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All Journal MAKNA: Jurnal Kajian Komunikasi, Bahasa dan Budaya JE (Journal of Empowerment) Jurnal Komunikasi dan Organisasi (J-KO) Interpretasi Communication & Public Relations KOLONI PEDAMAS (Pengabdian Kepada Masyarakat) Aimmah: Social Sciences Journal Sujud: Jurnal Agama, Sosial dan Budaya Jurnal Ilmu Komunikasi dan Media
SITI KHADIJAH
Universitas Islam 45 Bekasi
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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The Role of Islamic Communication in Building Teamwork between Production Assistants and the Creative Team at MNC TV Sports Nanda Saputra; Siti Khadijah
Aimmah: Social Sciences Journal Vol. 2 No. 4 (2026)
Publisher : Konsultan Jurnal Ilmiah Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63738/aimmah.v2i4.47

Abstract

This study aims to analyze the role of Islamic communication in building teamwork between Production Assistant (PA) and Creative teams at MNCTV SPORT. The research is motivated by the importance of effective communication in television sports production which is characterized by high work pressure, fast coordination, and professional demands. Islamic communication values are considered important in creating harmonious and productive teamwork in media organizations. This research used a descriptive qualitative approach. Data collection techniques were carried out through observation, in-depth interviews, and documentation during the internship process at MNCTV SPORT. The research subjects consisted of Production Assistants, Creative teams, and production coordinators directly involved in sports program production. The findings show that Islamic communication plays an important role in building teamwork through the implementation of honesty (shiddiq), responsibility (amanah), deliberation (musyawarah), politeness, and mutual respect. Islamic communication values improve work coordination, minimize miscommunication, and create a professional work environment. The study also found that Islamic communication values are applied not only in formal production communication but also in daily interactions among team members. This research contributes to the development of Islamic communication studies in television media industries, especially in teamwork within sports broadcasting production.
Strategi Digital Branding WeddingMarket Melalui Media Sosial dan Website Shohibul Hidayah; Siti Khadijah
Jurnal Komunikasi dan Organisasi (J-KO) Vol. 8 No. 2 (2026): AGUSTUS
Publisher : Program Studi Ilmu Komunikasi, FISIP Unismuh Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/pqt30x65

Abstract

The decline in public trust resulting from the fraud case committed by By Ayu Puspita has caused prospective brides and grooms to fear using wedding organizer services. The purpose of this study is to analyze “WeddingMarket’s” digital branding strategy through Instagram and its website, as well as its contribution to brand awareness and public trust. A descriptive qualitative method was used, with data collected through interviews, observation, and document analysis. Data analysis utilized the Miles and Huberman model through data reduction, data presentation, and drawing conclusions. The results indicate that WeddingMarket implements an integrated digital branding strategy through consistent visual identity, content planning, audience interaction, vendor curation, SEO, and coordination between Instagram and the website. This strategy supports the development of brand recognition, brand recall, and top-of-mind awareness among informants. The findings also indicate that digital branding can strengthen public trust when accompanied by concrete actions, such as vendor verification processes and providing assistance to victims during crises. Practically, this study can serve as a reference for professionals in the wedding industry in integrating social media and websites as complementary channels to build brand awareness and maintain public trust.
Co-Authors Adara, Reza Anggriyashati Agnia Ardianti Azizah Rifa’ Sholikhah Cahaya Nur Aini Faradilla Thifa Yunarika Miftakhudin Mila Setyaningrum Nada Muthiah Shabirah NADHIAHTUL ATHIYAH Nanda Saputra Naura Azlia Putri Danusasmito R. Intan Invana Apriani Riswandhara Armilla Dinnar Salsabila Puspita Ayu Shohibul Hidayah Siti Sholeha Syahadat Kurnia Fajar Tin Hartini Tin Hartini Winda Primasari