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Journal : Agriecobis : Journal of Agricultural Socioeconomics and Business

Analisis Location Quotient (LQ) Komoditas Cabai di Kabupaten Kediri Astasari, Cynthia Paramita; Ibrahim, Jabal Tarik; Harpowo, Harpowo
Agriecobis : Journal of Agricultural Socioeconomics and Business Vol 1, No 2 (2018): Oktober
Publisher : University of Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (115.307 KB) | DOI: 10.22219/agriecobis.Vol1.No2.11-22

Abstract

Chili is vegetables that have an important role in agriculture in Indonesia. Generally, the amount of chili production is determined by the harvested area and productivity of the land. Chili is one of the main horticulture products in Indonesia. Kediri District is potential as a center of chili?s production. According to Ibrahim, 2012 there are four major sub-district in the production of chili commodities, such as Kepung District, Puncu District, Papar District, and Pagu District. The determination of a commodity to be a superior commodity in Kediri District based on the consideration that not all vegetable commodities are suitable to be developed in all places. The purpose of this research is 1) Knowing the growth of chili?s production, 2) Analyze the Location Quotient of chili in Kediri District, 3) Analyze the Location Quotient of cayenne in Kediri District. This research is using secondary data. This research data was analyzed by Location Quotient (LQ). This research shows that the growth of harvested area has fluctuated every year. Chili?s production has fluctuated during 2014-2016. Cayenne?s production has fluctuated during 2014-2016. Mojo sub-district is basis area of harvested area and chili?s production for last three years. Pagu District sub-district is basis area of harvested area and cayenne?s production for last three years.
Analisis Location Quotient (LQ) Komoditas Cabai di Kabupaten Kediri Cynthia Paramita Astasari; Jabal Tarik Ibrahim; Harpowo Harpowo
Agriecobis : Journal of Agricultural Socioeconomics and Business Vol. 1 No. 2 (2018): Oktober
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/agriecobis.Vol1.No2.11-22

Abstract

Chili is vegetables that have an important role in agriculture in Indonesia. Generally, the amount of chili production is determined by the harvested area and productivity of the land. Chili is one of the main horticulture products in Indonesia. Kediri District is potential as a center of chili’s production. According to Ibrahim, 2012 there are four major sub-district in the production of chili commodities, such as Kepung District, Puncu District, Papar District, and Pagu District. The determination of a commodity to be a superior commodity in Kediri District based on the consideration that not all vegetable commodities are suitable to be developed in all places. The purpose of this research is 1) Knowing the growth of chili’s production, 2) Analyze the Location Quotient of chili in Kediri District, 3) Analyze the Location Quotient of cayenne in Kediri District. This research is using secondary data. This research data was analyzed by Location Quotient (LQ). This research shows that the growth of harvested area has fluctuated every year. Chili’s production has fluctuated during 2014-2016. Cayenne’s production has fluctuated during 2014-2016. Mojo sub-district is basis area of harvested area and chili’s production for last three years. Pagu District sub-district is basis area of harvested area and cayenne’s production for last three years.
Faktor-Faktor yang Mempengaruhi Kepuasan Konsumen Kedai “Pesenkopi” di Kota Malang Siti Saniah; Bambang Yudi Ariadi; Harpowo Harpowo
Agriecobis : Journal of Agricultural Socioeconomics and Business Vol. 3 No. 1 (2020): Maret
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/agriecobis.Vol3.No1.40-49

Abstract

The purpose of this study are as follows: 1. To find out the quality of products to consumers satisfaction Pesen Kopi Malang 2. To find out the brand of consumer satisfaction Pesen Kopi Malang 3. To find out loyalty to consumers satisfaction Pesen Kopi Malang. This research was conducted at Malang Coffee Pesen Coffee Shop in January-February 2020. The type of data used in this study is quantitative data obtained from the distribution of questionnaires. The sampling technique is using accidental sampling. Sampling amounted to 75 respondents. Data collection techniques are primary data and documentation. Data analysis methods used were validity and reliability tests, to analyze the PLS Warp. The results of the path coefficients and P values on customer satisfaction are only variables X3 (loyalty) which are significant, that is <0.001 <0.05 and X1 (product quality), X2 (brand) is not significant.
Analisis Pemasaran Biji Kopi Robusta di Desa Jambuwer Kecamatan Kromengan Kabupaten Malang Istis Baroh; Moh. Selby Hamzah; Harpowo Harpowo
Agriecobis : Journal of Agricultural Socioeconomics and Business Vol. 4 No. 1 (2021): March
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/agriecobis.v4i1.15824

Abstract

Indonesia is recorded as the third largest coffee producing country in the world. Robusta coffee is widely cultivated in Jambuwer Village Malang Regency. The purpose of this study was to determine: Robusta coffee marketing channels in Malang Regency. Calculating the amount of marketing margin, margin distribution and share of robusta coffee in Malang Regency. The results of this study indicate that there are four patterns of robusta coffee marketing channels, namely, marketing channel I: Farmers - Wholesalers - Retailers - Consumers. Marketing channel II: Farmers - Middlemen - Resellers - Consumers. Marketing channel III: Farmers - Middlemen - Consumers and marketing channels IV: Farmers - Middlemen - Companies. Meanwhile, the marketing margin for channel I is Rp. 4,000, marketing margin for channel II is Rp. 95,000,  channel marketing margin  is Rp. 95,000 and  channel marketing margin is Rp. 2,000. The farmer's share value in marketing channel I was 84%, marketing channel II was 24%, marketing channel III was 24% and marketing channel IV was 91.7%. The result of the most efficient marketing channel for farmers is the marketing channel  IV because it has a low marketing margin and a high farmer share value.