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All Journal Community Development Journal: Jurnal Pengabdian Masyarakat ANALISIS - SCIENTIFIC JOURNAL OF ECONOMICS, MANAGEMENT, BUSINESS, AND ACCOUNTING Jurnal Ekonomi KARYA: Jurnal Pengabdian Kepada Masyarakat Jurnal Ekonomi dan Bisnis Samalewa: Jurnal Riset dan Kajian Manajemen Jurnal Pengembangan Masyarakat Lokal
Novi Kadewi Sumbawati
Universitas Samawa
Agriculture, Biological Sciences & Forestry Humanities Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

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STRATEGI PEMASARAN KOPI DI DESA BATU ROTOK KECAMATAN BATU LANTEH TAHUN 2020 Novi Kadewi Sumbawati; Abdul Rahim; J Jumiati; Rosyidah Rachman
Samalewa: Jurnal Riset & Kajian Manajemen Vol. 1 No. 1 (2021): Samalewa: Jurnal Riset & Kajian Manajemen
Publisher : Fakultas Ekonomi dan Manajemen

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Abstract

The purpose of this study was to know the marketing strategy of coffee in Batu Rotok Village, Batu Lanteh Sub-District in 2020. Type of this study was descriptive. Type of data used in this study was qualitative data in the form of informants' answers obtained directly through interviews. The informants of this study were coffee farmers in Batu Rotok Village, Batu Lanteh District. The data that had been collected were analyzed using the SWOT analysis technique. Based on the results of study showed that the internal factors that become strength of the coffee products produced in Batu Rotok Village was superior quality compared to other regional production, but the weakness was that production activities to marketing were still done traditionally. Meanwhile, the external factor that becomes an opportunity for coffee production in Batu Rotok Village was that the demand for coffee was still increase along with the increasing number of coffee connoisseurs, but the threat was that more and more modern companies were emerging which become competitors in marketing the coffee products. The strategy that can be used was to improve the quality and image of products that are well known to the public and expand market reach by utilizing various social media for marketing activities.
ANALISIS GAYA KEPEMIMPINAN KEPALA SEKOLAH DI MADRASAH ALIYAH NURUL JANNAH PLAMPANG Novi Kadewi Sumbawati; Abdul Rahim; Abdur Rauf
Samalewa: Jurnal Riset & Kajian Manajemen Vol. 1 No. 2 (2021): Samalewa: Jurnal Riset & Kajian Manajemen
Publisher : Fakultas Ekonomi dan Manajemen

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Abstract

This study aims to describe the leadership style of principal of MA Nuurul Jannah Plampang.This study was a descriptive qualitative.The subjects in this study were the principal, the head of the foundation, the head of administration, the chairman of the student council and the head of the class X-XII.The data collection technique used in this study was interviews.The data were analyzed using the theory of Miles and Huberman which consists of 4 stages, namely data collection, data reduction, data presentation and drawing conclusions. The results of the study showed that the leadership style implemented by the principal of MA Nuurul Jannah Plampang tends to a democratic leadership style.This can be seen from the way the principal solves problems and took decisions.Solving problems and making decisions were always done through meetings, discussions, and deliberation with staff and teachers.The principal always actively participates in every activity in the school.
ANALISIS DETERMINAN YANG MEMPENGARUHI KINERJA KARYAWAN (Studi Pada PT. Bank NTB Syariah Cabang Sumbawa) Novi Kadewi Sumbawati; Wirawanzah Al-Ma'arif
Samalewa: Jurnal Riset & Kajian Manajemen Vol. 2 No. 1 (2022): Samalewa: Jurnal Riset & Kajian Manajemen
Publisher : Fakultas Ekonomi dan Manajemen

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This study aims to know the effect of employees’ competence, work discipline and work environment toward employees’ performance at PT. Bank NTB Syariah Branch of Sumbawa. Type of this study was associative. Data used in this study was primary in form of communities survey toward 94 employees of PT. Bank NTB Syariah Branch of Sumbawa. The method used was partial Least Square (PLS). The results study showed that the variables of employee competence, work discipline, and work environment showed positive score. It means that all variable which consisted of three variables had significant effect toward the performance of employees of PT. Bank NTB Syariah Branch of Sumbawa. The recommendation that can be submitted by the author to PT. Bank NTB Syariah branch of Sumbawa were that the Bank NTB should pay serious attention to employees and improved employees competence, work discipline and work environment because it would improve the employees performance.
MARKETING STRATEGY TO STRENGTHEN THE COMPETITIVENESS OF SMALL AND MEDIUM INDUSTRIES (IKM) EMPING AFTER THE COVID-19 PANDEMIC Novi Kadewi Sumbawati; Rosyidah Rachman
Jurnal Ekonomi Vol. 11 No. 03 (2022): Jurnal Ekonomi, 2022 Periode Desember
Publisher : SEAN Institute

