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Pemanfaatan Vlog Sebagai Komunikasi Interpersonal (Studi Deskriptif Kualitatif Album Ke-7 Endank Soekamti “Soekamti Day”) Giantika, Gan Gan
Jurnal Komunikasi Vol 9, No 1 (2018): Edisi Maret 2018
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (175.189 KB) | DOI: 10.31294/jkom.v9i1.3539

Abstract

Increased Internet usage makes artists use the internet as a media campaign and maintain its existence in the community, the medium that is in great demand by famous people is a vlog on youtube , many artists use this media as a promotional tool and the artist's daily information to fulfill information for his fans. One of them who use is indie band Endank Soekamti. The band's group utilized vlogs as a means of promoting their new album. The purpose of this research is to know the process of utilization of vlog as interpersonal communication medium in 7 Kean Soekamti's "Soekamti Day" Promotion. The type of research used in this study is to use the type of research descriptive qualitative study, by trying to interpret data research describes in detail a message or a particular text. The results of research on the use of vlog as a medium of interpersonal communication in promoting the new album Endank Soekamti is a positive statement, feelings of responsibility, presence, feedback, spontaneous reaction, feelings of free opinion, attention, honesty of openness in the process of interpersonal communication on this album. So that the audience can like and give a response seen many who see the vlog and provide comments as one form of responseloves the latest album from Endank Soekamti, it's also because the daily life is very simple, relaxed and free impressed, it shows that the band is very open in building communication in vlog. Keywords: Communication Interpersonal, Vlog, Content Analysis.
STRATEGI KOMUNIKASI PEMASARAN ONLINE PRODUK BUSANA MUSLIM ZOYA MELALUI INSTAGRAM @ZOYALOVERS (Studi Deskriptif Kualitatif Akun Instagram @zoyalovers) Giantika, Gan Gan
Jurnal Komunikasi Vol 11, No 1 (2020): Maret 2020
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jkom.v11i1.7467

Abstract

Abstract  -  The use of online media being a medium which keeps growing functions , in addition to the media information and communication but also used as a media marketing , one services are from the internet through the instagram social networking .Instagram is social media which has the power of visual Through instagram shafco company enterprise use it as strategy of marketing communications to increase the sale of products through instagram @ zoyalovers account .This research to know the communications strategy online marketing products account muslim fashion through instgram @ zoyalovers Methods used by researchers in this research is the method. qualitative descriptive studyThis research in the use of this marketing strategy of marketing communications, communication with the approach planning content message to instagramnya account among others instagram @ zoyalovers with teaser, through, community approach working with influencers for the production of content and kurasi. productsThe result of this research produce that using social media instagram @ zoyalovers, zoya can increase online marketing communications products zoya muslim fashionKeywords: , Startegy,  marketing communications, instagram
Representasi Ketidakadilan Gender Pada Film Uang Panai (Analisis Isi Kuantitatif Ketidakadilan Gender Dalam Film Uang Panai) gan gan giantika
Jurnal Komunikasi Vol 8, No 2 (2017): Vol. 8 No. 2, September 2017
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (236.594 KB) | DOI: 10.31294/jkom.v8i2.2779

Abstract

Abstrak - film yang menampilkan budaya Indonesia adalah film Uang Panai, yang berasal dari Budaya suku Bugis Makassar, Sulawesi Selatan. Tradisi Uang Panai biasanya jika hendak menikahi wanita Bugis, maka calon suami harus memberikan nilai mahar yang mahal sesuai dengan strata sosial calon istri. Disini terlihat ketidakadilan gender jika calon suami berasal dari masyarakat biasa. Tujuan dalam penelitian ini adalah untuk mengetahui frekuensi adegan ketidakadilan gender dalam film Uang Panai. Penelitian ini menggunakan metode deskriftif kuantitatif, dengan jenis penelitian adalah metode analisis isi. Hasil penelitian adalah Ketidakadilan gender terdiri dari Marginalisasi, subordinasi, stereotipe, kekerasan (violence) dan beban kerja lebih terdapat dalam adegan film Uang panai yang terdiri dari 174 kali adegan ketidakadilan gender atau terdiri dari 100%.Kata kunci :  Ketidakadilan Gender, Film, Analisis Isi, Uang Panai
Strategi Komunikasi Guru Dalam Upaya Meningkatkan Proses Pembelajaran Siswa SDN Tebet Barat 01 Jakarta Selatan Di Masa Pandemi Covid -19 Gan Gan Giantika
Jurnal Komunikasi Vol 11, No 2 (2020): September 2020
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jkom.v11i2.8575

