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All Journal Jurnal Bina Manajemen Intelektual : Jurnal Penelitian Dosen Akuntansi
Tessa Handra Tessa Handra
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Humanities Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Social Sciences Other

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PERBANDINGAN ESTIMASI MAINTENANCE COSTING KENDARAAN OPERASIONAL PADA PT TUNASJAYA PACKINDO Tessa Handra; Vincent Vincent
Jurnal Bina Manajemen Vol 6 No 2 (2018): Jurnal Bina Manajemen Vol.6 No.2 Maret 2018
Publisher : STIE Wiyatamandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1575.667 KB)

Abstract

Correct cost estimation for company’s tangible and intangible asset is one of the important factors in accounting for budgeting in future periods or as a source of information in decision making for the next of the object treat. PT Tunasjaya Packindo and the entire company can not be separated from the problem of this cost estimation. Based on data collected through interviews, observation, and this documentary determining the estimated cost can be processed by two methods. With the traditional costing method of processing and the activity-based costing resulted in the difference in numbers reaching until IDR143.103,-. This shows there is one method of cost estimation is potentially overcosting or undercosting. Keywords: Activity Based Costing, Traditional Costing, Maintenance, Budgeting
The Use of Beauty Products in Purchasing Decisions Reviewed from the Perspective of Product Quality and Brand Image Tessa Handra; Subandriyo; Lod Sulivyo; Faye Maya Dewi
JOURNAL INTELEKTUAL Vol 4 No 1 (2025): JOURNAL INTELEKTUAL
Publisher : LPPM STIE PPI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61635/jin.v4i1.209

Abstract

Introduction/Objective: This study discusses the analysis of the Influence of Product Quality (X1) and Brand Image (X2) on Purchase Decisions (Y) of Beauty Products on Female Students in Private Institutions in Tangerang Regency.. Background of the Problem: The growth of the beauty industry in Indonesia has experienced rapid growth, beauty products have become primary needs and not just secondary needs and consider beauty products as self-expression and a means to increase self-confidence. Novelty: Analyzing the same variables according to previous research by testing different research locations and samples. Research Method: Using a quantitative descriptive approach, data was taken from users of local cosmetic brands obtained 71 samples with Slovin's theory and the tool for analysis used was SPSS. Findings/Results: It is proven that there is an influence that can positively consider purchasing decisions, namely product quality (X1) and brand image (X2) on local cosmetic users among female students. Conclusion: This finding provides important implications in paying attention to product quality and brand image in purchasing decisions in terms of cosmetic products because beauty products are their self-expression
Co-Authors Faye Maya Dewi Lod Sulivyo Subandriyo Vincent Vincent