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All Journal Warta Ikatan Sarjana Komunikasi Indonesia El Madani: Jurnal Dakwah dan Komunikasi Islam Journal of Innovation Research and Knowledge Eduvest - Journal of Universal Studies Tuturan: Jurnal Ilmu Komunikasi, Sosial dan Humaniora Algebra : Jurnal Pendidikan Sosial dan Sains
Makroen Sanjaya
Universitas Muhammadiyah Jakarta
Religion Aerospace Engineering Humanities Computer Science & IT Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Neuroscience Physics Social Sciences Other

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KUALITAS PELAYANAN INSTITUSI PADA DOSEN DAN TENAGA KEPENDIDIKAN FISIP UNIVERSITAS MUHAMMADIYAH JAKARTA Muhammad Qudrat Nugraha; Imam Muhtadin; Makroen Sanjaya; Deddi Fasmadhy Satiadharmanto
Journal of Innovation Research and Knowledge Vol. 2 No. 8: Januari 2023
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/jirk.v2i8.4612

Abstract

Penelitian ini membahas tentang Kualitas Pelayanan Institusi pada Dosen dan Tenaga Kependidikan FISIP Universitas Muhammadiyah Jakarta dengan keterbatasan yang menjadi kendala kendala atas pelayanan yang diberikan. Tujuan dari penelitian ini adalah untuk mengetahui Kualitas Pelayanan Institusi pada Dosen dan Tenaga Kependidikan FISIP UMJ. Menggunakan pisau analisis Teori Parasuraman (1990) dalam buku Teori Administrasi Publik yang di tulis oleh Harbani Pasolong (2014) pada lima indikator untuk mengukur kualitas pelayanan yaitu: Reliability, Responsiveness, Assurance, Empathy, dan Tangibel. Metode dalam penelitian ini menggunakan metode deskriptif dengan pendekatan kualitatif. Dengan jumlah informan sebanyak 10 (sepuluh) orang yang ditentukan dengan menggunakan teknik purposive sampling 3 orang dan accidental sampling 7orang. Teknik pengumpulan data yang digunakan adalah Observasi, Wawancara dan dokumentasi. Selain itu uji keabsahan data dengan menggunakan metode Triangulasi Berdasarkan hasil penelitian menunjukkan bahwa Kualitas Pelayanan Institusi pada Dosen dan Tenaga Kependidikan FISIP UMJ masih baik, diukur dari lima indikator yang digunakan untuk mengukur kualitas pelayanan Institusi FISIP UMJ dengan Reliability, Responsiveness, Assurance, Empaty dan Tangibles.
Reinterpellation And Reimitation Of Conservative Ideology Of Salafi Through The Mediatization Of Religion On Instagram Rodja Tv. Makroen Sanjaya; Andi Faisal Bakti; Ridzki Rinanto Sigit; Rulli Nasrullah
Eduvest - Journal of Universal Studies Vol. 2 No. 10 (2022): Journal Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (3042.871 KB) | DOI: 10.59188/eduvest.v2i10.615

Abstract

The Salafist community, which is marginalized from mainstream media in Indonesia, represents the ideology of Salafus Salih through the mediatization of religion. Salafists originally preached traditionally but later utilized radio and television and then websites and social media. This ideological representation through the mediatization of religion increases the number of followers so that they can reproduce social formations to maintain the status quo. For this reason, this study aims to reveal how Salafists represent the conservative ideology of Salafus Salih through the mediatization of religion on Rodjatv's Instagram. Using a critical paradigm and mediatization of religion theory with virtual ethnographic methods, this study explains how the conservative ideology of Salafus Shalih in the mediatization of religion through three media metaphors, media as a channel, language, and environment, is instilled by the Salafi group to its followers. The results revealed that the Salafi da'wah content in Rodja's media interpellated the new Salafis and imitated the religious way of Salafus Salih while creating a large number of communities or congregations. The new Salafi followers then interpellated (re-interpellation) and imitated (reimitation) to the next follower. The series of re-interpellations and limitations ultimately constituted the Salafi da'wah and the ideological congregation of Salafus Salih
Program “Gerakan Subuh Mengaji” Episode 152 “Pendidikan Lingkungan Hidup Pada Anak Dan Remaja” Di TVmu Dalam Menjalankan Fungsi Pendidikan Nurul Hana Aprilia; Makroen Sanjaya
TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora Vol. 1 No. 4 (2023): November TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora
Publisher : Sekolah Tinggi Agama Buddha Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/tuturan.v1i4.493