Abstract

Abstract - Communication in education carried out by teachers and students is not only the process of exchange and delivery of learning material, but there is a dimension of teacher and student relations being the main requirements for the creation of an effective learning process. A good teacher is a good communicator or an effective teacher is an effective communicator in the delivery of learning materials, but since December 2019, with the Covid - 19 pandemic outbreak throughout the country that resulted in death in sufferers and this disease is transmitted quickly has an impact on the world of education in Indonesia therefore needs to implement an appropriate communication strategy in the delivery of learning material in the 19th Pandemic era. This study aims to reveal the Teacher Communication Strategies in Efforts to Improve Student Learning Processes in Tebet Barat 01 South Jakarta Elementary School In the Covid Pandemic Period -19. The method used by researchers in this study is descriptive qualitative research methods. In this study produced a Teacher Communication Strategies in Efforts to Improve Student Learning Processes in Tebet Barat 01 South Jakarta Elementary School In the Covid Pandemic Period -19by using online and social media communication media, namely zoom and whatsapp. The conclusion of this research is that with the communication strategy with the media zoom and whatsapp carried out by the teacher SDN Tebet Barat 01 South Jakarta, the learning objectives can be achieved, namely printing and directing students to be good people, good personality and smart as well as maintaining the safety and health of the inner and outer students, teachers , the principal of the school and all citizens in the area of the teaching unit.Keywords: Communication Strategy, Learning Process
Kredibilitas Media Online Dalam Pemberitaan Rencana Aktivitas Pembelajaran Secara Tatap Muka Pada Tahun 2021 Dimasa Pandemi Covid - 19 Siti Qona’ah -; Gan Gan Giantika; Ichsan Widi Ichsan Widi Utomo; Fitriyanto - -
Jurnal Komunikasi Vol 12, No 1 (2021): Maret 2021
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jkom.v12i1.9993

Abstract

Abstract  -The purpose of this study was to determine the credibility of Okezone's online media in reporting face-to-face learning activity plans in 2021 during the Covid-19 pandemic which included three dimensions, namely trust, presentness, and unbiasedness. The method used in this research is descriptive qualitative method, using the method of interviewing, literature study and observation. Methodology with a qualitative approach is used in order to have a complete and in-depth picture of the problem under study. The results of this study concluded that the credibility of online media in reporting face-to-face learning activity plans in 2021 during the Covid -19 pandemic was positive. Broadly speaking, the credibility of Okezone online media in reporting face-to-face learning activity plans in 2021 is a credible online media. However, there are a number of things that need to be considered again in terms of the completeness of the news presented, but this does not affect student opinions regarding trust, currentness and bias towards news in Okezone Online Media regarding reporting of face-to-face learning activity plans in 2021. Keywords: credibility, online media, Covid-19 pandemic
Strategy Pemanfaatan Instagram Sebagai Media Komunikasi Dan Penjualan Fashion Muslim Online (Studi Deskriptif Kualitatif Akun Instagram @zilohijab) Gan Gan Giantika
Jurnal Komunikasi Vol 10, No 2 (2019): September 2019
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (289.815 KB) | DOI: 10.31294/jkom.v10i2.6219

Abstract

 The digital age makes communication enter a new phase. The widespread use of gadgets nowadays, making activities through gadgets more often done. New technology is increasingly advanced, the internet is increasingly easy to access, more applications and social media to communicateare also increasingly diverse. One service product that was born thanks to internet acces is social network, namely Instagram. Instagram is a social media that has visual power. With this power, many individuals and companies use it to attract the attention of the public, one of them is the @zilohijab Instagram account. This study wants to reveal the use of Instagram as a means of communication an sales of Muslim fashion on the Instagram account @zilohijab. The method used by researchers in this study is a descriptive qualitative research method. In the discussion of this study resulted in several strategies used by @zilohijab in planning the content of messages on his Instagram account including Instagram @zilohijab with the concept of Trusted Muslim Fashions used as a teaser, approaching through community building, working with influencers to produce content and product curation, as well as designing story to strengthen visual content with an emotionless strategy. The conclusion in this study is that the strategy designed by @zilohijab has been carried out to the maximum because the strategy is based on the concept and character. Keywords : Strategy, Instagram, Media Communications, Sales 
Strategi Komunikasi Pemasaran IndiHome Dalam Membangun Positioning Di Tengah Pandemi Covid-19 Di Indonesia Gan Gan Giantika
Jurnal Komunikasi Vol 12, No 1 (2021): Maret 2021
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jkom.v12i1.9642

