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All Journal JURNAL SIMBOLIKA: Research and Learning in Communication Study Journal of Education, Humaniora and Social Sciences (JEHSS) Bricolage : Jurnal Magister Ilmu Komunikasi PERSPEKTIF Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Jurnal BELAINDIKA (Pembelajaran dan Inovasi Pendidikan) Jurnal Scientia Cendekia: Media komunikasi penelitian dan pengembangan pendidikan islam Jurnal Ilmu Komunikasi Jurnal Ilmu Komunikasi Dan Media Journal of Social Interactions and Humanities (JSIH) Journal of Humanities and Social Studies DIGICOM : Jurnal Komunikasi dan Media Cendekia: Media Komunikasi Penelitian dan Pengembangan Pendidikan Islam
Syafruddin Pohan
Universitas Sumatera Utara
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Economics, Econometrics & Finance Education Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Mathematics Public Health Social Sciences Other

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REPRESENTATIVE MORAL MESSAGE OF MARJAN ADVERTISEMENT RAMADAN 2023 EDITION FOR THE COMMUNITY Syafruddin Pohan; Shafira Triana Putri; Misiyem
JOURNAL OF HUMANITIES AND SOCIAL STUDIES Vol. 1 No. 1 (2023): MAY 2023
Publisher : Media Inovasi Pendidikan dan Publikasi

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Abstract

Advertising is a useful place to insert various messages that you want to convey to the public. As the holy month of Ramadan approaches, television media advertisements will begin to enliven this important month for the Islamic religious community, one of which is Marjan's advertisement. Marjan advertisements that are broadcast on television media and Youtube advertisements are used as a sign or reminder by the public that the holy month of Ramadan is getting closer. Marjan's advertisements always insert important life messages. Based on this, this study aims to analyze the moral message contained in the advertisement for Marjan 1444 H using a qualitative descriptive method with semiotic theory introduced by Roland Barthes regarding denotation, connotation and myth. The data collection method is through observing Marjan's 2023 advertisements, both Part 1 and Part 2, which are broadcast via television broadcasts and can be viewed again through the Youtube application. The results of this study indicate that the 2023 edition of Marjan's advertisement can represent a moral message through the audio and visuals displayed by the advertisement such as the environment will be angry if it is not taken care of, do not litter and help each other and if you work together you will achieve success.
FRAMING ANALYSIS IN THE NEWS OF THE SEXUAL HARASSMENT CASE OF JUNIOR HIGH SCHOOL STUDENTS IN LANGKAT ON ONLINE MEDIA CNNINDONESIA.COM Syafruddin Pohan; Sinta Azhary Ginting; Syifa Urrahmah
JOURNAL OF HUMANITIES AND SOCIAL STUDIES Vol. 1 No. 1 (2023): MAY 2023
Publisher : Media Inovasi Pendidikan dan Publikasi

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Abstract

This research aims to analyze the framing in the news coverage of the sexual violence case against a junior high school student in Langkat, North Sumatra using a case study of the CNN Indonesia news portal. This research was conducted to understand how the media, in this case CNN Indonesia, framed the case through the presentation of news and the point of view used in the reporting. The research method used is descriptive qualitative method, with a focus on framing analysis. This research aims to explore and understand the meaning given by individuals or groups to the social issues discussed. The research data was obtained from CNN Indonesia's online media platform. The data consists of news articles related to cases of sexual violence against junior high school students in Langkat, North Sumatra. Data collection techniques involved collecting information from CNN Indonesia's online portal, reading and identifying information and ideas in the selected news articles, analyzing the news using the framing analysis model of Zhongdang Pan and Gerald M. Kosicki, presenting the results of the analysis, and drawing conclusions.
Representasi Pendewasaan Usia Perkawinan Iklan BKKBN “Yakin Siap Nikah?” di Channel Youtube Dalam Perspektif Semiotika Syafruddin Pohan; Billy Betha Nagara; Sofya Rahma Nasution; Wanti Isadora Br Simbolon
DIGICOM : Jurnal Komunikasi dan Media Vol. 3 No. 3 (2023): Edisi Juli 2023
Publisher : LPPM Stikosa-AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/digicom.v3i3.469

