within the tourism and hospitality industry. It examines key mediators, such as psychological green climate and responsible leadership, and explores moderating factors, including HRM system strength and leadership style, that influence GHRM effectiveness. The study also identifies challenges, research gaps, and future directions in GHRM adoption within hospitality organizations. Using a systematic literature review (SLR) methodology, this study follows the PRISMA framework to identify, screen, and analyze 38 peer-reviewed studies from Scopus (2015–2025). Articles were evaluated based on empirical rigor, relevance, and contributions to GHRM research in hospitality. The findings confirm that GHRM enhances environmental performance by fostering green employee behavior (GEB), affective commitment, and environmental awareness. Leadership engagement, HRM system strength, and employee personality traits moderate their effectiveness. However, financial constraints, regulatory inconsistencies, and cultural resistance pose adoption challenges. The study highlights the need for leadership-driven sustainability cultures and regulatory support to strengthen GHRM adoption. Finally, this study focuses on Scopus-indexed articles in tourism and hospitality, limiting its generalizability.
STRATEGI PEMASARAN EFEKTIF UNTUK MENINGKATKAN DAYA SAING DAN PENETRASI PASAR DI PUDING PUYO SEBAGAI IMPLEMENTASI MAGANG MBKM Fitriyani, Yuni; Aditya, Elma Muncar; Widiastuti, Tantri
Fokus ABDIMAS Vol 4, No 2: Oktober 2025 (In Press)
Publisher : STIE Pelita Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/abdimas.v4i2.1556

Abstract

Puyo Silky Desserts merupakan puding pertama dalam bisnis desserts yang menjadi top of mind. Puyo Silky Desserts dalam membangun komunikasi pemasarannya melalui Integrated Marketing Communication (IMC), yang berorientasi kepada primary dan secondary target market. Puyo dalam menjalankan kegiatan marketingnya melalui offline dan online secara berimbang, kedua hal tersebut bertujuan untuk mengembangkan brand serta mempertahankan eksistensi konsumennya. Secara online, Puyo aktif menjalankan promosinya melalui media sosial Instagram dan Facebook Ads dengan berbagai konten yang menarik yang diharapkan respon konsumen yang didapatkan oleh perusahaan sangat baik. Sedangkan secara offline Puyo melakukan berbagai promosi secara berkelanjutan.
Co-Authors Abdul Madjid Adnanti, Wenny Ana Afandi, Donny Arif Asmuni Asmuni Ayu, Nila Desanda Dara Ekayana Sangkasari Paranita Elma Muncar Aditya Fitriani Fitriani Fitriyani, Yuni Masanggara, Erika Ditya Nugrahanti, Ratri Buda Rustian, Lita Apriani Sigit Riyadi Suhaji -, Suhaji