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Journal : Socious Journal

Digital Participation in Democracy: The role of Social Media in the 2024 Political Campaign Andi Asrijal; Zulfiah Larisu
Socious Journal Vol. 2 No. 1 (2025): Socious Journal - February
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/9fwp7844

Abstract

The development of digital technology has changed the landscape of political participation, with social media becoming a major platform for political campaigns and discussions. Social media allows wider access to political information and increases public engagement in elections, especially among young voters. However, challenges such as algorithmic bias, disinformation, and political polarization increasingly threaten the integrity of democracy. The echo chamber and filter bubble phenomena cause users to only be exposed to information that is in line with their views, narrowing the space for healthy discussion. This study uses a qualitative approach with a case study method to analyze the role of social media in the 2024 Election campaign. Data were collected through interviews with political communication experts, focus group discussions (FGDs) with young voters, and analysis of campaign content on various digital platforms. The results of the study show that although social media contributes to increasing political participation, the risk of information manipulation and exploitation of user data remains a major concern. Therefore, collective efforts are needed to improve digital literacy, tighten regulations on the spread of hoaxes, and encourage transparency of social media platform algorithms. With these steps, social media can function as a more effective means of strengthening democracy and ensuring more transparent elections based on valid information.
Dymanics Of Public Trust In Government Institutions In The Post-Truth Era: An Analysis Of The Role Of Social Media In Perception Formation Zulfiah Larisu; Rudi Rudi
Socious Journal Vol. 2 No. 1 (2025): Socious Journal - February
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/0qv54h91

Abstract

The post-truth era is characterized by a decline in the authority of objective truth due to the dominance of emotion-based narratives and subjective beliefs. In the context of government, this phenomenon exacerbates the crisis of public trust, especially with the massive spread of misinformation and disinformation through social media. Political polarization reinforced by digital algorithms further hampers government communication in conveying fact-based information. This study aims to analyze the dynamics of public trust in government institutions in the post-truth era using a descriptive qualitative approach. Data were collected through in-depth interviews, social media content analysis using the Netnography method, and related document studies. The results of the study show that social media plays a dual role as a transparency platform as well as a propaganda tool that can manipulate public opinion. The spread of disinformation is faster than official government communication, causing increased public skepticism. Therefore, the government's communication strategy must be oriented towards transparency, digital literacy, and public participation in order to rebuild legitimacy. Collaboration between the government, media, and academics is key to creating a healthy information ecosystem. With an adaptive communication approach, the government can overcome the challenges of the post-truth era and restore public trust sustainably.
The Utilization of Social Media As a Means of Public Education in Digital-Based PKM Programs Zulfiah Larisu; Abu Sahman Nasim; Agung Yuliyanto Nugroho; Jean Henry Raule
Socious Journal Vol. 2 No. 2 (2025): Socious Journal - April
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/k9c23w02

Abstract

The development of social media as part of digital transformation has opened up new opportunities in community education efforts, especially through the Student Creativity Program (PKM). This study aims to examine the strategy of utilizing social media as an educational tool in digital-based PKM activities. Social media such as TikTok, Instagram, and Facebook are used strategically to reach various segments of society, taking into account generational characteristics, information needs, and socio-cultural contexts. A descriptive qualitative approach was used in this study, with data collection techniques through in-depth interviews with implementing students, supervising lecturers, and beneficiary communities. Data analysis was carried out thematically with source triangulation to maintain validity. The results of the study indicate that the integration of social media in PKM not only increases access to educational information but also strengthens community participation in the learning process. The success of the program is highly dependent on the design of content that is visually attractive, substantively contextual, and participatory in its implementation. However, challenges related to digital literacy, information credibility, and community involvement still need to be addressed through sustainable strategies. Thus, social media has the potential to be an effective educational platform if utilized critically, creatively, and collaboratively within the framework of digital-based community service.