Abstract

Abstract Child marriage is still a serious problem in Indonesia, prompting BKKBN to conduct a campaign for marriage-age maturity through an ad called "Yakin Siap Nikah?" aired on its YouTube channel. This research aims to analyze the denotative, connotative, and mythic meanings contained in the "Yakin Siap Nikah?" ad. This study uses a qualitative research method with Roland Barthes' semiotic analysis. The results show that, denotatively, the advertisement is published on YouTube to inform about the campaign for the maturity of marriage age. Connotatively, the advertisement contains meanings that can be seen in the storyline, acting, and writing, with the hope that the message intended for the audience is conveyed and understood. Meanwhile, mythically, this advertisement is a cultural institution's way of promoting itself through YouTube, with the philosophy of the message implied through the meaning of symbols and other characters such as the symbol of no smoking, paper airplanes, kites, and doves.
Metakomunikasi dalam Fenomena Mengemis Online di Media Sosial Tiktok Angga Tinova Yudha; An Nisa Dian Rahma; Syafruddin Pohan
Journal of Education, Humaniora and Social Sciences (JEHSS) Vol 6, No 2 (2023): Journal of Education, Humaniora and Social Sciences (JEHSS), November
Publisher : Mahesa Research Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34007/jehss.v6i2.1964

Abstract

This article aims to see how metacommunication in the phenomenon of online begging on TikTok social media. TikTok is one of the social media that is currently popular. Like other social media, TikTok should be used to interact virtually between one person and another. Researchers found the phenomenon of changes in meaning in the use of TikTok social media by several individuals. Some of the people in question use TikTok to beg online. This of course makes the meaning of social media change meaning. The problem is focused on the metacommunication that occurs on TikTok social media, which is currently found in many online begging phenomena. The method used in this research is descriptive qualitative using literature studies from several journals. This study concludes that metacommunication has occurred on TikTok social media where TikTok, which is known as a social media for interacting in cyberspace, has changed its meaning to become a place to carry out begging activities. The things that online begging actors do are dancing, sleeping in the garden and even taking a mud bath if someone gives a gift with various characters as a form of digital substitute for money with different amounts. Researchers also found that the mention of online begging activities with "Challenge Merchants" or "Non-Playable Character live streaming".
Constructivism Analysis of Mandailing Coffee as a Coffee Brand Known in the World Ikbal Harun; Syafruddin Pohan; Dewi Kurniawati
Journal of Social Interactions and Humanities Vol. 2 No. 3 (2023): November 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/jsih.v2i3.7290

Abstract

This research is to describe how mandailing coffee is the most targeted coffee in the international market, using in-depth analysis and interviews with several people who certainly already have knowledge related to mandailing coffee. In this study, of course, applying qualitative methods with a phenomenological approach to the world-known mandailing coffee brand, even though coffee development is not in the first mandailing but in several other regions it has been done a lot. However, how is mandailing coffee the target in the international market? This research will certainly make observations first to map each location to be studied in the field and at the same time make observations at the research location, the informants who become resource persons are of course those who already have involvement in mandailing coffee which has been quite long and years in the coffee world. Documentation of the research to be carried out so as to provide a clearer picture to the reader so that they get a clearer picture apart from the explanation that the researcher describes from the writing by the researcher. After the data is collected, researchers will analyze data from research that has been carried out starting from data reduction to selecting and select data that has been collected, either recorded through the field or obtained during interviews, that data presentation, and conducting a series of information organization and a complete narrative form picture which will certainly make this research conical, To draw conclusions from all research results conducted by researchers so as to provide a systematic explanation in accordance with the formulation of the problem that has been ram bunched.
Analisis Semiotika Nilai-Nilai Edukasi Dalam Lagu Berencana Itu Keren Syafruddin Pohan; Nurhasanah Pratiwi
Cendekia Vol. 14 No. 02 (2022): Cendekia October 2022
Publisher : Fakultas Agama Islam Universitas Billfath

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37850/cendekia.v14i02.287

Abstract

This paper aims to specifically reveal the signs in the form of educational values contained in the song "Planning is Cool" through a qualitative approach using a descriptive research type of Roland Barthes' semiotic analysis model. The author tries to understand the meanings of reality as well as metaphors in the text of the lyrics of the song "Planning is Cool". Therefore, the subject of this research is the song "Planning is Cool" which is the theme song of the National Family Planning Population Board (BKKBN), and the object of this research is a text document containing the lyrics of the song. The author notes that there are 3 topics of value or educational messages contained in this song, including (1) Self-planning for the future, (2) Self-discipline, (3) Reproductive health for adolescents
Co-Authors Adelina Br Marpaung Aldino Mazuda An Nisa Dian Rahma Angga Tinova Yudha Anna Safitri Billy Betha Nagara Esther Febrina Ritonga Feni Khairifa Humaizi, Humaizi Ikbal Harun Iskandar Zulkarnain July Susanty Br Sinuraya kurniawati, dewi M Akbar Hasyim Lbs Maisyarah Maisyarah Megawati Megawati Misiyem Muhammad Rasyad Ghazali Saraan Natalia Syafitri Br Marpaung Nurhasanah Pratiwi Putri Munawwarah Ratna Sari Shafira Triana Putri Sinta Azhary Ginting Sofya Rahma Nasution Syifa Urrahmah Wanti Isadora Br Simbolon Widya Syukrona Yogo Pamungkas L. Tobing