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Abstract

A change in international policy has from the widespread Covid-19 pandemic, which has affected every country worldwide. Restrictions placed on community activities across all industries, of course, have a significant impact on productivity, particularly for actors involved in business, particularly the Small and Medium Industry (IKM) chips in Sambilawang village, located in the Serang district. The shift in customers' purchasing habits was the cause of the slump in product sales. The development of post-pandemic marketing strategies is an absolute necessity if companies are going to be able to compete effectively. In this research, researchers relied on a qualitative approach that was primarily descriptive. Using SWOT analysis, one can consider internal and external factors and choose the best action. These alternative strategies use SWOT and QSPM metrics to determine marketing strategy priorities. The goal is to make businesses more competitive after the pandemic has passed. The objective of the research was to devise a post-pandemic marketing strategy to increase the competitiveness of emping SMEs doing business in Sambilawang Village, located in the Serang Regency. The study's findings should aid SMEs in expanding the distribution of emping products in Sambilawang, a village in Indonesia. The results revealed that the Sambilawang village's Small and Medium Emping Industries located in quadrant V, with an IFAS value of 2.7042, an EFAS value of 2.9441, and an alternative strategy based on the priority of the QSPM matrix value of 4.9626, namely increasing product promotion through digital marketing and digital branding. To broaden the marketing network through the market and collaboration with relevant agencies and local governments, to enhance one's skill set, expand one's access to business capital, and secure additional patents.
ANALISIS DERAJAT DESENTRALISASI FISKAL KABUPATEN SUMBAWA BARAT Subhan Purwadinata; Deli Susmawati; Novi Kadewi Sumbawati
Jurnal Ekonomi & Bisnis Vol. 10 No. 3 (2022): Jurnal Ekonomi & Bisnis
Publisher : Pusat Riset dan Publikasi

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Abstract

The purpose of this study was to determine the degree of fiscal decentralization in West Sumbawa Regency. This research is a descriptive research that aims to examine descriptively the degree of decentralization fiscal (DDF) of West Sumbawa Regency in 2015-2021. The type of data used is quantitative data in the form of regional original income (PAD), tax and non-tax profit sharing (BHPBP), and total regional income (TPD) of the West Sumbawa Regency for 2020-2021 obtained from documents and archives of the West Sumbawa Regency Regional Government Financial Statements which has been published online by the Central Bureau of Statistics (BPS) of West Sumbawa Regency. To find out the degree of fiscal decentralization of West Sumbawa Regency, it is calculated by the administrative independence ratio, namely the ratio of PAD to TPD ratio and the ratio of BHPBP to TPD ratio. The results of this study indicate that the average value of the DDF of West Sumbawa Regency in 2015-2021 based on the ratio of PAD to TPD ratio is in the very less category. The very low degree of fiscal decentralization of the PAD component shows that the ability of West Sumbawa Regency to implement fiscal decentralization is still very low. Meanwhile, the average value of the DDF for West Sumbawa Regency in 2015-2021 based on the ratio of BHPBP to TPD ratio is in the sufficient category. The sufficient DDF from the BHPBP component shows that West Sumbawa Regency has sufficient capacity to carry out fiscal decentralization.
ANALISIS KINERJA KEUANGAN UNTUK MENILAI KESEHATAN PERBANKAN (Studi Pada Bank Syariah Indonesia KCP Sumbawa Diponegoro) Novi Kadewi Sumbawati; Ulva Asri Oktavia; U Usman
Samalewa: Jurnal Riset & Kajian Manajemen Vol. 2 No. 2 (2022): Samalewa: Jurnal Riset & Kajian Manajemen
Publisher : Fakultas Ekonomi dan Manajemen

