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Yoga Setiawan, Yoga
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Journal : Berajah Journal

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PERANCANGAN BRANDING DESTINASI PARIWISATA MELALUI SDM BERKUALITAS ALAS METAPA DESA PENINJOAN, KABUPATEN BANGLI Agustina, Arik; Isha Aprinica, Ni Putu; Muliadiasa, I Ketut; Setiawan, Yoga
Berajah Journal Vol. 4 No. 9 (2024): Berajah Journal
Publisher : CV. Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/bj.v4i9.476

Abstract

Peninjoan Village has rich and unique natural tourism potential but has not been able to attract maximum tourist attention. The urgency of this research is to identify a tourism destination branding strategy design through the development of quality human resources (HR) in Penenjoan Village, Bangli Regency. The data collection techniques used were observation, interviews, documentation studies and questionnaires. This research focuses on designing a strong and effective tourism destination brand to increase the attractiveness of Peninjoan Village as a tourist destination.
Co-Authors Ananda Arif, Muhammad Arik Agustina Aula, Ifadatul Auradian Marta Azizah, Shela Rahma Elfis Elfis, Elfis Erlina Prihatnani Faizah, Nisa Nur Fikri Faris, Fikri Hardiningrum, Rita Ayu Tri Hasanah, Lailatul Ibad, Mohammad Nasaikhul Jannah, Syifa Nur Lestari Agusalim Moh. Zainal Fanani, Moh. Zainal Muliadiasa, I Ketut Ni Putu Isha Aprinica Nobyyandi, Faisal Putra Adriyan, Dendi Putri, Jivinda Margareta Kristina Rahmawati , Salsabilla Ditya Rochmania, Naila Rohman, Muhsin Fathar Salsabila, Wanda Syeilina Sholeha, Sinta Mar’atus Teuku Faisal Fathani Yendra, Wahyu Zamzami, Fieki Hilyah