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All Journal Jurnal Penyuluhan Jurnal Produksi Tanaman Journal of Degraded and Mining Lands Management AGRISE Habitat JEPA (Jurnal Ekonomi Pertanian dan Agribisnis) Jurnal Agribest Jurnal Bakti Saintek: Jurnal Pengabdian Masyarakat Bidang Sains dan Teknologi JURNAL CITRA WIDYA EDUKASI
Wisynu Ari Gutama
Universitas Brawijaya
Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Social Sciences Other

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Pemetaan Potensi Tanaman Pangan Di Kabupaten Malang Untuk Menuju Ketahanan Pangan Daerah Melalui Strategi Diversifikasi Pangan Primer Wisynu Ari Gutama; Durrotul Ain
Agricultural Socio-Economics Journal Vol 10, No 2 (2010)
Publisher : Socio-Economics/Agribusiness Department

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (190.131 KB)

Abstract

Tujuan dari dilaksanakannya penelitian ini adalah : (1) Menganalisis potensi tanaman pangan primer di Kabupaten Malang, (2) Mengidentifikasi alternatif pengembangan ketahanan pangan di Kabupaten Malang, serta (3) Menetapkan strategi pengembangan pangan yang tepat untuk Kabupaten Malang berdasarkan analisis yang telah dilakukan. Penentuan lokasi dalam penelitian ini dilakukan secara purposive, yaitu di Kabupaten malang. Penentuan responden dalam penelitian ini dilakukan dengan metpde cluster sampling. Sementara penentuan sampel kecamatan untuk masing-masing kluster ditentukan secara purposive. Berdasarkan analisis SWOT yang dilakukan pada lingkungan internal dan eksternal Kabupaten Malang, diketahui bahwa Kabupaten Malang memiliki potensi untuk mengembangkan strategi pengembangan ketahanan pangan agresif. Sementara strategi pengembangan ketahanan pangan di Kabupaten Malang secara teknis diutamakan pada penanggulangan konversi lahan, peningkatan sumberdaya manusia serta pengadaaan saprodi pertanian. Pada tataran kecamatan, strategi pengembangan ketahanan pangan untuk masing-masing kecamatan dapat berbeda sesuai dengan kondisi dan permasalahan yang dihadapi oleh masing-masing kecamatan.   Kata kunci : ketahanan pangan, ketersediaan pangan, strategi pengembangan, Kabupaten Malang, pemetaan.
CONSUMER ACCEPTANCE TOWARDS ONLINE GROCERY SHOPPING IN MALANG, EAST JAVA, INDONESIA Wisynu Ari Gutama; Anggya Puspita Dewi Intani
Agricultural Socio-Economics Journal Vol 17, No 1 (2017)
Publisher : Socio-Economics/Agribusiness Department

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (335.418 KB) | DOI: 10.21776/ub.agrise.2017.017.1.4

Abstract

Online grocery shopping in Indonesia has been applied by one platform called Happyfresh, which cooperates through many modern supermarkets. One supermarket that conducts this cooperation to supply grocery products is Loka Mart. Currently, online grocery shopping facility that implemented by Loka Mart is still limited and only coverage Jakarta area. Thus, it is necessary to conduct study related to the public acceptance to the online grocery shopping in Malang City as the potential online market due to the level of education of the society. The data are obtained through the questionnaire of 140 respondents of Loka Mart consumer. Technology Acceptance Model (TAM) is employed as the foundation in this study. Besides, visibility, risk perception, and social influence variable – which used in the study of Sherah and Ai-Wen (2003) – analyzing Australian people acceptance towards online grocery shopping – used in this study. Multiple regression analysis, pearson correlation, and biserial point used as analysis instrument in this study. The study result showed that basic model of TAM – which consists of perceived of usefulness, perceived ease of use, and social influence variable – could explain public acceptance in Malang City to the online grocery shopping. Moreover, the visibility and risk perception variable have no effect in explaining public acceptance to use online grocery shopping. This result also shows that, Online Grocery Acceptance Model explains how the behavior and characteristics of the consumers in utilizing online grocery service. Perceived of usefulness is the main factor affecting online grocery acceptant and the perceive ease of use is correlated highly with perceived of usefulness.
Co-Authors Adinda Kusumaningdiah Tantri Ahmad Khusni Anggya Puspita Dewi Intani Aulia, Balqis Mufti Barasa, Roynaldo Baroroh Nur Jihad Budi Setiawan Daffa Sandi Lasitya Destyana Ellingga Pratiwi Dina Novia Priminingtyas Durrotul Ain Ebenezer M. Sibarani Gabryna Auliya Nugroho Ghea Hapsari Anggraini Hendro Prasetyo Izzati, Erwinda Mufidah Kumalasari, Reni Dwi Lasitya, Daffa Sandi Muhammad Fajar Maulana Noval Adieb Novalia Kusumarini Nuhfil Hanani Nunun Barunawati, Nunun Nur Azizah Pratiwi, Destyana Elingga PUTRA - IRWANDI S Suhartini Sugeng Riyanto Syahrul Kurniawan Tantri, Adinda Kusumaningdiah