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Abstract

This research was conducted with the aim of measuring the financial performance of Bank Syariah Indonesia KCP Sumbawa Diponegoro in 2019-2021. This research is a descriptive research that aims to describe or describe existing phenomena related to the object of research. The type of data used is quantitative data in the form of annual reports of documents and archives contained in Bank Syariah Indonesia KCP Sumbawa Diponegoro. Data analysis was performed using financial ratio analysis techniques, including liquidity ratios, solvency ratios, and profitability ratios. The results of this study indicate that the liquidity ratio, the financial performance of Bank Syariah Indonesia KCP Sumbawa Diponegoro in 2019-2021 is in a very healthy category seen from the cash ratio aspect and in the unhealthy category seen from the loan to deposit ratio aspect. The solvency ratio, the financial performance of Bank Syariah Indonesia KCP Sumbawa Diponegoro in 2019-2021 is in a very healthy category seen from the aspect of capital adequacy ratio. And the profitability ratio, the financial performance of Bank Syariah Indonesia KCP Sumbawa Diponegoro in 2019-2021 is in the unhealthy category seen from the aspect of return on equity and in the very healthy category seen from the aspect of return on assets. Based on these results, the bank must be able to improve its marketing by maximizing various media, both offline and online to support promotional activities in order to attract the attention and interest of the public so that the bank can optimally collect funds from the public.
ANALISIS DAMPAK RENOVASI FASILITAS PANTAI SALIPER ATE TERHADAP PENDAPATAN MASYARAKAT KABUPATEN SUMBAWA Erlis Mawaddah; Novi Kadewi Sumbawati; Rosyidah Rachman
Jurnal Ekonomi & Bisnis Vol. 11 No. 1 (2023): Jurnal Ekonomi & Bisnis
Publisher : Pusat Riset dan Publikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58406/jeb.v11i1.1168

Abstract

The purpose of this research was to determine the impact of the renovation of the Saliperate beach facility on the income of the people of Sumbawa Regency. This type of research is a comparative research that aims to compare people's income before and after the renovation of the Saliper Ate Beach facility. The type of data used is quantitative data in the form of community income data before and after the renovation of the Saliper Ate Beach facility which was obtained directly using the interview method. This research is a population study, in which researchers take the entire population of 21 people as the research sample. Data analysis was carried out by means of different test techniques, including paired samples statistics test, paired samples correlations test, and paired samples t-test. The results showed that there were differences between the income levels of the people in Sumbawa Regency before and after the renovation of the Saliper Ate Beach facility. The renovation of the Saliper Ate Beach facility has had a positive impact on people's income in Sumbawa Regency. The average amount of income earned by the community after the renovation of the Saliper Ate Beach facilities has increased compared to the income earned before the renovation of the Saliper Ate Beach facilities.
ANALISIS ATRIBUT PRODUK SEBAGAI PERTIMBANGAN KONSUMEN DALAM PEMBELIAN SEPEDA MOTOR HONDA DI KRIDA SUMBAWA BESAR Novi Kadewi Sumbawati; Gita Cahyani
Samalewa: Jurnal Riset & Kajian Manajemen Vol. 3 No. 1 (2023): Samalewa: Jurnal Riset & Kajian Manajemen
Publisher : Fakultas Ekonomi dan Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58406/samalewa.v3i1.1186

Abstract

This study aims to know the product attributes that considered by consumers in purchasing motorcycle of Honda in Krida Sumbawa Besar. The type of this study was associative study. The type of data used is quantitative obtained from primary sources through distributing questionnaires. The populations in this study were consumers who have purchased motorcycles of Honda in Krida Sumbawa Besar. Determination of the number of samples used in this study was used formula of Lemeshow. Based on the calculation results, it is known that the number of samples is 96 people. Data analysis was performed using multiple linear regression analysis techniques, partial hypothesis testing (t test), simultaneous hypothesis testing (F test), and determination coefficient test (R2). The results of study showed that the quality of product, brand and price have a positive and significant effect on purchasing decisions for Honda motorbikes at Krida Sumbawa Besar, both partially and simultaneously. The degree of influence of product quality, brand and price on purchasing decisions of Honda motorbikes at Krida Sumbawa Besar is 60.1%, while the remaining 39.9% is influenced by other variables not examined in this study, such as installment rates, luggage capacity, driving comfort, engine variations, motorcycle design, acceleration and service quality.
PEMANFAATAN BATANG PISANG MENJADI BAHAN OLAHAN KERIPIK SEBAGAI PRODUK USAHA UNTUK MENINGKATKAN PEREKONOMIAN UMKM DAN MENGURANGI LIMBAH BATANG PISANG DI DESA LEDANG KECAMATAN LENANGGUAR Novi Kadewi Sumbawati; Ulan Tara; Elly Karmeli; Rosyidah Rachman
KARYA: Jurnal Pengabdian Kepada Masyarakat Vol 3 No 1 (2023): KARYA: Jurnal Pengabdian kepada Masyarakat
Publisher : FKIP Universitas Samawa