Abstract

Abstrak – The marketing communication strategy in building positioning in the midst of the Covid-19 pandemic in Indonesia is research on IndiHome, which is a service product of PT. Telkom Indonesia (Persero) TBK, in Indihome's marketing communication strategy to build positioning in the midst of the Covid-19 pandemic in Indonesia. This study aims to determine the commitment and marketing communication strategy techniques of IndiHome in building positioning in the midst of the Covid-19 pandemic in Indonesia. The methodology used in this research is a qualitative method. The data collection techniques in this study used observation, literature study, documentation study, and internet search. The results of this study indicate that IndiHome, which is a service product of PT. Telkom Indonesia (Persero) TBK, can build a positioning through a marketing communication strategy by launching the #dirumahgaknyerah movement. This movement, which is in line with the government's agenda to reduce activities outside the home, is implemented through several programs such as the Digital Activation #dirumahgaknyerah, AdsQoo Webinar, MaXight Webinar. Positioning strategy is a way to create unique differentiation in the minds of the target market, so that an image of a brand or product is superior to competitors' brands / products. Keywords: Communication Strategy, Marketing Communication, Positioning 
Pemanfaatan Blog Pribadi Di Instagram Sebagai Media Komunikasi Parenting (Studi Deskriptif Kualitatif Akun Instagram @annisast) Gan Gan Giantika
Jurnal Komunikasi Vol 10, No 1 (2019): Maret 2019
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (444.763 KB) | DOI: 10.31294/jkom.v10i1.4707

Abstract

Abstract - Instagram has become a popular social media, because everyone is also competing to populate themselves with their Instagram account, one of the personal blog accounts in the instragam account that @annisast uses its account as a communication medium that provides information and education to users of Instagram account other. The purpose of this research is to find out the utilization and process of utilizing personal blogs on Instagram as a parenting communication media. Research uses a qualitative research approach, a type of qualitative descriptive study research. The result of the research is the @annisast instagram account in his personal blogging, there is the use of instagram as a parenting communication media, one of which is in the image titled from upload both in terms of many followers who appreciate it, can be seen from the thanks for the tips and the discussion in the comment column, upload the uploaded photo namely everyday photos with children and images that match the theme of the tips discussed, the title of the photo in accordance with the parenting discussion, namely "Yasss ... ParentingHack" which states that succeeding in changing children's habits, the use of arobba signs (@) for some other users in order to access more about parenting information, geotagging use aims to find out the location about the parenting info discussed, follower likes for each photo upload range from 150-500 likes, popular (explore) by sharing the uploads through other links such as www. annisast.com d an www.orami.co.id.   Keywords: Instagram, qualitative descriptive, Parenting, @annisast.
STRATEGI KOMUNIKASI DALAM MENGIMPLEMENTASIKAN PERATURAN GUBERNUR NOMOR 141 TAHUN 2016 TENTANG KARTU JAKARTA PINTAR GAN GAN GIANTIKA
Jurnal Komunikasi Vol 7, No 1 (2016): Volume VII, Nomor 1, Maret 2016
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (261.542 KB) | DOI: 10.31294/jkom.v7i1.2456

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Jakarta is the capital city of Indonesia continues to be reflected for other regions in developing all aspects, one of which is education. The government through the Governor Decree Number 141 Year 2016 set rules on Personal Cost Assistance Education for Students From Disadvantaged Families Through Jakarta Smart Card. The purpose of this study to determine the Communication Strategy In implementing the Governor Regulation Number 141 2016 About Jakarta Smart Card in SDN 01 Pagi Tebet Barat, South Jakarta. This study used a qualitative approach. The data collection is done with the interview as the primary data. While secondary data obtained from the literature and electronic media. Based on the research that Tebet Barat SDN 01 Pagi perform communication strategies in implementing the Governor Regulation No. 141 Year 2016. In this communication strategy Tebet Barat SDN 01 Pagi perform such communication strategies, objectives, disposition and bureaucratic structure. So that the implementation of Governor Regulation Number 141 Year 2016 can be realized.  Keywords: Communication Strategies, Implementation, Jakarta Smart Card
Program Employee Relations PT Citra International Underwrites ( CIU Insurance) Dalam Upaya meningkatkan Motivasi Kerja Gan Gan Giantika
Jurnal Komunikasi Vol 9, No 2 (2018): September 2018
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (143.573 KB) | DOI: 10.31294/jkom.v9i2.4367

Abstract

Employees are one of the keys and long-term investments that can improve the development of the company and maintain the existence of the company. One of the factors that support to improve the company is the existence of good work motivation for employees. PT. Citra International Underwriters (CIU Insurance) experienced a decrease in work motivation caused by reduced communication between employees. As an effort to increase work motivation, PT Citra International Underwrites carried out a family gathering which was held on January 20, 2018 in the Taman Hutan Raya, Bandung, West Java. Family gatherings that are carried out successfully and employees can increase work motivation. In this study researchers used a qualitative approach and case study, as a research method that illustrates that by implementing a family gathering can improve good relations with employees so that employee motivation will increase. Keywords: Program, Employee Relations, Work Motivation