Abstract

Currently, only a small amount of local television in Indonesia is operating as a teaching medium due to a close rivalry amongst local broadcasters. According to current thinking, functions of menghiburlah are more prevalent in television media, thus there is only a small amount of local television that airs programs with educational goals. To understand how TVMu performs its function of education through the program "Gerakan Subuh Mengaji," specifically in Episode 152, "Pendidikan Lingkungan Hidup Pada Anak dan Remaja," the study in question uses the theory of mass communication and a perspective on the functions of mass communication, specifically those related to education. Utilizing qualitative research techniques, this study. Results of the study indicate that TVMu frequently broadcasts educational programming, such as ceramah or khotbah that is widely distributed. One example is from the program "Gerakan Subuh Mengaji," a daily LIVE YouTube broadcast that uses Zoom Meetings from 5:00 a.m. to 6:00 a.m.
Propaganda Pemberitaan Jokowi pada Pemilu 2014 di Majalah Tempo dalam Perspektif Ideologies And Power Marini Marini; Nurlaillah Sari Amallah; Andi M. Faisal Bakti; Makroen Sanjaya
El Madani : Jurnal Dakwah dan Komunikasi Islam Vol. 4 No. 01 (2023): El Madani: Jurnal Dakwah dan Komunikasi Islam
Publisher : Dakwah Institut PTIQ Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53678/elmadani.v4i01.1192

Abstract

Tempo magazine is one of the media that is in the line of 'loving' Jokowi. Tempo Magazine doubled Jokowi in the 2014 election as a modest man and a hobby of blusukan. This is based on the total duration, frequency, and tendency of the object of the news to Jokowi. Jokowi's image, which was initially positive, especially during the 2014 presidential election campaign, immediately changed after Jokowi became president in the news of Tempo Magazine. This was proven by Tempo Magazine supporting Jokowi during the 2014 presidential election because it was based on his ideology that Prabowo Subianto was a human rights criminal. In the 5-11 August 2013 edition of Tempo Magazine, they gave the title “Suddenly Jokowi” with a picture of Jokowi singing in pause. This tendency is a form of the failure of Tempo Magazine to become a balanced media. Tempo magazine chose issues, used angles, and published 11 out of 20 total Main Reports using the glittering generalities propaganda technique. The theory used is from Branston and Stafford (2003: 117-133) namely marxist approaches, post-marxism and critical pluralism, and discourses and lived culture. The relevant concepts are mukhtalif, kabilah, dan al-hadarah. Tempo Magazine's reporting sparked polarization, as seen from the concentration in political currents and ideology. The existence of this news as a political message that is more effective in raising issues to the public.
Podcast Mom’s Corner: Ruang Publik Digital untuk Pemberdayaan Perempuan sebagai Ibu Ideal Farrany Alifia Ramadhani; Makroen Sanjaya; Tantan Hermansah
Warta Ikatan Sarjana Komunikasi Indonesia Vol. 8 No. 2 (2025): Warta Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/wartaiski.v8i2.446