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Abstract

Kegiatan ini bertujuan untuk mendeskripsikan program kegiatan pembuatan keripik dengan pemanfaatan batang pisang sebagai produk usaha untuk meningkatkan perekonomian masyarakat di Desa Ledang. Metode pelaksanaan program kerja ini yaitu presentasi atau menjelaskan manfaat dari batang pisang juga menjelaskan besarnya peluang usaha dari keripik batang pisang dan juga langsung mempraktekkan program yang dibuat sampai sasaran mengerti dan paham untuk mempraktikkannya sendiri dirumah maupun secara berkelompok. Program ini diikuti oleh masyarakat dan Ibu PKK Desa Ledang, Kecamatan Lenangguar, Kabupaten Sumbawa, Provinsi Nusa Tenggara Barat (NTB). Langkah-langkah dalam kegiatan ini yaitu menyiapkan batang pisang yang sudah pernah berbuah sebagai bahan utama, serta bahan dan alat pendukung. Cara membuat keripik kedebong pisang adalah pilih kedebong pisang yang baik. Kemudian iris setipis mungkin batang pisang. Setelah itu masukkan ke rendaman air yang telah dicampur garam dan kapur sirih. Rendam selama 24 jam. Lalu marinasi menggunakan bahan yang sudah disiapkan. Kemudian buat adonan tepung dan Goreng dengan minyak panas, setelah kecoklatan lalu angkat dan tiriskan.
ANALISIS PERUBAHAN TINGKAT KEBUTUHAN MODAL USAHA MIKRO KECIL MENENGAH (UMKM) SEBELUM DAN SELAMA PANDEMI COVID-19 Delvia Ramadhini; Novi Kadewi Sumbawati; U Usman
Jurnal Ekonomi & Bisnis Vol. 11 No. 2 (2023): Jurnal Ekonomi & Bisnis
Publisher : Pusat Riset dan Publikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58406/jeb.v11i2.1313

Abstract

This research aims to examine changes in the level of capital requirements for MSMEs in Labuhan Sumbawa Village before and during the Covid-19 period. The type of this study was comparative research. The type of data used in this study is quantitative data obtained directly through interviews. The informants in this study were 50 MSME actors in Labuhan Sumbawa Village. Data analysis techniques used include paired samples statistics test, paired samples correlations test, and paired samples t-test. Based on the data analysis carried out, it can be concluded that there are differences between the capital requirements of MSMEs in Labuhan Sumbawa Village before and during the Covid-19 pandemic. The Covid-19 pandemic has had a negative impact on the capital requirements of MSMEs in Labuhan Sumbawa Village. The average capital requirement for MSMEs in Labuhan Sumbawa Village has decreased during the Covid-19 pandemic compared to before the Covid-19 pandemic.
Co-Authors A Asmini Abdul Rahim Abdur Rauf Anjasmara Anugra Binar Dwiyanto Pamungkas Binar Dwiyanto Pamungkas Pamungkas Bintang Puspita Deli Susmawati Delvia Ramadhini Deni Septiadi Dias Evinnata Dita Agustina Elly Karmeli Erlis Mawaddah Gita Cahyani Heni Juliawati I Ismawati I Nyoman Sutama Ika Fitriyani Irdian Okri Prio Ayunda Ita Purnama Ita Tri Purnamasari J Jumiati K Kamaruddin Leni Lianti Maya Lestari Muhajirin, Muhajirin Nasrul Gunawan Nining Sudiyarti Nurul Putri Opan Setia Pratama Rahmad Hidayat Randi Sumarso Rizka Wulansari Roos Nana Sucihati Rosyidah Rachman S Suprianto S Syafruddin Sri Rahayu Subhan Purwadinata Tita Yuliarsih U Usman Ulan Tara Ulva Asri Oktavia Virda Dwi Nopianti Vivin Fitryani Wahyu Haryadi Winda Eka Apriliyanti Wirawanzah Al-Ma'arif Y Yuliawati