Abstract

YouTube as a digital platform, has great potential to deliver educational content. However, in reality, the majority of creators still produce mainstream entertainment content, so its educational function has not been optimized. In this context, the momscorner podcast has emerged with themes of motherhood and parenting, which have the potential to become an alternative digital public space for women to discuss the concept of the ideal mother in line with the times. This study aims to verify whether the momscorner podcast truly fulfills this role. The theoretical framework of this study refers to the public sphere theory (Habermas) and YouTube as a participatory culture (Jenkins). The research approach used is qualitative with a virtual ethnography method, with data collection through observation of podcast content and in-depth interviews with the creative team managing momscorner. This study found that the momscorner podcast is not only a medium of communication but also a discursive space that allows women to share experiences, expand their knowledge, and gain emotional support. Through content that discusses issues of parenting, child education, and mental health, this podcast helps women open up new insights into the meaning of “ideal mother.” Thus, momscorner acts as a digital public space that encourages women’s empowerment. Keywords:  Digital Public Space; Participatory Culture; Podcast; Women’s Empowerment; Ideal Mother.YouTube sebagai salah satu platform digital memiliki potensi besar dalam menghadirkan konten edukatif, namun realitasnya mayoritas kreator masih memproduksi konten hiburan yang bersifat mainstream sehingga fungsi edukatif belum optimal. Dalam konteks ini, podcast momscorner hadir dengan mengangkat tema motherhood dan parenting yang berpotensi menjadi ruang publik digital alternatif bagi perempuan untuk berdiskusi mengenai konsep ibu ideal sesuai dengan perkembangan zaman. Adanya penelitian ini bertujuan untuk memverifikasi apakah podcast momscorner benar-benar beroperasi memenuhi peran tersebut. Kerangka teoretis penelitian ini merujuk pada teori public sphere (Habermas) dan Youtube sebagai Budaya Partisipasi (Jenkins). Pendekatan penelitian yang digunakan adalah kualitatif dengan metode etnografi virtual, dengan pengumpulan data melalui observasi konten podcast, serta wawancara mendalam dengan tim kreatif pengelola momscorner. Studi ini menemukan bahwa podcast momscorner tidak hanya menjadi media komunikasi, tetapi juga ruang diskursif yang memungkinkan perempuan untuk saling berbagi pengalaman, memperluas pengetahuan, serta mendapatkan dukungan emosional. Melalui konten yang membahas isu pengasuhan, pendidikan anak, hingga kesehatan mental, podcast ini membantu perempuan membuka wawasan baru mengenai makna “ibu ideal”. Dengan demikian, momscorner berperan sebagai ruang publik digital yang mendorong pemberdayaan perempuan.Kata kunci: Ruang Publik Digital; Budaya Partisipatif; Podcast; Pemberdayaan Perempuan; Ibu Ideal. 
LEGAL, ETHICS, PRIVACY, AND SECURITY IN DIGITAL MARKETING FOR UMRAH TRAVEL Hadi Hidayat; Makroen Sanjaya
Algebra : Jurnal Pendidikan, Sosial dan Sains Vol. 6 No. 1 (2026): Algebra : Jurnal Pendidikan Sosial dan Sains
Publisher : Yayasan Amanah Nur Aman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58432/ayx3sc08

Abstract

Digital marketing has transformed the way travel service providers communicate value, attract customers, and build long-term relationships. However, the rapid expansion of digital channels has increased the urgency to address legal compliance, ethical conduct, privacy protection, and data security. This study analyzes the conceptual framework presented by Raj Sachdev in Digital Marketing (2024), particularly the chapter on legal, ethical, privacy, and security considerations, and applies these concepts to the context of Umrah travel marketing. Using qualitative methods through document analysis, literature review, and case analysis of Maghfirah Travel, this research identifies key challenges related to misleading advertising, ethical persuasion, excessive data collection, and the vulnerability of consumer information. The study reveals that Umrah travel companies operate in a highly sensitive sector that requires strict adherence to legal advertising principles, transparency, and compliance with data protection laws, such as Indonesia’s Personal Data Protection Law. Findings suggest that integrating Sachdev’s framework strengthens digital trust, enhances consumer protection, and builds a sustainable marketing strategy grounded in legal and ethical accountability. This research contributes to communication and digital marketing studies by providing a contextualized model of responsible digital marketing for religious travel services.
Co-Authors Andi Faisal Bakti & Venny Eka Meidasari Andi M. Faisal Bakti Deddi Fasmadhy Satiadharmanto Farrany Alifia Ramadhani Hadi Hidayat Imam Muhtadin Marini Muhammad Qudrat Nugraha Nurlaillah Sari Amallah Nurul Hana Aprilia Ridzki Rinanto Sigit Rulli Nasrullah Tantan Hermansah, Tantan